Brush For Curly Hair Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Brush For Curly Hair sales on Amazon US totaled 315,000 units in July 2026 (▼ 6.5% vs. the prior month), generating an estimated $5,397,950 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 38.1% of unit volume and 33.5% of revenue, while a typical listing is priced at $22.15. The keyword itself pulled 26,234 Amazon queries over the same period (▲ 4.1% MoM).

Zooming out to the 12-month window ending July 2026, the brush for curly hair Top 50 moved 3,687,900 units and $89,801,471 in cumulative sales — an average of 307,325 units and $7,483,456 per month. Monthly throughput topped out at 419,000 units in November 2025 and dipped to 176,400 in May 2026, leaving the latest reading 13.6% higher than August 2025.

3.7MTotal units sold · Last 12 months
$89.8MTotal revenue · Last 12 months
26.2K▲ 4.1% MoM
Monthly search volume
$22.15Avg. price · July 2026

Brush For Curly Hair Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales277.2K
Revenue$5M

2025/09

Sales266.7K
Revenue$5.3M

2025/10

Sales321K
Revenue$8.2M

2025/11

Sales419K
Revenue$15.7M

2025/12

Sales404.6K
Revenue$14.4M

2026/01

Sales290K
Revenue$5.7M

2026/02

Sales306K
Revenue$5.8M

2026/03

Sales284K
Revenue$5M

2026/04

Sales291K
Revenue$5.9M

2026/05

Sales176.4K
Revenue$3.9M

2026/06

Sales337K
Revenue$9.6M
315K

2026/07

Sales315K
Revenue$5.4M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

315K

▼ 6.5% MoM

Monthly Revenue 2026/07

$5.4M

▼ 43.5% MoM

Top 10 Market Share 2026/07

38.1%

See the Top 10 ASINs driving 38.1% of sales

Brush For Curly Hair Market Share & Sales Concentration on Amazon US — July 2026

The most-sold brush for curly hair listing on Amazon US in July 2026 is ASIN B01M9DV1OT (Brand: SO COZY), which sold 20,000 units at $8.09 apiece — equal to 6.3% of every unit tracked in this report.

The Top 10 ASINs account for 120,000 units and $1,808,100 in July 2026 — 38.1% of unit volume and 33.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Brush For Curly Hair' on Amazon

July 2026
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38.1% Volume Share 120K units sold
33.5% Revenue Share $1.8M estimated
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Top 5 Volume Share breakdown

B01M9DV1OT 6.3%
B09RG8Q3C3 6.3%
B01LSUQSB0 3.2%
B001126XOI 3.2%
B0CQSNXLJR 3.2%
Others 77.8%
#1
So Cozy Leave In Conditioner Spray (8 Fl Oz) Paraben-Free Detangler for Kids' Curly Hair, Deep Conditioner & Tangle-Free Curls, Gentle & Nourishing with Keratin, Vitamin B5, Olive Oil & Jojoba Oil

B01M9DV1OT

So Cozy Leave In Conditioner Spray (8 Fl Oz) Paraben-Free Detangler for Kids' Curly Hair, Deep Conditioner & Tangle-Free Curls, Gentle & Nourishing with Keratin, Vitamin B5, Olive Oil & Jojoba Oil

$8.09·★ 4.5·35.5K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$178.8K

latest month

Monthly Trend

12-month trend

#2
Wet Brush Original Detangler Hair Brush, Sky, For All Hair Textures | Ultra-Soft IntelliFlex Bristles Detangle Wet, Dry & Damaged Hair with Less Breakage, Pain-Free Detangling Brush

B09RG8Q3C3

Wet Brush Original Detangler Hair Brush, Sky, For All Hair Textures | Ultra-Soft IntelliFlex Bristles Detangle Wet, Dry & Damaged Hair with Less Breakage, Pain-Free Detangling Brush

$6.60·★ 4.7·77.9K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$162.2K

latest month

Monthly Trend

12-month trend

#3
REVLON One-Step Volumizer Hair Dryer and Styler, 2.8 in Barrel, Black | Full-bodied blowouts, best for mid-length to long hair, 3 heat settings, nylon pins and tufted bristles

B01LSUQSB0

REVLON One-Step Volumizer Hair Dryer and Styler, 2.8 in Barrel, Black | Full-bodied blowouts, best for mid-length to long hair, 3 heat settings, nylon pins and tufted bristles

$45.90·★ 4.6·352.5K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$416.8K

latest month

Monthly Trend

12-month trend

#4
Conair Paddle Hair Brush, Ultra Wide Detangling Design for Thick Hair | Paddle detangler brush with ball-tipped bristles, a soft-touch handle, and a flexible cushion base for stress-free brushing

