Vegetable Oil Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Vegetable Oil sales on Amazon US totaled 334,000 units in July 2026 (▼ 5.4% vs. the prior month), generating an estimated $4,295,150 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.9% of unit volume and 57.2% of revenue, while a typical listing is priced at $11.66. The keyword itself pulled 84,327 Amazon queries over the same period (▲ 9.6% MoM).
Zooming out to the 12-month window ending July 2026, the vegetable oil Top 50 moved 3,494,400 units and $44,084,844 in cumulative sales — an average of 291,200 units and $3,673,737 per month. Monthly throughput topped out at 353,000 units in June 2026 and dipped to 184,700 in May 2026, leaving the latest reading 31.8% higher than August 2025.
Vegetable Oil Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
334K
▼ 5.4% MoM
Monthly Revenue 2026/07
$4.3M
▼ 9.2% MoM
Top 10 Market Share 2026/07
47.9%
Vegetable Oil Market Share & Sales Concentration on Amazon US — July 2026
The most-sold vegetable oil listing on Amazon US in July 2026 is ASIN B07L9GVGPM (Brand: A ATLAS OLIVE OILS), which sold 40,000 units at $27.94 apiece — equal to 12.0% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 160,000 units and $2,455,100 in July 2026 — 47.9% of unit volume and 57.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Vegetable Oil' on Amazon
July 2026









Is 47.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07L9GVGPM
Atlas Organic Extra Virgin Olive Oil, Moroccan, High Polyphenol, 1 L | Cold Pressed EVOO With High Smoke Point, Trusted By Award-Winning Chefs, One Family Farm, Polyphenol-Rich & Smooth Finish
40K
▼ 20.0%vs. prior month
$1.1M
latest month
12-month trend

B07BCX2YNG
Pompeian Smooth Extra Virgin Olive Oil - 68 fl oz (2 L) | First Cold Pressed Olive Oil for Cooking - Smooth Taste for Sauteing, Stir-Frying, and Baking - Value Size
20K
▲ 0.0%vs. prior month
$422.6K
latest month
12-month trend

B07PC8CC3B
Amazon Grocery, Vegetable Oil, 48 Fl Oz
20K
▲ 0.0%vs. prior month
$82.6K
latest month
12-month trend

B09WV8DBPV
Graza Sizzle Extra Virgin Olive Oil, Cooking Oil - High Polyphenol Peak Harvest EVOO Cooking Oil in a Squeeze Bottle - Single Origin Olive Oils from Spain - 25.3 Fl Oz (750ml)
20K
▲ 0.0%vs. prior month
$249K
latest month
12-month trend

B004NTCE1M
Nutiva Organic, Cold-Pressed, Unrefined, Virgin Coconut Oil from Fresh, non-GMO, Sustainably Farmed Coconuts, 15-ounce
10K
▼ 50.0%vs. prior month
$98.4K
latest month
12-month trend

B00CYML9FW
Chosen Foods Refined Avocado Oil for Cooking, 16.9 Fl Oz (Pack Of 1) | 100% Pure, High Smoke Point
10K
▲ 0.0%vs. prior month
$110.1K
latest month
12-month trend
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Best Vegetable Oil Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
A ATLAS OLIVE OILS is the best-performing vegetable oil brand in July 2026, moving 40,000 units across 1 ASIN for 25.0% of Top 10 volume. Amazon Grocery follows with 30,000 units (18.8%), ahead of Pompeian on 20,000 units (12.5%).
Volume is spread across 7 brands, with the top three holding 56.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.96 to $27.94, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
A ATLAS OLIVE OILS
1 ASIN in Top 10
25.0%
Units
40K
Revenue
$1.1M
Avg. price
$27.94

B07L9GVGPM
$27.94·★4.7·27.3K revsAtlas Organic Extra Virgin Olive Oil, Moroccan, High Polyphenol, 1 L | Cold Pressed EVOO With High Smoke Point, Trusted By Award-Winning Chefs, One Family Farm, Polyphenol-Rich & Smooth Finish
Units sold40K
Amazon Grocery
2 ASINs in Top 10
18.8%
Units
30K
Revenue
$185.9K
Avg. price
$6.96

B07PC8CC3B
$3.98·★4.8·30.3K revsAmazon Grocery, Vegetable Oil, 48 Fl Oz
Units sold20K
B07MK2XKKV
$9.95·★4.8·30.3K revsAmazon Grocery, Vegetable Oil, 128 Fl Oz
Units sold10K
Pompeian
1 ASIN in Top 10
12.5%
Units
20K
Revenue
$422.6K
Avg. price
$21.48

B07BCX2YNG
$21.48·★4.8·40.7K revsPompeian Smooth Extra Virgin Olive Oil - 68 fl oz (2 L) | First Cold Pressed Olive Oil for Cooking - Smooth Taste for Sauteing, Stir-Frying, and Baking - Value Size
Units sold20K
Trending Vegetable Oil Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B074H6M5XH booked 10K units at $5.66, with ▲ 25.0% MoM change. On the growth side, B003QBYX2G leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B08X7ZVZLB close behind at ▲ 60.0% MoM on 8K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B074H6M5XH
365 by Whole Foods Market, Toasted Sesame Seed Oil, 8.4 Fl Oz
Price
$5.66
Rating
4.7
Reviews
5.9K
Latest month sales

B003QBYX2G
Partanna Robust Extra Virgin Olive Oil - Premium Castelvetrano Olive Oil - Harvested in Sicily - Pure Authentic Italian - Monovarietal - Rich in Flavor - First Cold Pressed 16.9oz (500ml) Tin | Premium 100% Castelvetrano Oil, High Polyphenol, First Cold Pressed, Early Harvest in Sicily, Award Winning Italian EVOO
Price
$17.99
Rating
4.6
Reviews
7.2K
Latest month sales

B08X7ZVZLB
Amazon Grocery, Avocado Oil, 33.8 Fl Oz (Previously Amazon Fresh, Packaging May Vary)
Unlock to view ASIN details and product titles
Price
$15.76
Rating
4.8
Reviews
11.8K
Latest month sales
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