Dior Makeup Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dior Makeup sales on Amazon US totaled 262,500 units in July 2026 (▼ 48.6% vs. the prior month), generating an estimated $3,424,782 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.8% of unit volume and 61.2% of revenue, while a typical listing is priced at $24.57. The keyword itself pulled 21,256 Amazon queries over the same period (▲ 20.5% MoM).
Zooming out to the 12-month window ending July 2026, the dior makeup Top 50 moved 4,217,150 units and $57,873,466 in cumulative sales — an average of 351,429 units and $4,822,789 per month. Monthly throughput topped out at 557,000 units in November 2025 and dipped to 164,350 in May 2026, leaving the latest reading 5.6% lower than August 2025.
Dior Makeup Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
262.5K
▼ 48.6% MoM
Monthly Revenue 2026/07
$3.4M
▼ 56.4% MoM
Top 10 Market Share 2026/07
64.8%
Dior Makeup Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dior makeup listing on Amazon US in July 2026 is ASIN B08GSTPT8Y (Brand: AOA STUDIO), which sold 40,000 units at $9.95 apiece — equal to 15.2% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 170,000 units and $2,096,900 in July 2026 — 64.8% of unit volume and 61.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dior Makeup' on Amazon
July 2026
Is 64.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B08GSTPT8Y
AOA Studio Collection makeup Sponge Set Latex Free and High-definition Set of 6 makeup Wonder blender For Powder Cream and Liquid, Super Soft Wonder Beauty Cosmetic
40K
▼ 50.0%vs. prior month
$380K
latest month
12-month trend
B09XMYFTB7
e.l.f. Power Grip Primer, Gripping & Hydrating Gel Primer, 0.811 Fl Oz | Grips Makeup for Long-Lasting Wear & Face Prep, Smooth Base Finish, Lightweight & Moisturizing Formula, Vegan & Cruelty-Free
30K
▼ 25.0%vs. prior month
$300K
latest month
12-month trend
B07MH1KHJ2
BS-MALL Makeup Brush Set 18 Pcs Professional Foundation Powder Concealers Eyeshadow Blush Synthetic Makeup Brushes with Labeled instruction Black Case Upgraded Version
20K
▲ 0.0%vs. prior month
$194.6K
latest month
12-month trend
B09SZ5JX2Y
d'alba Piedmont White Truffle Double Serum All-in-one Multi Balm (0.35 oz) | Stick Balm, Under Eye Makeup Prep, Wrinkle Care, Vegan Skincare with Vitamin C and Vegan Collagen, Eye Treatment
20K
▼ 50.0%vs. prior month
$345.2K
latest month
12-month trend
B09F2J4SX1
HUONUL 2X/3X/10X Magnifying Vanity Mirror with Light, Trifold Makeup Mirror | Touch Dimming, Dual Power, Clear View for Makeup, Skincare. Dorm Room Essentials. Birthday Gifts for Women, Mom, Wife, Girls
10K
▲ 0.0%vs. prior month
$257.3K
latest month
12-month trend
B0BVPNQW1C
Sacheu Lip Liner STAY-N Peel Off Lip Stain, Longwear, p-INKED | Water-resistant, transfer & smudge-proof, lip tint with hyaluronic acid & vitamin E for conditioning benefits, matte finish
10K
▼ 50.0%vs. prior month
$130.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Dior Makeup Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
AOA STUDIO is the best-performing dior makeup brand in July 2026, moving 40,000 units across 1 ASIN for 23.5% of Top 10 volume. e.l.f. follows with 30,000 units (17.6%), ahead of BS-MALL on 20,000 units (11.8%).
Volume is spread across 10 brands, with the top three holding 52.9% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.95 to $10.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
AOA STUDIO
1 ASIN in Top 10
23.5%
Units
40K
Revenue
$380K
Avg. price
$9.95
B08GSTPT8Y
$9.95·★4.8·22.9K revsAOA Studio Collection makeup Sponge Set Latex Free and High-definition Set of 6 makeup Wonder blender For Powder Cream and Liquid, Super Soft Wonder Beauty Cosmetic
Units sold40K
e.l.f.
1 ASIN in Top 10
17.6%
Units
30K
Revenue
$300K
Avg. price
$10.00
B09XMYFTB7
$10.00·★4.6·43.2K revse.l.f. Power Grip Primer, Gripping & Hydrating Gel Primer, 0.811 Fl Oz | Grips Makeup for Long-Lasting Wear & Face Prep, Smooth Base Finish, Lightweight & Moisturizing Formula, Vegan & Cruelty-Free
Units sold30K
BS-MALL
1 ASIN in Top 10
11.8%
Units
20K
Revenue
$194.6K
Avg. price
$9.99
B07MH1KHJ2
$9.99·★4.6·60.1K revsBS-MALL Makeup Brush Set 18 Pcs Professional Foundation Powder Concealers Eyeshadow Blush Synthetic Makeup Brushes with Labeled instruction Black Case Upgraded Version
Units sold20K
Trending Dior Makeup Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B09F2J4SX1 booked 10K units at $26.99, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09F2J4SX1
HUONUL 2X/3X/10X Magnifying Vanity Mirror with Light, Trifold Makeup Mirror | Touch Dimming, Dual Power, Clear View for Makeup, Skincare. Dorm Room Essentials. Birthday Gifts for Women, Mom, Wife, Girls
Price
$26.99
Rating
4.4
Reviews
22.4K
Latest month sales
B0BWVXMWF5
Albeaut Concealer Brush, Angled Under Eye Makeup Small Foundation Precision Face Blending Brush (193 concealer brush), 1pc
Price
$6.99
Rating
4.6
Reviews
4.8K
Latest month sales
B086H4VCBJ
LAURA GELLER NEW YORK Makeup Brushes - Retractable Angled Kabuki Brush
Unlock to view ASIN details and product titles
Price
$20.40
Rating
4.5
Reviews
13.3K
Latest month sales
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