Markers Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Markers sales on Amazon US totaled 1,076,000 units in July 2026 (▲ 51.5% vs. the prior month), generating an estimated $9,433,510 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.4% of unit volume and 33.6% of revenue, while a typical listing is priced at $11.35. The keyword itself pulled 560,260 Amazon queries over the same period (▲ 22.7% MoM).
Zooming out to the 12-month window ending July 2026, the markers Top 50 moved 7,883,650 units and $76,873,834 in cumulative sales — an average of 656,971 units and $6,406,153 per month. Monthly throughput topped out at 1,455,800 units in August 2025 and dipped to 307,400 in May 2026, leaving the latest reading 26.1% lower than August 2025.
Markers Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
1.1M
▲ 51.5% MoM
Monthly Revenue 2026/07
$9.4M
▲ 27.5% MoM
Top 10 Market Share 2026/07
47.4%
Markers Market Share & Sales Concentration on Amazon US — July 2026
The most-sold markers listing on Amazon US in July 2026 is ASIN B00006IFHD (Brand: Sharpie), which sold 100,000 units at $7.89 apiece — equal to 9.3% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 510,000 units and $3,167,800 in July 2026 — 47.4% of unit volume and 33.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Markers' on Amazon
July 2026
Is 47.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00006IFHD
Sharpie Permanent Markers, Fine Tip, Black, 12 Count - Quick Drying, Fade Resistant, For Wood, Plastic, Paper, Metal, And More
100K
▲ 0.0%vs. prior month
$809K
latest month
12-month trend
B00006RVTS
Crayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+
60K
▲ 500.0%vs. prior month
$389.4K
latest month
12-month trend
B0019DEBS4
EXPO Dry Erase Markers, Low Odor Ink, Black, Chisel Tip, 4 Count - Whiteboard, Calendar, Organization, Essential Supplies for Office, School, Classroom, Teachers
60K
▲ 500.0%vs. prior month
$121.2K
latest month
12-month trend
B003HGGPLW
Crayola Broad Line Markers (12 Count), Washable Markers for Kids, Assorted Colors, Arts & Crafts Supplies, For Coloring Books & Art Projects, Ages 3+
60K
▲ 200.0%vs. prior month
$420K
latest month
12-month trend
B0004F7GUI
EXPO Dry Erase Markers, Low Odor Ink, Assorted Colors, Chisel Tip, 12 Count
60K
▲ 20.0%vs. prior month
$363K
latest month
12-month trend
B000N35G5S
EXPO Low Odor Dry Erase Markers, Fine Tip, Black, 4 Count - Home Organization, Study Supplies
40K
▲ 300.0%vs. prior month
$78.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Markers Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
EXPO is the best-performing markers brand in July 2026, moving 190,000 units across 4 ASINs for 37.3% of Top 10 volume. Sharpie follows with 160,000 units (31.4%), ahead of Crayola on 120,000 units (23.5%).
With 4 brands splitting the Top 10 and 92.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.73 to $7.24, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
EXPO
4 ASINs in Top 10
37.3%
Units
190K
Revenue
$861.7K
Avg. price
$6.73
B0019DEBS4
$4.47·★4.8·17.5K revsEXPO Dry Erase Markers, Low Odor Ink, Black, Chisel Tip, 4 Count - Whiteboard, Calendar, Organization, Essential Supplies for Office, School, Classroom, Teachers
Units sold60KB0004F7GUI
$8.52·★4.7·47.1K revsEXPO Dry Erase Markers, Low Odor Ink, Assorted Colors, Chisel Tip, 12 Count
Units sold60KB000N35G5S
$4.47·★4.7·12.8K revsEXPO Low Odor Dry Erase Markers, Fine Tip, Black, 4 Count - Home Organization, Study Supplies
Units sold40KB00UHUJ2QG
$9.47·★4.7·14.4K revsEXPO Dry Erase Markers, Low Odor Ink, Assorted Colors, Chisel Tip, 16 Count - Whiteboard, Calendar, Organization, Back to School, Teacher Supplies
Units sold30K
Sharpie
3 ASINs in Top 10
31.4%
Units
160K
Revenue
$1.2M
Avg. price
$6.78
B00006IFHD
$7.89·★4.8·46.2K revsSharpie Permanent Markers, Fine Tip, Black, 12 Count - Quick Drying, Fade Resistant, For Wood, Plastic, Paper, Metal, And More
Units sold100KB00144862U
$1.97·★4.8·19.2K revsSharpie Permanent Markers, Ultra Fine Point, Black, 2 Count - Home, School, Office Supplies
Units sold30KB019QROV9S
$10.49·★4.8·16.4K revsSharpie Clear View Highlighter Sticks, Chisel Tip Highlighter Market Set, Essential School & Teacher Supplies, Smear Resistant, Assorted Color Highlighters, 8-Pack
Units sold30K
Crayola
2 ASINs in Top 10
23.5%
Units
120K
Revenue
$809.4K
Avg. price
$7.24
B00006RVTS
$6.49·★4.8·50.1K revsCrayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+
Units sold60KB003HGGPLW
$7.99·★4.8·20.4K revsCrayola Broad Line Markers (12 Count), Washable Markers for Kids, Assorted Colors, Arts & Crafts Supplies, For Coloring Books & Art Projects, Ages 3+
Units sold60K
Trending Markers Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B00006RVTS booked 60K units at $6.49, with ▲ 500.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00006RVTS
Crayola Colored Pencils (36ct), Teacher School Supplies for Kids & Adults, Preschool Classroom Must Haves, Coloring Gift, Ages 3+
Price
$6.49
Rating
4.8
Reviews
50.1K
Latest month sales
B0019DEBS4
EXPO Dry Erase Markers, Low Odor Ink, Black, Chisel Tip, 4 Count - Whiteboard, Calendar, Organization, Essential Supplies for Office, School, Classroom, Teachers
Price
$4.47
Rating
4.8
Reviews
17.5K
Latest month sales
B000N35G5S
EXPO Low Odor Dry Erase Markers, Fine Tip, Black, 4 Count - Home Organization, Study Supplies
Unlock to view ASIN details and product titles
Price
$4.47
Rating
4.7
Reviews
12.8K
Latest month sales
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