Cure Hydration Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Cure Hydration sales on Amazon US totaled 599,000 units in July 2026 (▼ 18.2% vs. the prior month), generating an estimated $16,892,150 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.4% of unit volume and 55.1% of revenue, while a typical listing is priced at $26.53. The keyword itself pulled 57,396 Amazon queries over the same period (▼ 14.4% MoM).
Zooming out to the 12-month window ending July 2026, the cure hydration Top 50 moved 5,606,700 units and $161,233,448 in cumulative sales — an average of 467,225 units and $13,436,121 per month. Monthly throughput topped out at 732,000 units in June 2026 and dipped to 309,900 in May 2026, leaving the latest reading 17.9% higher than August 2025.
Cure Hydration Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
599K
▼ 18.2% MoM
Monthly Revenue 2026/07
$16.9M
▼ 15.9% MoM
Top 10 Market Share 2026/07
53.4%
Cure Hydration Market Share & Sales Concentration on Amazon US — July 2026
The most-sold cure hydration listing on Amazon US in July 2026 is ASIN B08XQZX9K3 (Brand: Ultima Replenisher), which sold 60,000 units at $20.99 apiece — equal to 10.0% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 320,000 units and $9,309,300 in July 2026 — 53.4% of unit volume and 55.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Cure Hydration' on Amazon
July 2026
Is 53.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B08XQZX9K3
Ultima Replenisher Original Variety Electrolyte Packets, 20 Stickpacks | Daily Zero Sugar Powder Hydration Packets with 6 Key Electrolytes & Minerals - Sugar Free, Plant Based & Keto Friendly
60K
▼ 14.3%vs. prior month
$1.3M
latest month
12-month trend
B08ZJQ1XD4
Drink LMNT LMNT Zero Sugar Electrolytes - Watermelon Salt | Drink Mix | 30-Count
50K
▲ 0.0%vs. prior month
$2.3M
latest month
12-month trend
B09BD8GZ8L
Nectar Hydration Packets - Electrolytes Powder Packets - Sugar Free & 0 Calorie - Organic Fruit Liquid Daily IV Electrolytes Powder for Dehydration Relief and Rehydration (Variety 30 Pack)
50K
▲ 25.0%vs. prior month
$1.4M
latest month
12-month trend
B07TT8B1JJ
LMNT Zero Sugar Electrolytes - Citrus Salt | Drink Mix | 30-Count
30K
▼ 25.0%vs. prior month
$1.3M
latest month
12-month trend
B0CSQWZPBX
Liquid I.V. Sugar Free Electrolyte Packets, Classic Variety Pack, 16 Count | Scientifically Formulated | Clinically Proven Hydration | Zero Sugar | No Artificial Sweeteners | Non-GMO | Powder Drink Mix
30K
▼ 25.0%vs. prior month
$749.1K
latest month
12-month trend
B094QB6PH6
DripDrop Hydration Juicy Variety Pack, Electrolyte Packets, 32 Count | Grape, Fruit Punch, Strawberry Lemonade & Cherry; 3X Electrolytes, Vitamin C, Magnesium, Zinc; Single Serve Powder Drink Mix
30K
▲ 0.0%vs. prior month
$900K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Cure Hydration Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Drink LMNT is the best-performing cure hydration brand in July 2026, moving 80,000 units across 2 ASINs for 25.0% of Top 10 volume. Ultima Replenisher follows with 60,000 units (18.8%), ahead of Liquid I.V. on 60,000 units (18.8%).
With 7 brands splitting the Top 10 and 62.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $20.99 to $44.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Drink LMNT
2 ASINs in Top 10
25.0%
Units
80K
Revenue
$3.6M
Avg. price
$44.98
B08ZJQ1XD4
$45.00·★4.7·6.6K revsDrink LMNT LMNT Zero Sugar Electrolytes - Watermelon Salt | Drink Mix | 30-Count
Units sold50KB07TT8B1JJ
$44.95·★4.7·6.7K revsLMNT Zero Sugar Electrolytes - Citrus Salt | Drink Mix | 30-Count
Units sold30K
Ultima Replenisher
1 ASIN in Top 10
18.8%
Units
60K
Revenue
$1.3M
Avg. price
$20.99
B08XQZX9K3
$20.99·★4.6·20.7K revsUltima Replenisher Original Variety Electrolyte Packets, 20 Stickpacks | Daily Zero Sugar Powder Hydration Packets with 6 Key Electrolytes & Minerals - Sugar Free, Plant Based & Keto Friendly
Units sold60K
Liquid I.V.
3 ASINs in Top 10
18.8%
Units
60K
Revenue
$1.5M
Avg. price
$25.00
B0CSQWZPBX
$23.72·★4.7·5.7K revsLiquid I.V. Sugar Free Electrolyte Packets, Classic Variety Pack, 16 Count | Scientifically Formulated | Clinically Proven Hydration | Zero Sugar | No Artificial Sweeteners | Non-GMO | Powder Drink Mix
Units sold30KB0CG7W485N
$27.99·★4.7·7.2K revsLiquid I.V. Electrolyte Powder, Signature Variety Pack, 16 Count | Scientifically Formulated | Clinically Proven Hydration | No Artificial Sweeteners | Non-GMO | Vegan | Powder Drink Mix
Units sold20KB08MVDTLKC
$23.30·★4.7·38.7K revsLiquid I.V. Hydration Electrolytes, Strawberry, 16 Count | Scientifically Formulated | Clinically Proven Hydration | No Artificial Sweeteners | Non-GMO | Vegan | Powder Drink Mix
Units sold10K
Trending Cure Hydration Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GT1GCSTQ booked 20K units at $9.99, with ▲ 0.0% MoM change. On the growth side, B0GHMB2WJJ leads positive momentum with ▲ 400.0% MoM growth on 5K units, with B0D4R4YF8J close behind at ▲ 60.0% MoM on 8K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GT1GCSTQ
TREVI Electrolytes Powder Packets, Sugar Free Hydration, Favorites 20 Pack | Essential Daily Drink Mix, 0 Sugar, Magnesium, Potassium, Vitamin C, Calcium, B6 & B12 Vitamins
Price
$9.99
Rating
4.6
Reviews
3.1K
Latest month sales
B0GHMB2WJJ
Electrolytes Powder Packets Sugar Free, 30 Sticks High Sodium Hydration Packets, Electrolyte Drink Mix with Lemon Lime Watermelon Peach Berry Kiwi Tropical Punch Lychee Cranberry, 10.5OZ
Price
$18.99
Rating
4.8
Reviews
501
Latest month sales
B0D4R4YF8J
Electrolyte Powder Sugar-Free Hydration Packets Variety Pack HydroMATE 30 Sticks
Unlock to view ASIN details and product titles
Price
$35.95
Rating
4.4
Reviews
1.4K
Latest month sales
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