Electric Water Gun Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Electric Water Gun sales on Amazon US totaled 38,550 units in July 2026 (▲ 5.0% vs. the prior month), generating an estimated $1,315,047 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 57.1% of unit volume and 46.5% of revenue, while a typical listing is priced at $34.72. The keyword itself pulled 49,801 Amazon queries over the same period (▼ 44.9% MoM).

Zooming out to the 12-month window ending July 2026, the electric water gun Top 50 moved 109,500 units and $4,240,608 in cumulative sales — an average of 9,125 units and $353,384 per month. Monthly throughput topped out at 38,550 units in July 2026 and dipped to 850 in September 2025, leaving the latest reading 2653.6% higher than August 2025.

109.5KTotal units sold · Last 12 months
$4.2MTotal revenue · Last 12 months
49.8K▼ 44.9% MoM
Monthly search volume
$34.72Avg. price · July 2026

Electric Water Gun Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales1.4K
Revenue$68.1K

2025/09

Sales850
Revenue$41K

2025/10

Sales850
Revenue$36.3K

2025/11

Sales2.3K
Revenue$89.6K

2025/12

Sales3.9K
Revenue$168.1K

2026/01

Sales1.2K
Revenue$42.8K

2026/02

Sales1.6K
Revenue$58.2K

2026/03

Sales6K
Revenue$237.4K

2026/04

Sales9.3K
Revenue$393.9K

2026/05

Sales7K
Revenue$321K

2026/06

Sales36.7K
Revenue$1.5M
38.5K

2026/07

Sales38.5K
Revenue$1.3M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

38.5K

▲ 5.0% MoM

Monthly Revenue 2026/07

$1.3M

▼ 12.8% MoM

Top 10 Market Share 2026/07

57.1%

See the Top 10 ASINs driving 57.1% of sales

Electric Water Gun Market Share & Sales Concentration on Amazon US — July 2026

The most-sold electric water gun listing on Amazon US in July 2026 is ASIN B0G2PK368C (Brand: XSHOT), which sold 9,000 units at $19.99 apiece — equal to 23.3% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 22,000 units and $611,170 in July 2026 — 57.1% of unit volume and 46.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Electric Water Gun' on Amazon

July 2026
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57.1% Volume Share 22K units sold
46.5% Revenue Share $611.2K estimated
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Top 5 Volume Share breakdown

B0G2PK368C 23.3%
B0GGRZ37VT 7.8%
B0GDQ9TWD3 5.2%
B0H4GJN32K 5.2%
B0H65JFJ1H 2.6%
Others 55.9%
#1
XSHOT Water Fast-Fill Medium Water Blaster (2 Pack) by ZURU, Watergun, 2 Pack X Shot Water Blaster (Fills with Water in just 1 Second!)

B0G2PK368C

XSHOT Water Fast-Fill Medium Water Blaster (2 Pack) by ZURU, Watergun, 2 Pack X Shot Water Blaster (Fills with Water in just 1 Second!)

$19.99· 4.4·91 reviews
Monthly Sales

9K

▲ 0.0%

vs. prior month

Revenue

$136.5K

latest month

Monthly Trend

12-month trend

#2
4Pcs Electric Water Gun for Kids Adults, Water Guns Squirt Gun | Toys for boys,Water Spray Sound and Led Light, Leak-Proof Rechargeable Watergun for Summer Outdoor Pool Beach Toys for Boys

B0GGRZ37VT

4Pcs Electric Water Gun for Kids Adults, Water Guns Squirt Gun | Toys for boys,Water Spray Sound and Led Light, Leak-Proof Rechargeable Watergun for Summer Outdoor Pool Beach Toys for Boys

$39.99· 4.1·371 reviews
Monthly Sales

3K

▼ 25.0%

vs. prior month

Revenue

$131K

latest month

Monthly Trend

12-month trend

#3
2 Pack Water Gun for Kids, Squirt Guns for Kids with LED Light & 25 FT Shooting Range, Large Capacity No Leak Water Gun, Summer Swimming Pool Beach Outdoor Water Fighting Parties Toys

B0GDQ9TWD3

2 Pack Water Gun for Kids, Squirt Guns for Kids with LED Light & 25 FT Shooting Range, Large Capacity No Leak Water Gun, Summer Swimming Pool Beach Outdoor Water Fighting Parties Toys

$19.99· 3.6·154 reviews
Monthly Sales

2K

▲ 100.0%

vs. prior month

Revenue

$68.2K

latest month

Monthly Trend

12-month trend

#4
Electric Water Gun 2 Pack for Adults and Kids Large-Capacity Water Storage Tank 26-33 FT Long Range, Summer Outdoor Beach Pool Party Toy Gift

B0H4GJN32K

Electric Water Gun 2 Pack for Adults and Kids Large-Capacity Water Storage Tank 26-33 FT Long Range, Summer Outdoor Beach Pool Party Toy Gift

