Quest Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Quest sales on Amazon US totaled 321,000 units in July 2026 (▼ 12.4% vs. the prior month), generating an estimated $12,900,390 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.6% of unit volume and 29.1% of revenue, while a typical listing is priced at $44.07. The keyword itself pulled 45,729 Amazon queries over the same period (▼ 21.3% MoM).

Zooming out to the 12-month window ending July 2026, the quest Top 50 moved 4,221,400 units and $223,134,799 in cumulative sales — an average of 351,783 units and $18,594,567 per month. Monthly throughput topped out at 426,100 units in December 2025 and dipped to 214,600 in May 2026, leaving the latest reading 14.7% lower than August 2025.

4.2MTotal units sold · Last 12 months
$223.1MTotal revenue · Last 12 months
45.7K▼ 21.3% MoM
Monthly search volume
$44.07Avg. price · July 2026

Quest Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales376.5K
Revenue$13.2M

2025/09

Sales386.1K
Revenue$14.3M

2025/10

Sales376.2K
Revenue$16.6M

2025/11

Sales408K
Revenue$35.4M

2025/12

Sales426.1K
Revenue$47.7M

2026/01

Sales372.7K
Revenue$16.3M

2026/02

Sales336.5K
Revenue$14.9M

2026/03

Sales316K
Revenue$13.9M

2026/04

Sales321.1K
Revenue$14.2M

2026/05

Sales214.6K
Revenue$8.2M

2026/06

Sales366.6K
Revenue$15.6M
321K

2026/07

Sales321K
Revenue$12.9M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

321K

▼ 12.4% MoM

Monthly Revenue 2026/07

$12.9M

▼ 17.4% MoM

Top 10 Market Share 2026/07

43.6%

See the Top 10 ASINs driving 43.6% of sales

Quest Market Share & Sales Concentration on Amazon US — July 2026

The most-sold quest listing on Amazon US in July 2026 is ASIN B07J2MM23Z (Brand: Quest), which sold 30,000 units at $26.49 apiece — equal to 9.3% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.

The Top 10 ASINs account for 140,000 units and $3,754,900 in July 2026 — 43.6% of unit volume and 29.1% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Quest' on Amazon

July 2026
ASINSIGHT Logo
43.6% Volume Share 140K units sold
29.1% Revenue Share $3.8M estimated
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Top 5 Volume Share breakdown

B07J2MM23Z 9.3%
B00DLDH1N2 6.2%
B06Y5ZG66K 6.2%
B00I0DI0Z6 3.1%
B00U3RGQK8 3.1%
Others 72.0%
#1
Quest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars

B07J2MM23Z

Quest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars

$26.49· 4.3·11.5K reviews
Monthly Sales

30K

▼ 40.0%

vs. prior month

Revenue

$794.7K

latest month

Monthly Trend

12-month trend

#2
Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 21g Protein, 12g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars

B00DLDH1N2

Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 21g Protein, 12g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars

$25.57· 4.4·20.7K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$526.2K

latest month

Monthly Trend

12-month trend

#3
Premier Protein 30g High Protein Powder, 100% Whey, Chocolate, 17 Servings | No Added Sugar, Supports Muscle Health, Soy & Gluten-Free, 1.44 lb

B06Y5ZG66K

Premier Protein 30g High Protein Powder, 100% Whey, Chocolate, 17 Servings | No Added Sugar, Supports Muscle Health, Soy & Gluten-Free, 1.44 lb

$29.97· 4.6·28.4K reviews
Monthly Sales

20K

▲ 100.0%

vs. prior month

Revenue

$570.6K

latest month

Monthly Trend

12-month trend

#4
Quest Nutrition Cookies & Cream Protein Bars, 21g Protein, 12 Count | 13g Fiber, 4g Net Carbs, 1g Sugar, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars

B00I0DI0Z6

Quest Nutrition Cookies & Cream Protein Bars, 21g Protein, 12 Count | 13g Fiber, 4g Net Carbs, 1g Sugar, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars

$25.57· 4.5·12.6K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$264.9K

latest month

Monthly Trend

12-month trend

#5
Quest Nutrition Chocolate Peanut Butter Bars, 20g Protein, 12 Count | 11g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy Protein Bar, Individually Wrapped 2.12oz Bars

B00U3RGQK8

Quest Nutrition Chocolate Peanut Butter Bars, 20g Protein, 12 Count | 11g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy Protein Bar, Individually Wrapped 2.12oz Bars

$26.36· 4.4·5.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$263.8K

latest month

Monthly Trend

12-month trend

#6
Quest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 20-21g Protein, 3-4g Net Carbs, Rich in Fiber, Gluten Free, High Quality Protein, Soft and Chewy, Individual 2.12oz Bars

B016MEN14O

Quest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 20-21g Protein, 3-4g Net Carbs, Rich in Fiber, Gluten Free, High Quality Protein, Soft and Chewy, Individual 2.12oz Bars

$21.49· 4.5·4.3K reviews
Monthly Sales

10K

▲ 66.7%

vs. prior month

Revenue

$228.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Quest Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)

Quest is the best-performing quest brand in July 2026, moving 120,000 units across 9 ASINs for 85.7% of Top 10 volume. Premier Protein follows with 20,000 units (14.3%).

