Dot Sprinkles Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dot Sprinkles sales on Amazon US totaled 47,450 units in July 2026 (▼ 17.1% vs. the prior month), generating an estimated $363,036 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.4% of unit volume and 48.0% of revenue, while a typical listing is priced at $11.97. The keyword itself pulled 5,083 Amazon queries over the same period (▼ 53.0% MoM).
Zooming out to the 12-month window ending July 2026, the dot sprinkles Top 50 moved 455,550 units and $3,675,391 in cumulative sales — an average of 37,963 units and $306,283 per month. Monthly throughput topped out at 57,250 units in June 2026 and dipped to 23,650 in May 2026, leaving the latest reading 68.0% higher than August 2025.
Dot Sprinkles Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
47.5K
▼ 17.1% MoM
Monthly Revenue 2026/07
$363K
▼ 29.9% MoM
Top 10 Market Share 2026/07
67.4%
Dot Sprinkles Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dot sprinkles listing on Amazon US in July 2026 is ASIN B07FW8RG3Q (Brand: 365 by Whole Foods Market), which sold 9,000 units at $2.99 apiece — equal to 19.0% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 32,000 units and $174,140 in July 2026 — 67.4% of unit volume and 48.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dot Sprinkles' on Amazon
July 2026









Is 67.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07FW8RG3Q
365 by Whole Foods Market, Rainbow Sprinkles, Vegan, 2.75 Ounce
9K
▲ 350.0%vs. prior month
$26.8K
latest month
12-month trend

B0BQX55FSH
Amazon Grocery, Rainbow Sprinkles, 2.75 Oz
6K
▲ 100.0%vs. prior month
$10.4K
latest month
12-month trend

B0BTJ5MXDZ
Rainbow sprinkles by Medley Hills farm in Reusable Container 2.2 Lbs. - Great bulk rainbow sprinkles for cake decorating,cookie decorating - brownies and ice cream toppings
4K
▼ 20.0%vs. prior month
$60K
latest month
12-month trend

B08173WLMN
Watkins Rainbow Decorating Sprinkles, No Artificial Dyes, Kosher, 3.4 Ounce Jar, 1-Pack
3K
▼ 25.0%vs. prior month
$22K
latest month
12-month trend

B07D6SXF1C
365 by Whole Foods Market, Chocolate Sprinkles, 2.75 Ounce
2K
▼ 33.3%vs. prior month
$5.6K
latest month
12-month trend

B0BFLMPG2W
NiHome Edible Glitter Luster Dust, Vegan Shimmer for Drinks, Dessert, Pink | 0.18oz/5g, Great Adhesion on Both Wet And Dry Treats No Common Allergens Formulated with No Added Sugar or Artificial Flavors
2K
▲ 0.0%vs. prior month
$16K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Dot Sprinkles Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
365 by Whole Foods Market is the best-performing dot sprinkles brand in July 2026, moving 13,000 units across 3 ASINs for 40.6% of Top 10 volume. Amazon Grocery follows with 6,000 units (18.8%), ahead of Medley Hills Farm on 4,000 units (12.5%).
With 8 brands splitting the Top 10 and 71.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.23 to $14.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
365 by Whole Foods Market
3 ASINs in Top 10
40.6%
Units
13K
Revenue
$35.9K
Avg. price
$2.65

B07FW8RG3Q
$2.99·★4.7·4.6K revs365 by Whole Foods Market, Rainbow Sprinkles, Vegan, 2.75 Ounce
Units sold9K
B07D6SXF1C
$2.48·★4.6·1.7K revs365 by Whole Foods Market, Chocolate Sprinkles, 2.75 Ounce
Units sold2K
B07D6VLB7H
$2.49·★4.7·1K revs365 by Whole Foods Market, White Nonpareils Sprinkles, 3.15 Ounce
Units sold2K
Amazon Grocery
1 ASIN in Top 10
18.8%
Units
6K
Revenue
$10.4K
Avg. price
$2.23

B0BQX55FSH
$2.23·★4.6·551 revsAmazon Grocery, Rainbow Sprinkles, 2.75 Oz
Units sold6K
Medley Hills Farm
1 ASIN in Top 10
12.5%
Units
4K
Revenue
$60K
Avg. price
$14.99

B0BTJ5MXDZ
$14.99·★4.8·1.4K revsRainbow sprinkles by Medley Hills farm in Reusable Container 2.2 Lbs. - Great bulk rainbow sprinkles for cake decorating,cookie decorating - brownies and ice cream toppings
Units sold4K
Trending Dot Sprinkles Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B07D6VLB7H booked 2K units at $2.49, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B07D6VLB7H
365 by Whole Foods Market, White Nonpareils Sprinkles, 3.15 Ounce
Price
$2.49
Rating
4.7
Reviews
1K
Latest month sales

B0048IL1L2
Betty Crocker Decor Nonpariel, 2 oz
Price
$2.79
Rating
4.6
Reviews
448
Latest month sales

B08ZJTY9R2
Supernatural Unicorn Tracks Sprinkles, Dye-Free Vegan Confetti Mix, 3oz | Plant-Based Colors & Vegan Ingredients | Fun Unicorn Sprinkles With Hearts & Stars For Baking, Decorating & Lunchbox Treats
Unlock to view ASIN details and product titles
Price
$8.99
Rating
4.4
Reviews
3.1K
Latest month sales
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