Bulk Crayons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bulk Crayons sales on Amazon US totaled 205,200 units in July 2026 (▲ 81.8% vs. the prior month), generating an estimated $3,245,470 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 75.5% of unit volume and 60.0% of revenue, while a typical listing is priced at $22.33. The keyword itself pulled 21,461 Amazon queries over the same period (▲ 9.2% MoM).
Zooming out to the 12-month window ending July 2026, the bulk crayons Top 50 moved 1,331,950 units and $24,664,649 in cumulative sales — an average of 110,996 units and $2,055,387 per month. Monthly throughput topped out at 205,200 units in July 2026 and dipped to 46,750 in May 2026, leaving the latest reading 57.4% higher than August 2025.
Bulk Crayons Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
205.2K
▲ 81.8% MoM
Monthly Revenue 2026/07
$3.2M
▲ 47.1% MoM
Top 10 Market Share 2026/07
75.5%
Bulk Crayons Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bulk crayons listing on Amazon US in July 2026 is ASIN B0096XWNNY (Brand: Crayola), which sold 60,000 units at $3.40 apiece — equal to 29.2% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 155,000 units and $1,947,760 in July 2026 — 75.5% of unit volume and 60.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bulk Crayons' on Amazon
July 2026
Is 75.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0096XWNNY
Crayola Crayons 24 ct (Pack of 2)
60K
▲ 1400.0%vs. prior month
$347.4K
latest month
12-month trend
B00MOYTKRE
Crayola Crayons Bundle (3 Pack)
20K
▲ 185.7%vs. prior month
$131.2K
latest month
12-month trend
B08WRK5Y5Q
EXPO Dry Erase Markers, Low Odor Ink, Assorted Fashion Colors, Chisel Tip, 36 Count - Easily Erases, Ideal for Classroom, Home, Office, Back to School, Teacher Supplies
20K
▲ 122.2%vs. prior month
$487.6K
latest month
12-month trend
B00Y4QBJAQ
Crayola Crayons Bulk (24 Packs), Teacher Classroom Must Haves & Essentials | School Supplies for Kids, Teacher Gifts, Ages 3+
10K
▼ 50.0%vs. prior month
$148K
latest month
12-month trend
B013RQPB5C
Crayola Ultra Clean Washable Markers (40ct), Teacher School Supplies for Kids, Broad Line Colored Markers, Art Marker Set, Ages 3+
10K
▲ 0.0%vs. prior month
$161.7K
latest month
12-month trend
B07D4T2XKB
Crayola Mini Twistables Crayons for Kids (50ct), Cute Back to School Supplies for Kids, Crayons for Coloring Books, Gift for Toddlers Girls & Boys, Arts & Crafts, 3+
10K
▲ 0.0%vs. prior month
$138.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bulk Crayons Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
Crayola is the best-performing bulk crayons brand in July 2026, moving 135,000 units across 9 ASINs for 87.1% of Top 10 volume. EXPO follows with 20,000 units (12.9%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.77 to $22.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Crayola
9 ASINs in Top 10
87.1%
Units
135K
Revenue
$1.5M
Avg. price
$13.77
B0096XWNNY
$3.40·★4.8·12.4K revsCrayola Crayons 24 ct (Pack of 2)
Units sold60KB00MOYTKRE
$3.79·★4.8·3.3K revsCrayola Crayons Bundle (3 Pack)
Units sold20KB00Y4QBJAQ
$12.00·★4.8·7.6K revsCrayola Crayons Bulk (24 Packs), Teacher Classroom Must Haves & Essentials | School Supplies for Kids, Teacher Gifts, Ages 3+
Units sold10KB013RQPB5C
$14.99·★4.8·31.9K revsCrayola Ultra Clean Washable Markers (40ct), Teacher School Supplies for Kids, Broad Line Colored Markers, Art Marker Set, Ages 3+
Units sold10KB07D4T2XKB
$13.83·★4.7·50.7K revsCrayola Mini Twistables Crayons for Kids (50ct), Cute Back to School Supplies for Kids, Crayons for Coloring Books, Gift for Toddlers Girls & Boys, Arts & Crafts, 3+
Units sold10KB00LK0NFMY
$7.84·★4.8·7.9K revsCrayola Crayons, Bulk School Supplies For Kids, 24 Count Crayon Box (Pack Of 6), Assorted Colors
Units sold8KB004LBXW7W
$6.85·★4.7·4.1K revsBinney & Smith Crayola(R) Large Crayon Set, Lift-Lid Box, Assorted Colors, Box Of 16
Units sold7KB01DGIKAY8
$23.28·★4.9·2.6K revsCrayola Bulk Colored Pencils for Kids (24pk), Teacher Classroom Must Haves, School Supplies for Preschool & Kindergarten, 12 Colors
Units sold5KB0CPT7Y4SX
$37.99·★4.9·546 revsCrayola Colored Pencils Classpack (240ct), Teacher Must Haves, Classroom Essentials, Bulk Colored Pencils for Kids, 12 Colors, Back to for School Coloring Supplies
Units sold5K
EXPO
1 ASIN in Top 10
12.9%
Units
20K
Revenue
$487.6K
Avg. price
$22.49
B08WRK5Y5Q
$22.49·★4.7·5.5K revsEXPO Dry Erase Markers, Low Odor Ink, Assorted Fashion Colors, Chisel Tip, 36 Count - Easily Erases, Ideal for Classroom, Home, Office, Back to School, Teacher Supplies
Units sold20K
Trending Bulk Crayons Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B00LK0NFMY booked 8K units at $7.84, with ▲ 1233.3% MoM change. On the growth side, B0096XWNNY leads positive momentum with ▲ 1400.0% MoM growth on 60K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00LK0NFMY
Crayola Crayons, Bulk School Supplies For Kids, 24 Count Crayon Box (Pack Of 6), Assorted Colors
Price
$7.84
Rating
4.8
Reviews
7.9K
Latest month sales
B0CPT7Y4SX
Crayola Colored Pencils Classpack (240ct), Teacher Must Haves, Classroom Essentials, Bulk Colored Pencils for Kids, 12 Colors, Back to for School Coloring Supplies
Price
$37.99
Rating
4.9
Reviews
546
Latest month sales
B0096XWNNY
Crayola Crayons 24 ct (Pack of 2)
Unlock to view ASIN details and product titles
Price
$3.40
Rating
4.8
Reviews
12.4K
Latest month sales
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