Dip Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dip sales on Amazon US totaled 431,000 units in July 2026 (▼ 2.7% vs. the prior month), generating an estimated $2,239,990 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.7% of unit volume and 47.5% of revenue, while a typical listing is priced at $5.41. The keyword itself pulled 43,160 Amazon queries over the same period (▲ 1.9% MoM).
Zooming out to the 12-month window ending July 2026, the dip Top 50 moved 4,149,900 units and $22,806,504 in cumulative sales — an average of 345,825 units and $1,900,542 per month. Monthly throughput topped out at 443,000 units in June 2026 and dipped to 248,800 in May 2026, leaving the latest reading 47.1% higher than August 2025.
Dip Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
431K
▼ 2.7% MoM
Monthly Revenue 2026/07
$2.2M
▼ 9.6% MoM
Top 10 Market Share 2026/07
48.7%
Dip Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dip listing on Amazon US in July 2026 is ASIN B0175YEALS (Brand: Daisy Brand), which sold 60,000 units at $2.94 apiece — equal to 13.9% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 210,000 units and $1,063,000 in July 2026 — 48.7% of unit volume and 47.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dip' on Amazon
July 2026









Is 48.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B0175YEALS
Daisy, Sour Cream Pouch, 14 Ounce
60K
▲ 20.0%vs. prior month
$148.2K
latest month
12-month trend

B072F4XNT6
Good Culture Organic Classic Cottage Cheese, 16 oz
50K
▼ 16.7%vs. prior month
$349.5K
latest month
12-month trend

B000QG1TIU
Boursin Garlic & Fine Herbs Cheese, Artisan fresh cheeses, 5.2 Ounce
20K
▲ 0.0%vs. prior month
$104.2K
latest month
12-month trend

B09DS5J8F9
MOMOFUKU Chili Crunch by David Chang, (5.5 Ounces), Chili Oil with Crunchy Garlic and Shallots, Spicy Chili Crisp
20K
▼ 33.3%vs. prior month
$207.8K
latest month
12-month trend

B077ZXDMGR
Cedar's Cucumber Garlic Tzatziki 12 oz
10K
▲ 0.0%vs. prior month
$47.2K
latest month
12-month trend

B07D3ZXFYY
Ithaca Lemon Dill Hummus, 10 Oz
10K
▲ 25.0%vs. prior month
$47.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Dip Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Daisy Brand is the best-performing dip brand in July 2026, moving 70,000 units across 2 ASINs for 33.3% of Top 10 volume. Good Culture follows with 50,000 units (23.8%), ahead of Boursin on 20,000 units (9.5%).
With 9 brands splitting the Top 10 and 66.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.96 to $6.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Daisy Brand
2 ASINs in Top 10
33.3%
Units
70K
Revenue
$183.2K
Avg. price
$2.96

B0175YEALS
$2.94·★4.8·51K revsDaisy, Sour Cream Pouch, 14 Ounce
Units sold60K
B0C1TMNF7L
$2.98·★4.6·1.4K revsDaisy, Dip Sour Cream French Onion, 16 Ounce
Units sold10K
Good Culture
1 ASIN in Top 10
23.8%
Units
50K
Revenue
$349.5K
Avg. price
$6.99

B072F4XNT6
$6.99·★4.8·4.4K revsGood Culture Organic Classic Cottage Cheese, 16 oz
Units sold50K
Boursin
1 ASIN in Top 10
9.5%
Units
20K
Revenue
$104.2K
Avg. price
$5.46

B000QG1TIU
$5.46·★4.8·8.7K revsBoursin Garlic & Fine Herbs Cheese, Artisan fresh cheeses, 5.2 Ounce
Units sold20K
Trending Dip Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B07D3ZXFYY booked 10K units at $5.29, with ▲ 25.0% MoM change. On the growth side, B08149X85L leads positive momentum with ▲ 100.0% MoM growth on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B07D3ZXFYY
Ithaca Lemon Dill Hummus, 10 Oz
Price
$5.29
Rating
4.6
Reviews
1.4K
Latest month sales

B09SNX7CXJ
Pace Mild Nacho Cheese Sauce, 10.5 oz Can
Price
$1.82
Rating
4.2
Reviews
3.3K
Latest month sales

B08149X85L
Siete Tortilla Chips | Grain free | Gluten Free Chips | Paleo & Vegan Snacks | Non GMO | Dip Chip, 5 Ounce (Pack of 1)
Unlock to view ASIN details and product titles
Price
$4.45
Rating
4.5
Reviews
3.1K
Latest month sales
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