$14.99· 3.9·55 reviews
Monthly Sales

2K

vs. prior month

Revenue

$38.3K

latest month

Monthly Trend

12-month trend

#5
2 Pack Electric Water Guns USB-C Charging Port, Black+Red | Electric Water Guns for Adults Kids, Automatic High Powered Squirt Gun,Powerful Shooting Long Range Auto Water Blaster

B0H65JFJ1H

2 Pack Electric Water Guns USB-C Charging Port, Black+Red | Electric Water Guns for Adults Kids, Automatic High Powered Squirt Gun,Powerful Shooting Long Range Auto Water Blaster

$39.99· 3.7·69 reviews
Monthly Sales

1K

vs. prior month

Revenue

$42.3K

latest month

Monthly Trend

12-month trend

#6
2Pcs Electric Water Gun Toy for Kids Adults,Automatic Squirt Gun with Flashing Muzzle, 26FT Range, Leak-Proof Rechargeable Water Blaster for Summer Pool Beach Water Fights (Black+Blue)

B0GGRY13T6

2Pcs Electric Water Gun Toy for Kids Adults,Automatic Squirt Gun with Flashing Muzzle, 26FT Range, Leak-Proof Rechargeable Water Blaster for Summer Pool Beach Water Fights (Black+Blue)

$16.99· 4.0·97 reviews
Monthly Sales

1K

▲ 150.0%

vs. prior month

Revenue

$24.4K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Electric Water Gun Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

XSHOT is the best-performing electric water gun brand in July 2026, moving 9,000 units across 1 ASIN for 40.9% of Top 10 volume. KCCHZ follows with 5,000 units (22.7%), ahead of Vanvimen on 2,000 units (9.1%).

With 7 brands splitting the Top 10 and 72.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $30.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

40.9%
22.7%
9.1%
27.3%
XSHOT
KCCHZ
Vanvimen
Other brands
1

XSHOT

1 ASIN in Top 10

40.9%

Units

9K

Revenue

$136.5K

Avg. price

$19.99

  • XSHOT Water Fast-Fill Medium Water Blaster (2 Pack) by ZURU, Watergun, 2 Pack X Shot Water Blaster (Fills with Water in just 1 Second!)

    B0G2PK368C

    $19.99·4.4·91 revs

    XSHOT Water Fast-Fill Medium Water Blaster (2 Pack) by ZURU, Watergun, 2 Pack X Shot Water Blaster (Fills with Water in just 1 Second!)

    Units sold9K
2

KCCHZ

3 ASINs in Top 10

22.7%

Units

5K

Revenue

$193.2K

Avg. price

$30.99

  • 4Pcs Electric Water Gun for Kids Adults, Water Guns Squirt Gun | Toys for boys,Water Spray Sound and Led Light, Leak-Proof Rechargeable Watergun for Summer Outdoor Pool Beach Toys for Boys

    B0GGRZ37VT

    $39.99·4.1·371 revs

    4Pcs Electric Water Gun for Kids Adults, Water Guns Squirt Gun | Toys for boys,Water Spray Sound and Led Light, Leak-Proof Rechargeable Watergun for Summer Outdoor Pool Beach Toys for Boys

    Units sold3K
  • 2Pcs Electric Water Gun Toy for Kids Adults,Automatic Squirt Gun with Flashing Muzzle, 26FT Range, Leak-Proof Rechargeable Water Blaster for Summer Pool Beach Water Fights (Black+Blue)

    B0GGRY13T6

    $16.99·4.0·97 revs

    2Pcs Electric Water Gun Toy for Kids Adults,Automatic Squirt Gun with Flashing Muzzle, 26FT Range, Leak-Proof Rechargeable Water Blaster for Summer Pool Beach Water Fights (Black+Blue)

    Units sold1K
  • 4 Pack Electric Water Guns for Kids & Adults, Automatic Rechargeable Squirt Guns with LED Light Sound & Vibration, Long Range Water Blaster Set, Large Tank Fast Fill Water Guns for Pool Beach Party

    B0GTXN3RVL

    $35.99·4.0·82 revs

    4 Pack Electric Water Guns for Kids & Adults, Automatic Rechargeable Squirt Guns with LED Light Sound & Vibration, Long Range Water Blaster Set, Large Tank Fast Fill Water Guns for Pool Beach Party

    Units sold1K
3

Vanvimen

1 ASIN in Top 10

9.1%

Units

2K

Revenue

$68.2K

Avg. price

$19.99

  • 2 Pack Water Gun for Kids, Squirt Guns for Kids with LED Light & 25 FT Shooting Range, Large Capacity No Leak Water Gun, Summer Swimming Pool Beach Outdoor Water Fighting Parties Toys

    B0GDQ9TWD3

    $19.99·3.6·154 revs

    2 Pack Water Gun for Kids, Squirt Guns for Kids with LED Light & 25 FT Shooting Range, Large Capacity No Leak Water Gun, Summer Swimming Pool Beach Outdoor Water Fighting Parties Toys

    Units sold2K

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