Chip Dip Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Chip Dip sales on Amazon US totaled 455,000 units in July 2026 (▲ 0.9% vs. the prior month), generating an estimated $2,443,510 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 37.4% of unit volume and 41.8% of revenue, while a typical listing is priced at $5.73. The keyword itself pulled 13,987 Amazon queries over the same period (▼ 12.9% MoM).
Zooming out to the 12-month window ending July 2026, the chip dip Top 50 moved 4,618,600 units and $26,156,273 in cumulative sales — an average of 384,883 units and $2,179,689 per month. Monthly throughput topped out at 455,000 units in July 2026 and dipped to 289,000 in May 2026, leaving the latest reading 30.7% higher than August 2025.
Chip Dip Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
455K
▲ 0.9% MoM
Monthly Revenue 2026/07
$2.4M
▼ 3.1% MoM
Top 10 Market Share 2026/07
37.4%
Chip Dip Market Share & Sales Concentration on Amazon US — July 2026
The most-sold chip dip listing on Amazon US in July 2026 is ASIN B01DIZT0KO (Brand: Boulder Canyon), which sold 30,000 units at $3.89 apiece — equal to 6.6% of every unit tracked in this report.
The Top 10 ASINs account for 170,000 units and $1,022,000 in July 2026 — 37.4% of unit volume and 41.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Chip Dip' on Amazon
July 2026
Is 37.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01DIZT0KO
Boulder Canyon Avocado Oil Sea Salt Potato Chips, 5.25 oz Bag | No hydrogenated fats, high fructose corn syrup, bleached flour, or synthetic nitrates; clean-label kettle chips
30K
▲ 0.0%vs. prior month
$116.1K
latest month
12-month trend
B09GZSY9YR
Late July Restaurant Style Sea Salt Tortilla Chips, 10.1 Oz Bag
30K
▲ 50.0%vs. prior month
$121.8K
latest month
12-month trend
B000QJXO62
Hidden Valley Easy Squeeze Original Ranch Salad Dressing and Topping, 20 Ounce Bottle (Package May Vary)
20K
▲ 0.0%vs. prior month
$97.4K
latest month
12-month trend
B07NQVC7VR
365 by Whole Foods Market, Organic Restaurant Style White Corn Tortilla Chips, 14 Ounce
20K
▲ 0.0%vs. prior month
$79.8K
latest month
12-month trend
B09DS5J8F9
Momofuku Chili Crunch by David Chang, (5.5 Ounces), Chili Oil with Crunchy Garlic and Shallots, Spicy Chili Crisp
20K
▼ 33.3%vs. prior month
$207.8K
latest month
12-month trend
B0CJ1LSYLG
Handi-Snacks RITZ Crackers 'N Cheesy Dip Snack Packs, 20 Snack Packs | Individually Wrapped
10K
▼ 50.0%vs. prior month
$91.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Chip Dip Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
365 by Whole Foods Market is the best-performing chip dip brand in July 2026, moving 40,000 units across 3 ASINs for 23.5% of Top 10 volume. Boulder Canyon follows with 30,000 units (17.6%), ahead of Late July on 30,000 units (17.6%).
Volume is spread across 8 brands, with the top three holding 58.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $3.45 to $4.17, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
365 by Whole Foods Market
3 ASINs in Top 10
23.5%
Units
40K
Revenue
$146.9K
Avg. price
$3.45
B07NQVC7VR
$3.58·★4.3·10K revs365 by Whole Foods Market, Organic Restaurant Style White Corn Tortilla Chips, 14 Ounce
Units sold20KB074H5SSG4
$3.29·★4.5·11K revs365 by Whole Foods Market, Organic Blue Corn Tortilla Chips, 12 Ounce
Units sold10KB074H67LSJ
$3.49·★4.2·6.4K revs365 by Whole Foods Market, Organic Restaurant Style White Corn Tortilla Chips Unsalted, 14 Ounce
Units sold10K
Boulder Canyon
1 ASIN in Top 10
17.6%
Units
30K
Revenue
$116.1K
Avg. price
$3.89
B01DIZT0KO
$3.89·★4.4·5.8K revsBoulder Canyon Avocado Oil Sea Salt Potato Chips, 5.25 oz Bag | No hydrogenated fats, high fructose corn syrup, bleached flour, or synthetic nitrates; clean-label kettle chips
Units sold30K
Late July
1 ASIN in Top 10
17.6%
Units
30K
Revenue
$121.8K
Avg. price
$4.17
B09GZSY9YR
$4.17·★4.4·3.3K revsLate July Restaurant Style Sea Salt Tortilla Chips, 10.1 Oz Bag
Units sold30K
Trending Chip Dip Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B074H5SSG4 booked 10K units at $3.29, with ▲ 0.0% MoM change. On the growth side, B01N3CI1XO leads positive momentum with ▲ 525.0% MoM growth on 5K units, with B0CMJQM5M6 close behind at ▲ 100.0% MoM on 8K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B074H5SSG4
365 by Whole Foods Market, Organic Blue Corn Tortilla Chips, 12 Ounce
Price
$3.29
Rating
4.5
Reviews
11K
Latest month sales
B01N3CI1XO
Hidden Valley Original Ranch Seasoning, Dressing and Dip Mix, 8 Ounces (Package May Vary)
Price
$8.87
Rating
4.8
Reviews
4.5K
Latest month sales
B0CMJQM5M6
Late July Snacks Medium Salsa, 15.5 oz Jar
Unlock to view ASIN details and product titles
Price
$5.99
Rating
4.3
Reviews
260
Latest month sales
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