Electric Water Gun Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Electric Water Gun sales on Amazon US totaled 38,550 units in July 2026 (▲ 5.0% vs. the prior month), generating an estimated $1,315,047 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.1% of unit volume and 46.5% of revenue, while a typical listing is priced at $34.72. The keyword itself pulled 49,801 Amazon queries over the same period (▼ 44.9% MoM).
Zooming out to the 12-month window ending July 2026, the electric water gun Top 50 moved 109,500 units and $4,240,608 in cumulative sales — an average of 9,125 units and $353,384 per month. Monthly throughput topped out at 38,550 units in July 2026 and dipped to 850 in September 2025, leaving the latest reading 2653.6% higher than August 2025.
Electric Water Gun Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
38.5K
▲ 5.0% MoM
Monthly Revenue 2026/07
$1.3M
▼ 12.8% MoM
Top 10 Market Share 2026/07
57.1%
Electric Water Gun Market Share & Sales Concentration on Amazon US — July 2026
The most-sold electric water gun listing on Amazon US in July 2026 is ASIN B0G2PK368C (Brand: XSHOT), which sold 9,000 units at $19.99 apiece — equal to 23.3% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 22,000 units and $611,170 in July 2026 — 57.1% of unit volume and 46.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Electric Water Gun' on Amazon
July 2026









Is 57.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0G2PK368C
XSHOT Water Fast-Fill Medium Water Blaster (2 Pack) by ZURU, Watergun, 2 Pack X Shot Water Blaster (Fills with Water in just 1 Second!)
9K
▲ 0.0%vs. prior month
$136.5K
latest month
12-month trend

B0GGRZ37VT
4Pcs Electric Water Gun for Kids Adults, Water Guns Squirt Gun | Toys for boys,Water Spray Sound and Led Light, Leak-Proof Rechargeable Watergun for Summer Outdoor Pool Beach Toys for Boys
3K
▼ 25.0%vs. prior month
$131K
latest month
12-month trend

B0GDQ9TWD3
2 Pack Water Gun for Kids, Squirt Guns for Kids with LED Light & 25 FT Shooting Range, Large Capacity No Leak Water Gun, Summer Swimming Pool Beach Outdoor Water Fighting Parties Toys
2K
▲ 100.0%vs. prior month
$68.2K
latest month
12-month trend

B0H4GJN32K
Electric Water Gun 2 Pack for Adults and Kids Large-Capacity Water Storage Tank 26-33 FT Long Range, Summer Outdoor Beach Pool Party Toy Gift
2K
vs. prior month
$38.3K
latest month
12-month trend

B0H65JFJ1H
2 Pack Electric Water Guns USB-C Charging Port, Black+Red | Electric Water Guns for Adults Kids, Automatic High Powered Squirt Gun,Powerful Shooting Long Range Auto Water Blaster
1K
vs. prior month
$42.3K
latest month
12-month trend

B0GGRY13T6
2Pcs Electric Water Gun Toy for Kids Adults,Automatic Squirt Gun with Flashing Muzzle, 26FT Range, Leak-Proof Rechargeable Water Blaster for Summer Pool Beach Water Fights (Black+Blue)
1K
▲ 150.0%vs. prior month
$24.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Electric Water Gun Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
XSHOT is the best-performing electric water gun brand in July 2026, moving 9,000 units across 1 ASIN for 40.9% of Top 10 volume. KCCHZ follows with 5,000 units (22.7%), ahead of Vanvimen on 2,000 units (9.1%).
With 7 brands splitting the Top 10 and 72.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $30.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
XSHOT
1 ASIN in Top 10
40.9%
Units
9K
Revenue
$136.5K
Avg. price
$19.99

B0G2PK368C
$19.99·★4.4·91 revsXSHOT Water Fast-Fill Medium Water Blaster (2 Pack) by ZURU, Watergun, 2 Pack X Shot Water Blaster (Fills with Water in just 1 Second!)
Units sold9K
KCCHZ
3 ASINs in Top 10
22.7%
Units
5K
Revenue
$193.2K
Avg. price
$30.99

B0GGRZ37VT
$39.99·★4.1·371 revs4Pcs Electric Water Gun for Kids Adults, Water Guns Squirt Gun | Toys for boys,Water Spray Sound and Led Light, Leak-Proof Rechargeable Watergun for Summer Outdoor Pool Beach Toys for Boys
Units sold3K
B0GGRY13T6
$16.99·★4.0·97 revs2Pcs Electric Water Gun Toy for Kids Adults,Automatic Squirt Gun with Flashing Muzzle, 26FT Range, Leak-Proof Rechargeable Water Blaster for Summer Pool Beach Water Fights (Black+Blue)
Units sold1K
B0GTXN3RVL
$35.99·★4.0·82 revs4 Pack Electric Water Guns for Kids & Adults, Automatic Rechargeable Squirt Guns with LED Light Sound & Vibration, Long Range Water Blaster Set, Large Tank Fast Fill Water Guns for Pool Beach Party
Units sold1K
Vanvimen
1 ASIN in Top 10
9.1%
Units
2K
Revenue
$68.2K
Avg. price
$19.99

B0GDQ9TWD3
$19.99·★3.6·154 revs2 Pack Water Gun for Kids, Squirt Guns for Kids with LED Light & 25 FT Shooting Range, Large Capacity No Leak Water Gun, Summer Swimming Pool Beach Outdoor Water Fighting Parties Toys
Units sold2K
Trending Electric Water Gun Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0H4GJN32K booked 2K units at $14.99.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0H4GJN32K
Electric Water Gun 2 Pack for Adults and Kids Large-Capacity Water Storage Tank 26-33 FT Long Range, Summer Outdoor Beach Pool Party Toy Gift
Price
$14.99
Rating
3.9
Reviews
55
Latest month sales

B0H65JFJ1H
2 Pack Electric Water Guns USB-C Charging Port, Black+Red | Electric Water Guns for Adults Kids, Automatic High Powered Squirt Gun,Powerful Shooting Long Range Auto Water Blaster
Price
$39.99
Rating
3.7
Reviews
69
Latest month sales

B0GGRY13T6
2Pcs Electric Water Gun Toy for Kids Adults,Automatic Squirt Gun with Flashing Muzzle, 26FT Range, Leak-Proof Rechargeable Water Blaster for Summer Pool Beach Water Fights (Black+Blue)
Unlock to view ASIN details and product titles
Price
$16.99
Rating
4.0
Reviews
97
Latest month sales
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