Clue Board Game Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Clue Board Game sales on Amazon US totaled 143,900 units in July 2026 (▼ 12.3% vs. the prior month), generating an estimated $2,633,401 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.5% of unit volume and 52.1% of revenue, while a typical listing is priced at $21.20. The keyword itself pulled 30,573 Amazon queries over the same period (▲ 8.8% MoM).
Zooming out to the 12-month window ending July 2026, the clue board game Top 50 moved 2,722,200 units and $46,717,951 in cumulative sales — an average of 226,850 units and $3,893,163 per month. Monthly throughput topped out at 696,900 units in December 2025 and dipped to 66,500 in May 2026, leaving the latest reading 4.5% higher than August 2025.
Clue Board Game Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
143.9K
▼ 12.3% MoM
Monthly Revenue 2026/07
$2.6M
▼ 12.2% MoM
Top 10 Market Share 2026/07
53.5%
Clue Board Game Market Share & Sales Concentration on Amazon US — July 2026
The most-sold clue board game listing on Amazon US in July 2026 is ASIN B00000DMF5 (Brand: Hasbro Gaming), which sold 10,000 units at $14.19 apiece — equal to 6.9% of every unit tracked in this report.
The Top 10 ASINs account for 77,000 units and $1,371,250 in July 2026 — 53.5% of unit volume and 52.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Clue Board Game' on Amazon
July 2026
Is 53.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00000DMF5
Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)
10K
▲ 0.0%vs. prior month
$129.8K
latest month
12-month trend
B076HK9H7Z
Sorry! Board Game for Kids Ages 6 and Up; Classic Hasbro Board Game; Each Player Gets 4 Pawns; Family Game
10K
▲ 0.0%vs. prior month
$89.8K
latest month
12-month trend
B000M0P2RE
Play Nine The Card Game of Golf, Ages 8 and Up, Couples Date Night Gift, Game Night Favorite, 15 Min Gameplay, Family Friendly Card Game for Kids, Teens & Adults, Great Golf Gift
9K
▼ 10.0%vs. prior month
$179.9K
latest month
12-month trend
1932188126
Bananagrams Classic Word Game, 144 Tiles in Banana Pouch, Travel Game | Fast-paced spelling & anagram game for 1-8 players; portable pouch, educational wordplay for kids and adults ages 7+
8K
▲ 33.3%vs. prior month
$110.9K
latest month
12-month trend
B0CWVMNNFV
Grab The Mic - Award Winning Karaoke Party Game for Bad Singers w Foam Mic | 120 Word Cards (250 Words), 2-12 Players for Ages 8+. Perfect For Family Game Night, Birthdays & Sing-Off Parties.
8K
▼ 11.1%vs. prior month
$155.8K
latest month
12-month trend
B084D2XQ9F
HUES and CUES - Vibrant Color Guessing Board Game for 3-10 Players Ages 8+, Connect Clues and Guess from 480 Color Squares | Sparks Creative Thinking, Word Association, Engaging & Visually Unique
7K
▼ 12.5%vs. prior month
$174.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Clue Board Game Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hasbro Gaming is the best-performing clue board game brand in July 2026, moving 26,000 units across 3 ASINs for 33.8% of Top 10 volume. Play Nine follows with 9,000 units (11.7%), ahead of Bananagrams on 8,000 units (10.4%).
Volume is spread across 8 brands, with the top three holding 55.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $11.95 to $19.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hasbro Gaming
3 ASINs in Top 10
33.8%
Units
26K
Revenue
$328.9K
Avg. price
$14.39
B00000DMF5
$14.19·★4.8·37.6K revsHasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)
Units sold10KB076HK9H7Z
$8.98·★4.8·34.4K revsSorry! Board Game for Kids Ages 6 and Up; Classic Hasbro Board Game; Each Player Gets 4 Pawns; Family Game
Units sold10KB08MVWB4SC
$19.99·★4.6·7.1K revsHasbro Gaming Guess Who? Plus Board Game with People & Pet Cards
Units sold6K
Play Nine
1 ASIN in Top 10
11.7%
Units
9K
Revenue
$179.9K
Avg. price
$19.99
B000M0P2RE
$19.99·★4.9·21.7K revsPlay Nine The Card Game of Golf, Ages 8 and Up, Couples Date Night Gift, Game Night Favorite, 15 Min Gameplay, Family Friendly Card Game for Kids, Teens & Adults, Great Golf Gift
Units sold9K
Bananagrams
1 ASIN in Top 10
10.4%
Units
8K
Revenue
$110.9K
Avg. price
$11.95
1932188126
$11.95·★4.9·26.8K revsBananagrams Classic Word Game, 144 Tiles in Banana Pouch, Travel Game | Fast-paced spelling & anagram game for 1-8 players; portable pouch, educational wordplay for kids and adults ages 7+
Units sold8K
Trending Clue Board Game Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0B5HLZ8T4 booked 7K units at $19.99, with ▲ 16.7% MoM change. On the growth side, B0B5FLTTT5 leads positive momentum with ▲ 150.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0B5HLZ8T4
Monopoly Game, Family Board Games for 2 to 6 Players & Kids Ages 8 and Up, Includes 8 Tokens (Token Vote Edition)
Price
$19.99
Rating
4.8
Reviews
5.9K
Latest month sales
B07XGNSH8Y
Moose Master - Laugh Until You Cry Fun - Your Cheeks Will Hurt from Smiling and Laughing so Hard - for Fun People Looking for A Hilarious Night in a Box
Price
$21.99
Rating
4.6
Reviews
5.3K
Latest month sales
B0B5FLTTT5
Clue Board Game for Ages 8 and Up, Reimagined Clue Game for 2-6 Players, Mystery, Detective, Family Games for Kids and Adults
Unlock to view ASIN details and product titles
Price
$21.79
Rating
4.7
Reviews
2.2K
Latest month sales
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