Quest Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Quest sales on Amazon US totaled 321,000 units in July 2026 (▼ 12.4% vs. the prior month), generating an estimated $12,900,390 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.6% of unit volume and 29.1% of revenue, while a typical listing is priced at $44.07. The keyword itself pulled 45,729 Amazon queries over the same period (▼ 21.3% MoM).
Zooming out to the 12-month window ending July 2026, the quest Top 50 moved 4,221,400 units and $223,134,799 in cumulative sales — an average of 351,783 units and $18,594,567 per month. Monthly throughput topped out at 426,100 units in December 2025 and dipped to 214,600 in May 2026, leaving the latest reading 14.7% lower than August 2025.
Quest Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
321K
▼ 12.4% MoM
Monthly Revenue 2026/07
$12.9M
▼ 17.4% MoM
Top 10 Market Share 2026/07
43.6%
Quest Market Share & Sales Concentration on Amazon US — July 2026
The most-sold quest listing on Amazon US in July 2026 is ASIN B07J2MM23Z (Brand: Quest), which sold 30,000 units at $26.49 apiece — equal to 9.3% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 140,000 units and $3,754,900 in July 2026 — 43.6% of unit volume and 29.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Quest' on Amazon
July 2026









Is 43.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07J2MM23Z
Quest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars
30K
▼ 40.0%vs. prior month
$794.7K
latest month
12-month trend

B00DLDH1N2
Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 21g Protein, 12g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars
20K
▲ 0.0%vs. prior month
$526.2K
latest month
12-month trend

B06Y5ZG66K
Premier Protein 30g High Protein Powder, 100% Whey, Chocolate, 17 Servings | No Added Sugar, Supports Muscle Health, Soy & Gluten-Free, 1.44 lb
20K
▲ 100.0%vs. prior month
$570.6K
latest month
12-month trend

B00I0DI0Z6
Quest Nutrition Cookies & Cream Protein Bars, 21g Protein, 12 Count | 13g Fiber, 4g Net Carbs, 1g Sugar, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars
10K
▲ 0.0%vs. prior month
$264.9K
latest month
12-month trend

B00U3RGQK8
Quest Nutrition Chocolate Peanut Butter Bars, 20g Protein, 12 Count | 11g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy Protein Bar, Individually Wrapped 2.12oz Bars
10K
▲ 0.0%vs. prior month
$263.8K
latest month
12-month trend

B016MEN14O
Quest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 20-21g Protein, 3-4g Net Carbs, Rich in Fiber, Gluten Free, High Quality Protein, Soft and Chewy, Individual 2.12oz Bars
10K
▲ 66.7%vs. prior month
$228.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Quest Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
Quest is the best-performing quest brand in July 2026, moving 120,000 units across 9 ASINs for 85.7% of Top 10 volume. Premier Protein follows with 20,000 units (14.3%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $24.97 to $29.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Quest
9 ASINs in Top 10
85.7%
Units
120K
Revenue
$3.2M
Avg. price
$24.97

B07J2MM23Z
$26.49·★4.3·11.5K revsQuest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars
Units sold30K
B00DLDH1N2
$25.57·★4.4·20.7K revsQuest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 21g Protein, 12g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars
Units sold20K
B00I0DI0Z6
$25.57·★4.5·12.6K revsQuest Nutrition Cookies & Cream Protein Bars, 21g Protein, 12 Count | 13g Fiber, 4g Net Carbs, 1g Sugar, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars
Units sold10K
B00U3RGQK8
$26.36·★4.4·5.9K revsQuest Nutrition Chocolate Peanut Butter Bars, 20g Protein, 12 Count | 11g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy Protein Bar, Individually Wrapped 2.12oz Bars
Units sold10K
B016MEN14O
$21.49·★4.5·4.3K revsQuest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 20-21g Protein, 3-4g Net Carbs, Rich in Fiber, Gluten Free, High Quality Protein, Soft and Chewy, Individual 2.12oz Bars
Units sold10K
B077QK3NX4
$24.99·★4.3·24K revsQuest Nutrition Chocolate Chip Protein Cookie, 15g Protein, 1g Sugar, 2g Net Carbs, Keto Friendly, High Protein, Low Carb; 12 Count | 2g Net Carbs, 1g Sugar, Keto Friendly, Soft and Chewy with Big Chocolatey Chunks, Individually Wrapped 2.08 oz Cookies
Units sold10K
B07RRRV5CT
$25.59·★4.5·24.7K revsQuest Nutrition Nacho Cheese Tortilla Style Protein Chips, 12 Count | 18g Protein, 4g Net Carbs, Gluten Free, Baked Chips, Creamy Cheddar and Nacho Cheese Flavor, Individually Wrapped 1.1oz Bags
Units sold10K
B07RWP9HW5
$18.65·★4.5·16K revsQuest Nutrition Chili Lime Tortilla Style Protein Chips, 12 Count | 20g Protein, 3g Net Carbs, Baked Chips, Gluten Free, Bold With a Kick of Zesty Lime Flavor, Individually Wrapped 1.1oz Bags
Units sold10K
B09GLBLPYG
$29.98·★4.5·12.4K revsQuest Nutrition Tortilla Style Protein Chips Variety Pack, 12 Count | Chili Lime, Nacho Cheese, Loaded Taco, 3 Each Flavor, 18-20g Protein, 3-4g Net Carbs, Gluten Free, Individual 1.1oz Bags
Units sold10K
Premier Protein
1 ASIN in Top 10
14.3%
Units
20K
Revenue
$570.6K
Avg. price
$29.97

B06Y5ZG66K
$29.97·★4.6·28.4K revsPremier Protein 30g High Protein Powder, 100% Whey, Chocolate, 17 Servings | No Added Sugar, Supports Muscle Health, Soy & Gluten-Free, 1.44 lb
Units sold20K
Trending Quest Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B016MEN14O booked 10K units at $21.49, with ▲ 66.7% MoM change. On the growth side, B07L93N5LV leads positive momentum with ▲ 233.3% MoM growth on 2K units, with B06Y5ZG66K close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B016MEN14O
Quest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 20-21g Protein, 3-4g Net Carbs, Rich in Fiber, Gluten Free, High Quality Protein, Soft and Chewy, Individual 2.12oz Bars
Price
$21.49
Rating
4.5
Reviews
4.3K
Latest month sales

B07L93N5LV
Quest Nutrition Vanilla Milkshake Protein Powder, 24g of Protein, 1g of Sugar, Low Carb, Gluten Free, 3 Pound, 43 Servings | 43 Servings, 3g Net Carbs, 1g Sugar, Low Carb, Gluten Free
Price
$49.50
Rating
4.6
Reviews
9.5K
Latest month sales

B06Y5ZG66K
Premier Protein 30g High Protein Powder, 100% Whey, Chocolate, 17 Servings | No Added Sugar, Supports Muscle Health, Soy & Gluten-Free, 1.44 lb
Unlock to view ASIN details and product titles
Price
$29.97
Rating
4.6
Reviews
28.4K
Latest month sales
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