Acure Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Acure Shampoo sales on Amazon US totaled 246,000 units in July 2026 (▼ 36.3% vs. the prior month), generating an estimated $5,635,940 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.6% of unit volume and 54.3% of revenue, while a typical listing is priced at $21.51. The keyword itself pulled 16,093 Amazon queries over the same period (▼ 4.9% MoM).
Zooming out to the 12-month window ending July 2026, the acure shampoo Top 50 moved 2,848,500 units and $65,247,851 in cumulative sales — an average of 237,375 units and $5,437,321 per month. Monthly throughput topped out at 386,000 units in June 2026 and dipped to 141,300 in May 2026, leaving the latest reading 27.5% higher than August 2025.
Acure Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
246K
▼ 36.3% MoM
Monthly Revenue 2026/07
$5.6M
▼ 37.5% MoM
Top 10 Market Share 2026/07
49.6%
Acure Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold acure shampoo listing on Amazon US in July 2026 is ASIN B0BBBSMV94 (Brand: Native), which sold 30,000 units at $19.78 apiece — equal to 12.2% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 122,000 units and $3,062,420 in July 2026 — 49.6% of unit volume and 54.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Acure Shampoo' on Amazon
July 2026
Is 49.6% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BBBSMV94
Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
30K
▼ 50.0%vs. prior month
$592.5K
latest month
12-month trend
B07N7MWX72
Mielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair
20K
▼ 33.3%vs. prior month
$190.8K
latest month
12-month trend
B0891843GC
Pureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair, Sulfate-Free
20K
▼ 66.7%vs. prior month
$760K
latest month
12-month trend
B0CGSLVL8T
Dr. Groot Hair Thickening Shampoo, Korean Hair Care with Biotin, Rosemary Oil to Help Volumize Thinning, Damaged Hair, Hydrate Hair and Scalp, Biotin Shampoo, Scalp Revitalizing Solution
10K
▼ 50.0%vs. prior month
$330K
latest month
12-month trend
B0CHK1CKJ2
Native Shampoo and Conditioner Contain Naturally Derived Ingredients| All Hair Type Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - Almond & Shea Butter, 16.5 fl oz each (2 pack)
8K
▼ 20.0%vs. prior month
$156.9K
latest month
12-month trend
B084ZWKJ8S
OUAI Fine Shampoo and Conditioner Set (10 Fl Oz) | Sulfate Free Shampoo and Conditioner for Women & Men - Made with Keratin & Shea Butter - Free of Parabens & Phthalates
8K
▼ 20.0%vs. prior month
$512K
latest month
12-month trend
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Best Acure Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Native is the best-performing acure shampoo brand in July 2026, moving 45,000 units across 3 ASINs for 36.9% of Top 10 volume. Mielle Organics follows with 20,000 units (16.4%), ahead of Pureology on 20,000 units (16.4%).
With 8 brands splitting the Top 10 and 69.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.94 to $38.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Native
3 ASINs in Top 10
36.9%
Units
45K
Revenue
$887.8K
Avg. price
$19.78
B0BBBSMV94
$19.78·★4.4·14.9K revsNative Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
Units sold30KB0CHK1CKJ2
$19.78·★4.4·14.9K revsNative Shampoo and Conditioner Contain Naturally Derived Ingredients| All Hair Type Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - Almond & Shea Butter, 16.5 fl oz each (2 pack)
Units sold8KB0CHK2ND7M
$19.78·★4.4·14.9K revsNative Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Type Color & Treated From Fine to Dry Damaged, Sulfate & Dye Free - Cucumber & Mint, 16.5 fl oz each (2 pack)
Units sold7K
Mielle Organics
1 ASIN in Top 10
16.4%
Units
20K
Revenue
$190.8K
Avg. price
$9.94
B07N7MWX72
$9.94·★4.4·37.1K revsMielle Organics Rosemary Mint Biotin Strengthening Shampoo, 12 oz | Moisturizing shampoo, with biotin & pure rosemary extract, gentle cleanse, damage care, healthier-looking hair
Units sold20K
Pureology
1 ASIN in Top 10
16.4%
Units
20K
Revenue
$760K
Avg. price
$38.00
B0891843GC
$38.00·★4.6·19.3K revsPureology Hydrate Shampoo – Moisturizes & Nourishes Dry Hair, Sulfate-Free
Units sold20K
Trending Acure Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0B22YFMGZ booked 6K units at $28.00, with ▼ 25.0% MoM change. On the growth side, B0FKZ8H9VX leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B082YG2VT1 close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0B22YFMGZ
amika hydro rush intense moisture shampoo with hyaluronic acid
Price
$28.00
Rating
4.4
Reviews
2.6K
Latest month sales
B0FKZ8H9VX
Gisou Honey Gloss Ceramide Therapy Hydrating Shampoo (8.5 Fl Oz) | Deeply cleanses & hydrates, balances the scalp microbiome, powered by Fermented Mirsalehi Honey, ceramides & AHAs
Price
$26.96
Rating
4.5
Reviews
270
Latest month sales
B082YG2VT1
Acure Ultra Hydrating Conditioner - for Damaged, Fine, Dry, Hair - 8 fl oz | Deep Moisture Conditioner for Women & Men w/ Dry, Color Treated Hair & Scalp w/ Argan Oil, Paraben Free, Sulfate Free
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.4
Reviews
2.4K
Latest month sales
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