With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $24.97 to $29.97, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

85.7%
14.3%
Quest
Premier Protein
1

Quest

9 ASINs in Top 10

85.7%

Units

120K

Revenue

$3.2M

Avg. price

$24.97

  • Quest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars

    B07J2MM23Z

    $26.49·4.3·11.5K revs

    Quest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars

    Units sold30K
  • Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 21g Protein, 12g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars

    B00DLDH1N2

    $25.57·4.4·20.7K revs

    Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 21g Protein, 12g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars

    Units sold20K
  • Quest Nutrition Cookies & Cream Protein Bars, 21g Protein, 12 Count | 13g Fiber, 4g Net Carbs, 1g Sugar, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars

    B00I0DI0Z6

    $25.57·4.5·12.6K revs

    Quest Nutrition Cookies & Cream Protein Bars, 21g Protein, 12 Count | 13g Fiber, 4g Net Carbs, 1g Sugar, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars

    Units sold10K
  • Quest Nutrition Chocolate Peanut Butter Bars, 20g Protein, 12 Count | 11g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy Protein Bar, Individually Wrapped 2.12oz Bars

    B00U3RGQK8

    $26.36·4.4·5.9K revs

    Quest Nutrition Chocolate Peanut Butter Bars, 20g Protein, 12 Count | 11g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy Protein Bar, Individually Wrapped 2.12oz Bars

    Units sold10K
  • Quest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 20-21g Protein, 3-4g Net Carbs, Rich in Fiber, Gluten Free, High Quality Protein, Soft and Chewy, Individual 2.12oz Bars

    B016MEN14O

    $21.49·4.5·4.3K revs

    Quest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count | 20-21g Protein, 3-4g Net Carbs, Rich in Fiber, Gluten Free, High Quality Protein, Soft and Chewy, Individual 2.12oz Bars

    Units sold10K
  • Quest Nutrition Chocolate Chip Protein Cookie, 15g Protein, 1g Sugar, 2g Net Carbs, Keto Friendly, High Protein, Low Carb; 12 Count | 2g Net Carbs, 1g Sugar, Keto Friendly, Soft and Chewy with Big Chocolatey Chunks, Individually Wrapped 2.08 oz Cookies

    B077QK3NX4

    $24.99·4.3·24K revs

    Quest Nutrition Chocolate Chip Protein Cookie, 15g Protein, 1g Sugar, 2g Net Carbs, Keto Friendly, High Protein, Low Carb; 12 Count | 2g Net Carbs, 1g Sugar, Keto Friendly, Soft and Chewy with Big Chocolatey Chunks, Individually Wrapped 2.08 oz Cookies

    Units sold10K
  • Quest Nutrition Nacho Cheese Tortilla Style Protein Chips, 12 Count | 18g Protein, 4g Net Carbs, Gluten Free, Baked Chips, Creamy Cheddar and Nacho Cheese Flavor, Individually Wrapped 1.1oz Bags

    B07RRRV5CT

    $25.59·4.5·24.7K revs

    Quest Nutrition Nacho Cheese Tortilla Style Protein Chips, 12 Count | 18g Protein, 4g Net Carbs, Gluten Free, Baked Chips, Creamy Cheddar and Nacho Cheese Flavor, Individually Wrapped 1.1oz Bags

    Units sold10K
  • Quest Nutrition Chili Lime Tortilla Style Protein Chips, 12 Count | 20g Protein, 3g Net Carbs, Baked Chips, Gluten Free, Bold With a Kick of Zesty Lime Flavor, Individually Wrapped 1.1oz Bags

    B07RWP9HW5

    $18.65·4.5·16K revs

    Quest Nutrition Chili Lime Tortilla Style Protein Chips, 12 Count | 20g Protein, 3g Net Carbs, Baked Chips, Gluten Free, Bold With a Kick of Zesty Lime Flavor, Individually Wrapped 1.1oz Bags

    Units sold10K
  • Quest Nutrition Tortilla Style Protein Chips Variety Pack, 12 Count | Chili Lime, Nacho Cheese, Loaded Taco, 3 Each Flavor, 18-20g Protein, 3-4g Net Carbs, Gluten Free, Individual 1.1oz Bags

    B09GLBLPYG

    $29.98·4.5·12.4K revs

    Quest Nutrition Tortilla Style Protein Chips Variety Pack, 12 Count | Chili Lime, Nacho Cheese, Loaded Taco, 3 Each Flavor, 18-20g Protein, 3-4g Net Carbs, Gluten Free, Individual 1.1oz Bags

    Units sold10K
2

Premier Protein

1 ASIN in Top 10

14.3%

Units

20K

Revenue

$570.6K

Avg. price

$29.97

  • Premier Protein 30g High Protein Powder, 100% Whey, Chocolate, 17 Servings | No Added Sugar, Supports Muscle Health, Soy & Gluten-Free, 1.44 lb

    B06Y5ZG66K

    $29.97·4.6·28.4K revs

    Premier Protein 30g High Protein Powder, 100% Whey, Chocolate, 17 Servings | No Added Sugar, Supports Muscle Health, Soy & Gluten-Free, 1.44 lb

    Units sold20K

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