B001126XOI

Conair Paddle Hair Brush, Ultra Wide Detangling Design for Thick Hair | Paddle detangler brush with ball-tipped bristles, a soft-touch handle, and a flexible cushion base for stress-free brushing

$4.97·★ 4.6·14.6K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$44.3K

latest month

Monthly Trend

12-month trend

#5
Wavytalk Thermal Brush Blowout Boost 1.5″ Heat Round Brush for Blowout Look | Negative Ion Technology, Tourmaline Ceramic, 5 Temperature Settings Dual Voltage, Less Damage, Sakura Pink

B0CQSNXLJR

Wavytalk Thermal Brush Blowout Boost 1.5″ Heat Round Brush for Blowout Look | Negative Ion Technology, Tourmaline Ceramic, 5 Temperature Settings Dual Voltage, Less Damage, Sakura Pink

$49.99·★ 4.1·6.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$487.8K

latest month

Monthly Trend

12-month trend

#6
Curl Defining Brush for Curly Hair, Vented Detangling Hair Brush for Wet and Dry Styling, Curved Brush for Shaping and Smoothing Curl Clumps, Lightweight Hair Brush (Beige)

B0D735KZPN

Curl Defining Brush for Curly Hair, Vented Detangling Hair Brush for Wet and Dry Styling, Curved Brush for Shaping and Smoothing Curl Clumps, Lightweight Hair Brush (Beige)

$7.99·★ 4.4·4.1K reviews
Monthly Sales

10K

▲ 11.1%

vs. prior month

Revenue

$85.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Brush For Curly Hair Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

SO COZY is the best-performing brush for curly hair brand in July 2026, moving 20,000 units across 1 ASIN for 16.7% of Top 10 volume. Wet Brush follows with 20,000 units (16.7%), ahead of Kitsch on 20,000 units (16.7%).

Volume is spread across 9 brands, with the top three holding 50.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.60 to $14.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

16.7%
16.7%
16.7%
50.0%
SO COZY
Wet Brush
Kitsch
Other brands
1

SO COZY

1 ASIN in Top 10

16.7%

Units

20K

Revenue

$178.8K

Avg. price

$8.09

  • So Cozy Leave In Conditioner Spray (8 Fl Oz) Paraben-Free Detangler for Kids' Curly Hair, Deep Conditioner & Tangle-Free Curls, Gentle & Nourishing with Keratin, Vitamin B5, Olive Oil & Jojoba Oil

    B01M9DV1OT

    $8.09·★4.5·35.5K revs

    So Cozy Leave In Conditioner Spray (8 Fl Oz) Paraben-Free Detangler for Kids' Curly Hair, Deep Conditioner & Tangle-Free Curls, Gentle & Nourishing with Keratin, Vitamin B5, Olive Oil & Jojoba Oil

    Units sold20K
2

Wet Brush

1 ASIN in Top 10

16.7%

Units

20K

Revenue

$162.2K

Avg. price

$6.60

  • Wet Brush Original Detangler Hair Brush, Sky, For All Hair Textures | Ultra-Soft IntelliFlex Bristles Detangle Wet, Dry & Damaged Hair with Less Breakage, Pain-Free Detangling Brush

    B09RG8Q3C3

    $6.60·★4.7·77.9K revs

    Wet Brush Original Detangler Hair Brush, Sky, For All Hair Textures | Ultra-Soft IntelliFlex Bristles Detangle Wet, Dry & Damaged Hair with Less Breakage, Pain-Free Detangling Brush

    Units sold20K
3

Kitsch

2 ASINs in Top 10

16.7%

Units

20K

Revenue

$267.6K

Avg. price

$14.99

  • Kitsch Flexi Flow Detangler Brush, Hair Brushes For Women - Haze Blue | Brush Detangler for Women, Men & Kids, Curly Hair Brush w/ Bendable Frame, Bounce Curl Defining Brush for Wet or Dry Strands

    B0F6NWP9YV

    $14.99·★4.5·3.9K revs

    Kitsch Flexi Flow Detangler Brush, Hair Brushes For Women - Haze Blue | Brush Detangler for Women, Men & Kids, Curly Hair Brush w/ Bendable Frame, Bounce Curl Defining Brush for Wet or Dry Strands

    Units sold10K
  • Kitsch Flexi Flow Detangler Brush, Hair Brushes For Women - Soft Violet | Brush Detangler for Women, Men & Kids, Curly Hair Brush w/ Bendable Frame, Bounce Curl Defining Brush for Wet or Dry Strands

    B0F6NS4LX2

    $14.99·★4.5·3.9K revs

    Kitsch Flexi Flow Detangler Brush, Hair Brushes For Women - Soft Violet | Brush Detangler for Women, Men & Kids, Curly Hair Brush w/ Bendable Frame, Bounce Curl Defining Brush for Wet or Dry Strands

    Units sold10K

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