Biolage Colorlast Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Biolage Colorlast Shampoo sales on Amazon US totaled 245,100 units in July 2026 (▼ 40.4% vs. the prior month), generating an estimated $7,211,390 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 42.4% of unit volume and 49.0% of revenue, while a typical listing is priced at $29.12. The keyword itself pulled 12,532 Amazon queries over the same period (▼ 0.2% MoM).
Zooming out to the 12-month window ending July 2026, the biolage colorlast shampoo Top 50 moved 2,858,800 units and $85,656,057 in cumulative sales — an average of 238,233 units and $7,138,005 per month. Monthly throughput topped out at 411,000 units in June 2026 and dipped to 135,400 in May 2026, leaving the latest reading 19.9% higher than August 2025.
Biolage Colorlast Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
245.1K
▼ 40.4% MoM
Monthly Revenue 2026/07
$7.2M
▼ 44.8% MoM
Top 10 Market Share 2026/07
42.4%
Biolage Colorlast Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold biolage colorlast shampoo listing on Amazon US in July 2026 is ASIN B0891843GC (Brand: Pureology), which sold 20,000 units at $38.00 apiece — equal to 8.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 104,000 units and $3,535,500 in July 2026 — 42.4% of unit volume and 49.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Biolage Colorlast Shampoo' on Amazon
July 2026
Is 42.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0891843GC
Pureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair, Sulfate-Free
20K
▼ 66.7%vs. prior month
$760K
latest month
12-month trend
B003E1CYHO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
10K
▲ 0.0%vs. prior month
$200K
latest month
12-month trend
B00JAHVSNM
Biolage Color Last Shampoo – For Color-Treated Hair | Soybean oil, stearic acid, vegan, paraben-free, mineral oil-free, cleanses, hydrates
10K
▲ 0.0%vs. prior month
$260K
latest month
12-month trend
B00ILBUEVK
Biolage Color Last Shampoo – For Color-Treated Hair | Soybean oil, stearic acid, vegan, paraben-free, mineral oil-free, cleanses, hydrates
10K
▼ 75.0%vs. prior month
$391.9K
latest month
12-month trend
B00C5AHTVQ
Nexxus Therappe Humectress Shampoo + Conditioner Set 33.8 oz 2 ct | Hydrating for dry hair, 72H moisture system, Controls frizz, Moisturizing for softness & shine
10K
▲ 0.0%vs. prior month
$375K
latest month
12-month trend
B00ILBUG40
Biolage Color Last Conditioner – For Color-Treated Hair | Vegan, paraben-free, protects depth, hydrates, repairs damage, adds shine and vibrancy
10K
▼ 66.7%vs. prior month
$391.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Biolage Colorlast Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Biolage is the best-performing biolage colorlast shampoo brand in July 2026, moving 48,000 units across 5 ASINs for 46.2% of Top 10 volume. Pureology follows with 20,000 units (19.2%), ahead of Tea Tree on 10,000 units (9.6%).
With 6 brands splitting the Top 10 and 75.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $20.00 to $38.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Biolage
5 ASINs in Top 10
46.2%
Units
48K
Revenue
$1.6M
Avg. price
$37.80
B00JAHVSNM
$27.00·★4.7·41.1K revsBiolage Color Last Shampoo – For Color-Treated Hair | Soybean oil, stearic acid, vegan, paraben-free, mineral oil-free, cleanses, hydrates
Units sold10KB00ILBUEVK
$45.00·★4.7·41.1K revsBiolage Color Last Shampoo – For Color-Treated Hair | Soybean oil, stearic acid, vegan, paraben-free, mineral oil-free, cleanses, hydrates
Units sold10KB00ILBUG40
$45.00·★4.7·34K revsBiolage Color Last Conditioner – For Color-Treated Hair | Vegan, paraben-free, protects depth, hydrates, repairs damage, adds shine and vibrancy
Units sold10KB00L01DEII
$45.00·★4.7·24.3K revsBiolage Ultra Hydra Source Conditioner – For Very Dry Hair | Intensely Moisturizes and Conditions, Prevents Frizz and Flyaways, For Very Dry, Thick, Coarse Hair
Units sold10KB00JAI4FGI
$27.00·★4.7·34K revsBiolage Color Last Conditioner – For Color-Treated Hair | Vegan, paraben-free, protects depth, hydrates, repairs damage, adds shine and vibrancy
Units sold8K
Pureology
1 ASIN in Top 10
19.2%
Units
20K
Revenue
$760K
Avg. price
$38.00
B0891843GC
$38.00·★4.6·19.3K revsPureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair, Sulfate-Free
Units sold20K
Tea Tree
1 ASIN in Top 10
9.6%
Units
10K
Revenue
$200K
Avg. price
$20.00
B003E1CYHO
$20.00·★4.6·61.5K revsTea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
Units sold10K
Trending Biolage Colorlast Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0752L2VSJ leads positive momentum with ▲ 133.3% MoM growth on 7K units, with B0GPDK8ZCY close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0752L2VSJ
L'Oreal Paris Elvive Color Vibrancy Protecting Shampoo, for Color Treated Hair, Shampoo with Linseed Elixir and Anti-Oxidants, for Anti-Fade, High Shine, and Color Protection, 28 Fl Oz
Price
$9.49
Rating
4.6
Reviews
6.8K
Latest month sales
B0GPDK8ZCY
Pantene Shampoo, Daily Moisture Renewal with Vitamin E - Pro-V Nutrients for Dry, Color-Treated, Straight to Curly Hair, 72-Hour Hydration & Softness, Paraben Free, 27.7 Fl Oz
Price
$10.03
Rating
4.6
Reviews
132
Latest month sales
B0DVBCTP1F
Biolage Full Rescue Shampoo – For Fine & Thinning Hair | With rosemary oil & niacinamide, vegan, cruelty-free, fortifies, strengthens, for fuller-looking hair
Unlock to view ASIN details and product titles
Price
$30.00
Rating
4.6
Reviews
950
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this biolage colorlast shampoo report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card