Allulose Sweetener Organic Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Allulose Sweetener Organic sales on Amazon US totaled 112,600 units in July 2026 (▼ 6.8% vs. the prior month), generating an estimated $1,822,299 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.3% of unit volume and 48.8% of revenue, while a typical listing is priced at $17.66. The keyword itself pulled 22,119 Amazon queries over the same period (▼ 1.6% MoM).
Zooming out to the 12-month window ending July 2026, the allulose sweetener organic Top 50 moved 1,227,200 units and $19,423,105 in cumulative sales — an average of 102,267 units and $1,618,592 per month. Monthly throughput topped out at 120,800 units in June 2026 and dipped to 60,100 in May 2026, leaving the latest reading 7.4% higher than August 2025.
Allulose Sweetener Organic Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
112.6K
▼ 6.8% MoM
Monthly Revenue 2026/07
$1.8M
▼ 5.9% MoM
Top 10 Market Share 2026/07
53.3%
Allulose Sweetener Organic Market Share & Sales Concentration on Amazon US — July 2026
The most-sold allulose sweetener organic listing on Amazon US in July 2026 is ASIN B004LSGEXY (Brand: Truvia), which sold 10,000 units at $6.48 apiece — equal to 8.9% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 60,000 units and $889,090 in July 2026 — 53.3% of unit volume and 48.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Allulose Sweetener Organic' on Amazon
July 2026
Is 53.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B004LSGEXY
Truvia Sweetener Natural Calorie Free, 9.8 Ounce | Spoonable jar; 3/4 tsp = 2 tsp sugar; stevia leaf, erythritol; non-GMO, gluten-free, kosher; diabetic & keto
10K
▲ 0.0%vs. prior month
$62.6K
latest month
12-month trend
B072P5SQMN
Lakanto Liquid Monk Fruit Extract Drops, Original, 1.76 Fl Oz | Erythritol Free Sugar Substitute Sweetener, For Coffee, Tea, Smoothies, Oatmeal, Yogurt, Cocktails, Zero Sugar, Vegan, Keto
8K
▲ 0.0%vs. prior month
$83.4K
latest month
12-month trend
B07YBTWGPM
Wholesome Sweeteners 12-Ounce Allulose Sweetener, Zero Calorie Sugar Substitute, Keto Friendly, Non GMO, Non-Erythritol, Gluten Free & Vegan Sweetener, 1 Pack
7K
▼ 30.0%vs. prior month
$72.5K
latest month
12-month trend
B072FJ47FF
Pyure Liquid Stevia Extract | Zero Calorie Sugar-Free Sweetener, 1.8 Oz | Organic Liquid Stevia Extract For Coffee, Tea, Drinks, Keto, Diabetic, Vegan, Zero Calorie, Sugar-Free, And Low Carb Diets
6K
▲ 0.0%vs. prior month
$29.6K
latest month
12-month trend
B07YBV4BN6
Wholesome Sweeteners 11.5-Ounce Allulose, Zero Calorie Sweetener, Keto Friendly, Non GMO, Non-Erythritol, Gluten Free & Vegan Liquid Sweetener, 1 Pack
6K
▼ 25.0%vs. prior month
$43.5K
latest month
12-month trend
B0FM4MMBFK
Morning Pep Allulose Sweetener 4 lb – Zero Calorie Sugar Alternative, 100% Pure, No Erythritol, Non-GMO Project Verified, Keto Certified, OU Kosher, No Fillers, Ideal for Baking and Beverages
5K
▼ 16.7%vs. prior month
$138.6K
latest month
12-month trend
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Best Allulose Sweetener Organic Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Wholesome is the best-performing allulose sweetener organic brand in July 2026, moving 13,000 units across 2 ASINs for 21.7% of Top 10 volume. Lakanto follows with 12,000 units (20.0%), ahead of Truvia on 10,000 units (16.7%).
Volume is spread across 8 brands, with the top three holding 58.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.48 to $20.18, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Wholesome
2 ASINs in Top 10
21.7%
Units
13K
Revenue
$116K
Avg. price
$8.80
B07YBTWGPM
$10.35·★4.3·11.6K revsWholesome Sweeteners 12-Ounce Allulose Sweetener, Zero Calorie Sugar Substitute, Keto Friendly, Non GMO, Non-Erythritol, Gluten Free & Vegan Sweetener, 1 Pack
Units sold7KB07YBV4BN6
$7.25·★4.3·11.6K revsWholesome Sweeteners 11.5-Ounce Allulose, Zero Calorie Sweetener, Keto Friendly, Non GMO, Non-Erythritol, Gluten Free & Vegan Liquid Sweetener, 1 Pack
Units sold6K
Lakanto
2 ASINs in Top 10
20.0%
Units
12K
Revenue
$200.8K
Avg. price
$20.18
B072P5SQMN
$10.42·★4.4·6.5K revsLakanto Liquid Monk Fruit Extract Drops, Original, 1.76 Fl Oz | Erythritol Free Sugar Substitute Sweetener, For Coffee, Tea, Smoothies, Oatmeal, Yogurt, Cocktails, Zero Sugar, Vegan, Keto
Units sold8KB0CLBVY6VY
$29.94·★4.6·4.1K revsLakanto Classic Monk Fruit Sweetener with Allulose, Classic White, 3 LB | White Sugar Substitute, Monk Fruit Extract for Baking, Coffee, Tea, Erythritol Free, Everyday Use, Keto Sugar Replacement
Units sold4K
Truvia
1 ASIN in Top 10
16.7%
Units
10K
Revenue
$62.6K
Avg. price
$6.48
B004LSGEXY
$6.48·★4.7·15.3K revsTruvia Sweetener Natural Calorie Free, 9.8 Ounce | Spoonable jar; 3/4 tsp = 2 tsp sugar; stevia leaf, erythritol; non-GMO, gluten-free, kosher; diabetic & keto
Units sold10K
Trending Allulose Sweetener Organic Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0F2L717LV booked 4K units at $29.99, with ▲ 33.3% MoM change. On the growth side, B08X17196C leads positive momentum with ▲ 900.0% MoM growth on 1K units, with B0GVN9MC24 close behind at ▲ 166.7% MoM on 800 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F2L717LV
Allulose Sweetener 6 Pounds – Natural Sugar Substitutes, No Aftertaste – Keto Friendly, Vegan, Zero Net Carb, Zero Calorie – Great for Cooking & Baking
Price
$29.99
Rating
4.4
Reviews
1.7K
Latest month sales
B08X17196C
So Nourished Allulose Sweetener, Sugar Substitute, 0 Calorie Granular 16oz | Zero Calorie Sweetener, 0 Net Carb - Keto, Vegan, Non-GMO, Gluten-Free - Bakes Like Sugar, No Aftertaste
Price
$9.99
Rating
4.4
Reviews
1.6K
Latest month sales
B0GVN9MC24
Your Kitchen Allulose Syrup, Liquid Allulose Sweetener, Zero Sugar 15.9 Oz | 99.5% Allulose Liquid, Zero Calorie Sweetener, Keto-Friendly & Low Glycemic Sugar Substitute for Coffee, Cooking & Baking
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.4
Reviews
620
Latest month sales
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