Pool Games Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pool Games sales on Amazon US totaled 269,000 units in July 2026 (▼ 17.3% vs. the prior month), generating an estimated $5,606,830 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.2% of unit volume and 40.4% of revenue, while a typical listing is priced at $22.84. The keyword itself pulled 52,874 Amazon queries over the same period (▼ 55.3% MoM).
Zooming out to the 12-month window ending July 2026, the pool games Top 50 moved 1,449,000 units and $31,464,064 in cumulative sales — an average of 120,750 units and $2,622,005 per month. Monthly throughput topped out at 323,000 units in June 2026 and dipped to 27,200 in January 2026, leaving the latest reading 184.4% higher than August 2025.
Pool Games Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
269K
▼ 17.3% MoM
Monthly Revenue 2026/07
$5.6M
▼ 26.8% MoM
Top 10 Market Share 2026/07
47.2%
Pool Games Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pool games listing on Amazon US in July 2026 is ASIN B000J3Z7TC (Brand: Hoyle), which sold 30,000 units at $5.99 apiece — equal to 11.2% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 127,000 units and $2,263,540 in July 2026 — 47.2% of unit volume and 40.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pool Games' on Amazon
July 2026
Is 47.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B000J3Z7TC
Hoyle Hoyle Waterproof Clear Plastic Playing Cards 1 Deck Outdoor Pool | Flexible plastic resists bending and tearing, Rinse clean after use, Perfect for camping and beach games
30K
▲ 0.0%vs. prior month
$179.7K
latest month
12-month trend
B0796JVBJ8
Max Liquidator 6-Pack Water Blaster Set, Multicolor
20K
▲ 0.0%vs. prior month
$358K
latest month
12-month trend
B07FNQFLJ5
Ayeboovi Toss and Catch Ball Game Outdoor Toys for Kids Yard Games Beach Toys Outside Games for 3 4 5 6 7 8 9 10 Year Old Boys Girls (Upgraded) | Beach Pool Outside Yard Camping Games for Kids & Family, 3 4 5 6 7 8 9 10 11 12+ Year Old Boys Toys Birthday & Holiday Gifts
10K
▲ 0.0%vs. prior month
$285.1K
latest month
12-month trend
B0C3ZTKRGX
TOSY Flying Disc - 16 Million Colors RGB or 36 LEDs, Extremely Bright, Smart Modes, Camping Essentials for Teens/Kids/Adults/Men/Boys/Girls, Auto Light Up, Rechargeable, Waterproof, 175g
10K
▲ 25.0%vs. prior month
$194.9K
latest month
12-month trend
B0BRC8HPHB
DISHIO Diving Gem Pool Toy 10PCS Big Colorful Diamond Diving Toy for Kids | Toddlers Pirate Chest Treasure Box Pool Toys Underwater Sinking Dive Gemstone for Swimming Bath Birthday Party Decoration
10K
▲ 0.0%vs. prior month
$91.5K
latest month
12-month trend
B0BRZXJFHM
12Pcs Reusable Water Balloons, Pool Beach water Toys for Boys and Girls, Outdoor Summer Toys for Kids Ages 3-12
10K
▼ 50.0%vs. prior month
$257.2K
latest month
12-month trend
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Best Pool Games Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hoyle is the best-performing pool games brand in July 2026, moving 30,000 units across 1 ASIN for 23.6% of Top 10 volume. MAX LIQUIDATOR follows with 20,000 units (15.7%), ahead of Ayeboovi on 10,000 units (7.9%).
Volume is spread across 10 brands, with the top three holding 47.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.99 to $28.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hoyle
1 ASIN in Top 10
23.6%
Units
30K
Revenue
$179.7K
Avg. price
$5.99
B000J3Z7TC
$5.99·★4.7·24.8K revsHoyle Hoyle Waterproof Clear Plastic Playing Cards 1 Deck Outdoor Pool | Flexible plastic resists bending and tearing, Rinse clean after use, Perfect for camping and beach games
Units sold30K
MAX LIQUIDATOR
1 ASIN in Top 10
15.7%
Units
20K
Revenue
$358K
Avg. price
$22.93
B0796JVBJ8
$22.93·★4.7·10.6K revsMax Liquidator 6-Pack Water Blaster Set, Multicolor
Units sold20K
Ayeboovi
1 ASIN in Top 10
7.9%
Units
10K
Revenue
$285.1K
Avg. price
$28.98
B07FNQFLJ5
$28.98·★4.6·3.1K revsAyeboovi Toss and Catch Ball Game Outdoor Toys for Kids Yard Games Beach Toys Outside Games for 3 4 5 6 7 8 9 10 Year Old Boys Girls (Upgraded) | Beach Pool Outside Yard Camping Games for Kids & Family, 3 4 5 6 7 8 9 10 11 12+ Year Old Boys Toys Birthday & Holiday Gifts
Units sold10K
Trending Pool Games Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0C3ZTKRGX booked 10K units at $19.99, with ▲ 25.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C3ZTKRGX
TOSY Flying Disc - 16 Million Colors RGB or 36 LEDs, Extremely Bright, Smart Modes, Camping Essentials for Teens/Kids/Adults/Men/Boys/Girls, Auto Light Up, Rechargeable, Waterproof, 175g
Price
$19.99
Rating
4.6
Reviews
12.7K
Latest month sales
B0C946BBSW
JUXIAO 5 Pack Upgrated XL Water Pool Floats, 4-in-1 (Hammock, Saddle, Lounge Chair, Drifter) Multi-Purpose Water Pool Float, Non-Stick PVC Material
Price
$16.19
Rating
4.3
Reviews
2K
Latest month sales
B0BR7TS7P6
Reusable Water Balloons 12PCS - Summer Water Toys for Pool Beach & Outdoor, Self-Sealing Refillable Water Bombs for Kids Ages 3-14, Magnetic Splash Balls for Kids Fun Games & Activities
Unlock to view ASIN details and product titles
Price
$19.99
Rating
4.7
Reviews
1.9K
Latest month sales
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