Burts Bees Tinted Lip Balm Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Burts Bees Tinted Lip Balm sales on Amazon US totaled 123,900 units in July 2026 (▼ 55.9% vs. the prior month), generating an estimated $1,705,644 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.6% of unit volume and 74.4% of revenue, while a typical listing is priced at $10.96. The keyword itself pulled 30,433 Amazon queries over the same period (▲ 12.3% MoM).
Zooming out to the 12-month window ending July 2026, the burts bees tinted lip balm Top 50 moved 1,980,500 units and $26,764,468 in cumulative sales — an average of 165,042 units and $2,230,372 per month. Monthly throughput topped out at 300,650 units in December 2025 and dipped to 72,300 in May 2026, leaving the latest reading 23.3% higher than August 2025.
Burts Bees Tinted Lip Balm Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
123.9K
▼ 55.9% MoM
Monthly Revenue 2026/07
$1.7M
▼ 62.3% MoM
Top 10 Market Share 2026/07
64.6%
Burts Bees Tinted Lip Balm Market Share & Sales Concentration on Amazon US — July 2026
The most-sold burts bees tinted lip balm listing on Amazon US in July 2026 is ASIN B0032RMX3U (Brand: Clinique), which sold 30,000 units at $25.00 apiece — equal to 24.2% of every unit tracked in this report and 3.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 80,000 units and $1,268,600 in July 2026 — 64.6% of unit volume and 74.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Burts Bees Tinted Lip Balm' on Amazon
July 2026
Is 64.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0032RMX3U
Clinique Almost Lipstick Tinted Lip Balm in 3 Iconic Shades Black Honey, Pink, and Nude Honey | Sheer + Lightweight
30K
▼ 62.5%vs. prior month
$685.8K
latest month
12-month trend
B07DY2QRF6
LANEIGE Lip Glowy Balm: Sheer Tinted Lip Moisturizer with Shea Butter, for Hydrating Shine & Soft Lips
9K
▼ 90.0%vs. prior month
$171K
latest month
12-month trend
B0163BMUFM
Burt's Bees Lip Tint Balm, Fiery Red Dahlia, 0.15 oz., 2 Tubes | Tinted Balm Formula, Color Infused with Hydrating Shea Butter for a Natural Looking Buildable Finish, 8 Hour Moisture
9K
▲ 12.5%vs. prior month
$80.1K
latest month
12-month trend
B0DKF34N9R
Burt's Bees Lip Shimmer Nude Collection, Tinted Lip Balm, 0.09 oz., 3 Tubes | Moisturizing for All Day Hydration, Natural Glowy Pigmented Finish, Buildable Color, 3 Warm Shades
6K
▼ 25.0%vs. prior month
$72.5K
latest month
12-month trend
B078JD3TFP
Burt's Bees Original Overnight Intensive Lip Treatment, Moisturizing, Restorative, Reduces Fine Lines, Vitamin E, Ceramides Oils, Natural Origin Lip Care, 0.25 Oz. | Moisturizing and Restorative, Reduces Fine Lines, Vitamin E, Ceramides Oils, 100 Percent Natural Origin Lip Care
5K
▼ 16.7%vs. prior month
$33.8K
latest month
12-month trend
B07Y91BMSK
NIVEA Lip Care, Fruity Cuties Lip Balm Variety Pack, 4 x 0.17 OZ | One Each: Cherry, Strawberry, Watermelon and Blackberry, Shea Butter Enriched, 3-in-1 Moisture, Tinted Lip Balms
5K
▼ 44.4%vs. prior month
$42.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Burts Bees Tinted Lip Balm Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Burt's Bees is the best-performing burts bees tinted lip balm brand in July 2026, moving 36,000 units across 7 ASINs for 45.0% of Top 10 volume. Clinique follows with 30,000 units (37.5%), ahead of LANEIGE on 9,000 units (11.3%).
