Jumbo Crayons Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Jumbo Crayons sales on Amazon US totaled 279,500 units in July 2026 (▲ 62.3% vs. the prior month), generating an estimated $2,832,015 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 77.3% of unit volume and 59.6% of revenue, while a typical listing is priced at $16.34. The keyword itself pulled 56,417 Amazon queries over the same period (▲ 68.2% MoM).
Zooming out to the 12-month window ending July 2026, the jumbo crayons Top 50 moved 1,992,300 units and $24,350,368 in cumulative sales — an average of 166,025 units and $2,029,197 per month. Monthly throughput topped out at 279,500 units in July 2026 and dipped to 59,700 in May 2026, leaving the latest reading 18.9% higher than August 2025.
Jumbo Crayons Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
279.5K
▲ 62.3% MoM
Monthly Revenue 2026/07
$2.8M
▲ 25.6% MoM
Top 10 Market Share 2026/07
77.3%
Jumbo Crayons Market Share & Sales Concentration on Amazon US — July 2026
The most-sold jumbo crayons listing on Amazon US in July 2026 is ASIN B003HGGPLW (Brand: Crayola), which sold 60,000 units at $7.96 apiece — equal to 21.5% of every unit tracked in this report.
The Top 10 ASINs account for 216,000 units and $1,686,680 in July 2026 — 77.3% of unit volume and 59.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Jumbo Crayons' on Amazon
July 2026
Is 77.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B003HGGPLW
Crayola Broad Line Markers (12 Count), Washable Markers for Kids, Assorted Colors, Arts & Crafts Supplies, For Coloring Books & Art Projects, Ages 3+
60K
▲ 200.0%vs. prior month
$420K
latest month
12-month trend
B0096XWNNY
Crayola Crayons 24 ct (Pack of 2)
60K
▲ 1400.0%vs. prior month
$347.4K
latest month
12-month trend
B00MOYTKRE
Crayola Crayons Bundle (3 Pack)
20K
▲ 185.7%vs. prior month
$131.2K
latest month
12-month trend
B07GSZM4YM
Mr. Sketch Scented Markers, Chisel Tip, Assorted Colors, 22 Count - Fun for Kids, Coloring, Spark Creativity, Arts & Crafts
20K
▲ 0.0%vs. prior month
$228.4K
latest month
12-month trend
B00Y4QBJAQ
Crayola Crayons Bulk (24 Packs), Teacher Classroom Must Haves & Essentials | School Supplies for Kids, Teacher Gifts, Ages 3+
10K
▼ 50.0%vs. prior month
$148K
latest month
12-month trend
B0C2F4QKLX
Ticonderoga My First Short Triangular Wood-Cased Pencils, #2 HB Soft | With Erasers, Yellow, 4 Count, Standard Size, High Quality Eraser
10K
▲ 0.0%vs. prior month
$52.9K
latest month
12-month trend
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Best Jumbo Crayons Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Crayola is the best-performing jumbo crayons brand in July 2026, moving 178,000 units across 7 ASINs for 82.4% of Top 10 volume. Mr. Sketch follows with 20,000 units (9.3%), ahead of Ticonderoga on 18,000 units (8.3%).
With 3 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.38 to $13.17, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Crayola
7 ASINs in Top 10
82.4%
Units
178K
Revenue
$1.3M
Avg. price
$8.38
B003HGGPLW
$7.96·★4.8·20.4K revsCrayola Broad Line Markers (12 Count), Washable Markers for Kids, Assorted Colors, Arts & Crafts Supplies, For Coloring Books & Art Projects, Ages 3+
Units sold60KB0096XWNNY
$4.41·★4.8·12.3K revsCrayola Crayons 24 ct (Pack of 2)
Units sold60KB00MOYTKRE
$6.00·★4.8·3.2K revsCrayola Crayons Bundle (3 Pack)
Units sold20KB00Y4QBJAQ
$12.00·★4.8·7.6K revsCrayola Crayons Bulk (24 Packs), Teacher Classroom Must Haves & Essentials | School Supplies for Kids, Teacher Gifts, Ages 3+
Units sold10KB07D4T2XKB
$13.83·★4.7·50.7K revsCrayola Mini Twistables Crayons for Kids (50ct), Cute Back to School Supplies for Kids, Crayons for Coloring Books, Gift for Toddlers Girls & Boys, Arts & Crafts, 3+ | Crayons for Coloring Books, Gift for Toddlers Girls & Boys, Arts & Crafts, 3+
Units sold10KB001E63EJS
$5.69·★4.7·4K revsCrayola Large Crayons - Assorted (8 Count), Giant Crayons for Kids & Toddlers, Ages 2+
Units sold9KB0033VHDK8
$8.77·★4.7·50.7K revsCrayola Twistables Crayons for Kids (24ct) Cute School Supplies for Toddlers, Preschool, Kindergarten, Elementary, Gifts for Boys & Girls, Ages 3, 4, 5 | Cute School Supplies for Toddlers, Preschool, Kindergarten, Elementary, Gifts for Boys & Girls, Ages 3+
Units sold9K
Mr. Sketch
1 ASIN in Top 10
9.3%
Units
20K
Revenue
$228.4K
Avg. price
$13.17
B07GSZM4YM
$13.17·★4.8·14.8K revsMr. Sketch Scented Markers, Chisel Tip, Assorted Colors, 22 Count - Fun for Kids, Coloring, Spark Creativity, Arts & Crafts
Units sold20K
Ticonderoga
2 ASINs in Top 10
8.3%
Units
18K
Revenue
$156K
Avg. price
$8.58
B0C2F4QKLX
$5.29·★4.8·3.8K revsTiconderoga My First Short Triangular Wood-Cased Pencils, #2 HB Soft | With Erasers, Yellow, 4 Count, Standard Size, High Quality Eraser
Units sold10KB0C2F9LG8C
$11.87·★4.9·1.4K revsTiconderoga My First Short Triangular Wood-Cased Pencils, #2 HB Soft | With Erasers, Yellow, 12 Count, Standard Size, High Quality Eraser
Units sold8K
Trending Jumbo Crayons Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0C2F9LG8C booked 8K units at $11.87, with ▲ 166.7% MoM change. On the growth side, B0096XWNNY leads positive momentum with ▲ 1400.0% MoM growth on 60K units, with B00CGOGR0A close behind at ▲ 233.3% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C2F9LG8C
Ticonderoga My First Short Triangular Wood-Cased Pencils, #2 HB Soft | With Erasers, Yellow, 12 Count, Standard Size, High Quality Eraser
Price
$11.87
Rating
4.9
Reviews
1.4K
Latest month sales
B0096XWNNY
Crayola Crayons 24 ct (Pack of 2)
Price
$4.41
Rating
4.8
Reviews
12.3K
Latest month sales
B00CGOGR0A
Crayola Large Crayons Tuck Box - 8 Count - 2 Packs
Unlock to view ASIN details and product titles
Price
$7.99
Rating
4.7
Reviews
1.7K
Latest month sales
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