Briogeo Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Briogeo Shampoo sales on Amazon US totaled 373,500 units in July 2026 (▼ 44.6% vs. the prior month), generating an estimated $11,321,440 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 40.2% of unit volume and 33.0% of revenue, while a typical listing is priced at $31.34. The keyword itself pulled 18,513 Amazon queries over the same period (▲ 11.3% MoM).
Zooming out to the 12-month window ending July 2026, the briogeo shampoo Top 50 moved 4,697,800 units and $144,821,607 in cumulative sales — an average of 391,483 units and $12,068,467 per month. Monthly throughput topped out at 674,000 units in June 2026 and dipped to 238,000 in May 2026, leaving the latest reading 7.9% higher than August 2025.
Briogeo Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
373.5K
▼ 44.6% MoM
Monthly Revenue 2026/07
$11.3M
▼ 47.6% MoM
Top 10 Market Share 2026/07
40.2%
Briogeo Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold briogeo shampoo listing on Amazon US in July 2026 is ASIN B0BBBSMV94 (Brand: Native), which sold 30,000 units at $19.78 apiece — equal to 8.0% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 150,000 units and $3,740,100 in July 2026 — 40.2% of unit volume and 33.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Briogeo Shampoo' on Amazon
July 2026
Is 40.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BBBSMV94
Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
30K
▼ 50.0%vs. prior month
$592.5K
latest month
12-month trend
B07N7MWX72
Mielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair
20K
▼ 33.3%vs. prior month
$190.8K
latest month
12-month trend
B0891843GC
Pureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair, Sulfate-Free
20K
▼ 66.7%vs. prior month
$760K
latest month
12-month trend
B09GV3RGW2
Pantene Shampoo & Conditioner Set, Daily Moisture Renewal - Pro-V Nutrients for Dry, Color-Treated, Straight to Curly Hair, 72-Hour Hydration & Softness, 52.8 Oz Total + Miracle Rescue Shot (0.5 Oz)
20K
▼ 33.3%vs. prior month
$436K
latest month
12-month trend
B08SSM21R4
Redken All Soft Shampoo – For Dry, Brittle Hair
10K
▼ 50.0%vs. prior month
$290K
latest month
12-month trend
B003E1CYHO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
10K
▲ 0.0%vs. prior month
$200K
latest month
12-month trend
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Best Briogeo Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Native is the best-performing briogeo shampoo brand in July 2026, moving 30,000 units across 1 ASIN for 20.0% of Top 10 volume. Mielle Organics follows with 20,000 units (13.3%), ahead of Pureology on 20,000 units (13.3%).
Volume is spread across 8 brands, with the top three holding 46.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.94 to $38.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Native
1 ASIN in Top 10
20.0%
Units
30K
Revenue
$592.5K
Avg. price
$19.78
B0BBBSMV94
$19.78·★4.4·14.9K revsNative Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
Units sold30K
Mielle Organics
1 ASIN in Top 10
13.3%
Units
20K
Revenue
$190.8K
Avg. price
$9.94
B07N7MWX72
$9.94·★4.4·37.1K revsMielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair
Units sold20K
Pureology
1 ASIN in Top 10
13.3%
Units
20K
Revenue
$760K
Avg. price
$38.00
B0891843GC
$38.00·★4.6·19.3K revsPureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair, Sulfate-Free
Units sold20K
Trending Briogeo Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B003E1CYHO booked 10K units at $20.00, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B003E1CYHO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
Price
$20.00
Rating
4.6
Reviews
61.5K
Latest month sales
B0098QQ88U
Moroccanoil Hydrating Conditioner
Price
$30.00
Rating
4.6
Reviews
25.8K
Latest month sales
B07BHCB9Y2
PURA D'OR Gold Label Anti-Thinning Biotin Shampoo & Conditioner, 16oz x2 | Thicker-Looking Hair, Clinically Tested, Botanical Extracts, Aloe Vera Base, Men & Women, Sulfate-Free, Natural Earthy Scent
Unlock to view ASIN details and product titles
Price
$37.98
Rating
4.3
Reviews
67.4K
Latest month sales
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