With 4 brands splitting the Top 10 and 93.8% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.51 to $25.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Burt's Bees
7 ASINs in Top 10
45.0%
Units
36K
Revenue
$369.5K
Avg. price
$10.51
B0163BMUFM
$8.53·★4.6·23K revsBurt's Bees Lip Tint Balm, Fiery Red Dahlia, 0.15 oz., 2 Tubes | Tinted Balm Formula, Color Infused with Hydrating Shea Butter for a Natural Looking Buildable Finish, 8 Hour Moisture
Units sold9KB0DKF34N9R
$11.82·★4.6·2.8K revsBurt's Bees Lip Shimmer Nude Collection, Tinted Lip Balm, 0.09 oz., 3 Tubes | Moisturizing for All Day Hydration, Natural Glowy Pigmented Finish, Buildable Color, 3 Warm Shades
Units sold6KB078JD3TFP
$7.99·★4.6·8.2K revsBurt's Bees Original Overnight Intensive Lip Treatment, Moisturizing, Restorative, Reduces Fine Lines, Vitamin E, Ceramides Oils, Natural Origin Lip Care, 0.25 Oz. | Moisturizing and Restorative, Reduces Fine Lines, Vitamin E, Ceramides Oils, 100 Percent Natural Origin Lip Care
Units sold5KB00HJZT0YQ
$9.99·★4.8·121.4K revsBurt's Bees 100% Natural Moisturizing Lip Balm (Superfruit)
Units sold4KB00TQ2X690
$9.41·★4.8·121.4K revsBurt's Bees Lip Balm, Pomegranate, 0.15 oz., 4 Tubes | Lip Moisturizer with Beeswax, 100 Percent Natural Origin Conditioning Treatment, Easy to Take Anywhere, For Chapped Lips
Units sold4KB0G634FH3F
$12.99·★4.6·23K revsBurts Bees Tinted Lip Balm Value Pack, Includes Red Dahlia, Daisy and Rose, 8 Hour Moisture, Provides a Hint of Color, Nourishing Shea Butter, 100 Percent Natural Origin, 0.15 oz., Three Tubes
Units sold4KB0DKF249VM
$12.86·★4.6·2.8K revsBurt's Bees Lip Shimmer Pink Collection, Tinted Lip Balm, 0.09 oz., 3 Tubes | Moisturizing for All Day Hydration, Natural Glowy Pigmented Finish, Buildable Color, 3 Warm Shades
Units sold4K
Clinique
1 ASIN in Top 10
37.5%
Units
30K
Revenue
$685.8K
Avg. price
$25.00
B0032RMX3U
$25.00·★4.5·18.5K revsClinique Almost Lipstick Tinted Lip Balm in 3 Iconic Shades Black Honey, Pink, and Nude Honey | Sheer + Lightweight
Units sold30K
LANEIGE
1 ASIN in Top 10
11.3%
Units
9K
Revenue
$171K
Avg. price
$14.54
B07DY2QRF6
$14.54·★4.7·34.4K revsLANEIGE Lip Glowy Balm: Sheer Tinted Lip Moisturizer with Shea Butter, for Hydrating Shine & Soft Lips
Units sold9K
Trending Burts Bees Tinted Lip Balm Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B00TQ2X690 booked 4K units at $9.41, with ▲ 33.3% MoM change. On the growth side, B0BLQ2MSRZ leads positive momentum with ▲ 200.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00TQ2X690
Burt's Bees Lip Balm, Pomegranate, 0.15 oz., 4 Tubes | Lip Moisturizer with Beeswax, 100 Percent Natural Origin Conditioning Treatment, Easy to Take Anywhere, For Chapped Lips
Price
$9.41
Rating
4.8
Reviews
121.4K
Latest month sales
B0DKF249VM
Burt's Bees Lip Shimmer Pink Collection, Tinted Lip Balm, 0.09 oz., 3 Tubes | Moisturizing for All Day Hydration, Natural Glowy Pigmented Finish, Buildable Color, 3 Warm Shades
Price
$12.86
Rating
4.6
Reviews
2.8K
Latest month sales
B0BLQ2MSRZ
NOONI Korean Lip Oil - Applecherry - Plumping & Hydrating Tinted Lip Gloss | 24HR Hydration, Moisturizing Lip Oil, Natural Lip Plumping Effect, Waterproof Wear, Glossy Finish, Gift Stocking Stuffers
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.0
Reviews
25.8K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this burts bees tinted lip balm report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card