Scalp Oil Applicator Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Scalp Oil Applicator sales on Amazon US totaled 119,600 units in July 2026 (▼ 14.6% vs. the prior month), generating an estimated $1,440,357 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 80.3% of unit volume and 80.6% of revenue, while a typical listing is priced at $11.97. The keyword itself pulled 55,359 Amazon queries over the same period (▲ 27.5% MoM).
Zooming out to the 12-month window ending July 2026, the scalp oil applicator Top 50 moved 1,446,750 units and $17,538,933 in cumulative sales — an average of 120,563 units and $1,461,578 per month. Monthly throughput topped out at 142,250 units in January 2026 and dipped to 73,950 in May 2026, leaving the latest reading 1.5% lower than August 2025.
Scalp Oil Applicator Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
119.6K
▼ 14.6% MoM
Monthly Revenue 2026/07
$1.4M
▼ 10.1% MoM
Top 10 Market Share 2026/07
80.3%
Scalp Oil Applicator Market Share & Sales Concentration on Amazon US — July 2026
The most-sold scalp oil applicator listing on Amazon US in July 2026 is ASIN B07N7PK9QK (Brand: Mielle Organics), which sold 40,000 units at $9.94 apiece — equal to 33.4% of every unit tracked in this report and 4.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 96,000 units and $1,161,220 in July 2026 — 80.3% of unit volume and 80.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Scalp Oil Applicator' on Amazon
July 2026
Is 80.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07N7PK9QK
Mielle Organics Rosemary Mint Hair Oil with Biotin, 2 oz | Hair strengthening oil, with biotin & castor oil, dry scalp care, split end support, frizz smoothing
40K
▼ 33.3%vs. prior month
$385.2K
latest month
12-month trend
B0C6XJMSGP
Botanic Hearth Rosemary Oil for Hair Growth - 6.7 Fl oz | Enriched with Biotin, Castor & Jojoba | Hair Relaxers & Dry Scalp Treatment | Color Safe | Suitable For All Hair Types
10K
▲ 0.0%vs. prior month
$179.3K
latest month
12-month trend
B0CFYS7M4L
Bask & Lather Scalp Stimulator Hair Growth Oil, Cold Pressed Mint and Rosemary Blend with Grapeseed for Hair Growth, Organic Natural Leave in, All Hair Types, 2 Fl Oz
10K
▲ 0.0%vs. prior month
$190.2K
latest month
12-month trend
B07YFD3T2T
Carol's Daughter Goddess Strength 7 Oil Blend Scalp and Hair Oil for Waves, Coils and Curls, Hair Treatment with Castor Oil, 4.2 Fl Oz | Weightless scalp & hair oil with castor oil nourishes the scalp, strengthens hair & helps protect from breakage.
7K
▼ 12.5%vs. prior month
$83.6K
latest month
12-month trend
B0DGCXMW6H
Minoxidil Applicator, Quick Efficient Apply No Messy Hair Serum Applicator | Small Minoxidil Applicator Tool, Hair Applicator Bottle Minoxidil Brush Scalp Applicator Comb Dedicated to Minoxidil
7K
▼ 22.2%vs. prior month
$69.9K
latest month
12-month trend
B07FHHJWYB
Head & Shoulders Royal Oils Instant Soothe Scalp Elixir, 4.2 fl oz, No-Rinse Scalp Relief for Textured Hair
6K
▲ 50.0%vs. prior month
$83.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Scalp Oil Applicator Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Mielle Organics is the best-performing scalp oil applicator brand in July 2026, moving 40,000 units across 1 ASIN for 41.7% of Top 10 volume. Botanic Hearth follows with 10,000 units (10.4%), ahead of BASK & LATHER on 10,000 units (10.4%).
With 10 brands splitting the Top 10 and 62.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.94 to $17.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Mielle Organics
1 ASIN in Top 10
41.7%
Units
40K
Revenue
$385.2K
Avg. price
$9.94
B07N7PK9QK
$9.94·★4.5·122.1K revsMielle Organics Rosemary Mint Hair Oil with Biotin, 2 oz | Hair strengthening oil, with biotin & castor oil, dry scalp care, split end support, frizz smoothing
Units sold40K
Botanic Hearth
1 ASIN in Top 10
10.4%
Units
10K
Revenue
$179.3K
Avg. price
$17.99
B0C6XJMSGP
$17.99·★4.4·13.4K revsBotanic Hearth Rosemary Oil for Hair Growth - 6.7 Fl oz | Enriched with Biotin, Castor & Jojoba | Hair Relaxers & Dry Scalp Treatment | Color Safe | Suitable For All Hair Types
Units sold10K
BASK & LATHER
1 ASIN in Top 10
10.4%
Units
10K
Revenue
$190.2K
Avg. price
$15.99
B0CFYS7M4L
$15.99·★4.2·2.1K revsBask & Lather Scalp Stimulator Hair Growth Oil, Cold Pressed Mint and Rosemary Blend with Grapeseed for Hair Growth, Organic Natural Leave in, All Hair Types, 2 Fl Oz
Units sold10K
Trending Scalp Oil Applicator Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0FRMZFTWL booked 5K units at $9.99, with ▲ 400.0% MoM change. On the growth side, B0GWT853Q1 leads positive momentum with ▲ 350.0% MoM growth on 900 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FRMZFTWL
Angel Kiss Minoxidil Applicator, Hair Oil Applicator, Scalp Applicator Tool | Oil Dispenser for Hair: Fast Efficient Delivery to Hair Roots, Messy-Free, Waste-Free, Scalp Massage Compact Minoxidil Bottle
Price
$9.99
Rating
4.1
Reviews
185
Latest month sales
B0FZLVTVHK
Minoxidil Applicator，Hair Oil Applicator，Scalp Serum Comb，Apply The Liquid Directly to The Scalp，Auxiliary Hair Growth Tool，Deeply Nourish Roots (1 PCS)
Price
$9.99
Rating
4.4
Reviews
193
Latest month sales
B0GWT853Q1
Minoxidil Applicator, Quick Efficient Apply No Messy Hair Serum Applicator | 3ml Small Minoxidil Applicator Tool, Simple Scalp Applicator Comb Brush for Minoxidil & Hair Growth Serum Scalp Massager
Unlock to view ASIN details and product titles
Price
$4.99
Rating
3.4
Reviews
30
Latest month sales
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