Outdoor Rugs Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Outdoor Rugs sales on Amazon US totaled 45,250 units in July 2026 (▼ 20.5% vs. the prior month), generating an estimated $1,580,364 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.2% of unit volume and 41.3% of revenue, while a typical listing is priced at $50.72. The keyword itself pulled 62,042 Amazon queries over the same period (▼ 26.3% MoM).
Zooming out to the 12-month window ending July 2026, the outdoor rugs Top 50 moved 334,300 units and $11,656,826 in cumulative sales — an average of 27,858 units and $971,402 per month. Monthly throughput topped out at 56,900 units in June 2026 and dipped to 13,400 in January 2026, leaving the latest reading 95.0% higher than August 2025.
Outdoor Rugs Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
45.3K
▼ 20.5% MoM
Monthly Revenue 2026/07
$1.6M
▼ 21.7% MoM
Top 10 Market Share 2026/07
55.2%
Outdoor Rugs Market Share & Sales Concentration on Amazon US — July 2026
The most-sold outdoor rugs listing on Amazon US in July 2026 is ASIN B072K1G53F (Brand: GORILLA GRIP), which sold 6,000 units at $16.99 apiece — equal to 13.3% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 25,000 units and $652,000 in July 2026 — 55.2% of unit volume and 41.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Outdoor Rugs' on Amazon
July 2026
Is 55.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B072K1G53F
GORILLA GRIP WeatherMAX Door Mat, Indoor Outdoor Use, 29x17 Gray Diamond | 100% Waterproof Outdoor Doormat, US Designed, Stain and Fade Resistant, Low Profile Front Door Mat, Easy to Clean Welcome Mat
6K
▲ 20.0%vs. prior month
$98.6K
latest month
12-month trend
B091YMYV7Q
SAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
5K
▲ 0.0%vs. prior month
$115.4K
latest month
12-month trend
B09VCKQDM8
MontVoo Outdoor Rug Carpet Waterproof 5x8 Outdoor Patio Rug Mat Reverisble Plastic Straw Outdoor Rug for RV Camping Picnic Beach Balcony Boho Grey
4K
▲ 0.0%vs. prior month
$90.1K
latest month
12-month trend
B09YCTD74F
GENIMO Outdoor Rug, Waterproof Plastic Rugs for Patio, 5'x8' Black Grey | Outside Larger Modern Carpet Mat for Porch Decor, Deck, Balcony, Camping, RV, Backyard, Picnic, Beach, Reversible, Foldable
3K
▼ 50.0%vs. prior month
$64.3K
latest month
12-month trend
B0BNBTFNLX
GENIMO Outdoor Rug, Waterproof Plastic Rugs for Patio, 5'x8' Grey White | Outside Larger Leaf Carpet Mat for Porch Decor, Deck, Balcony, Camping, RV, Backyard, Picnic, Beach, Reversible, Foldable
2K
▼ 60.0%vs. prior month
$41.8K
latest month
12-month trend
B07T7L441K
JONATHAN Y Moroccan Geometric Indoor Outdoor Area Rug 8X10 Natural/Black, Ourika Textured Weave for Backyard, Patio, Porch, Easy-Cleaning, High Traffic, Pet-Friendly, Non-Shedding (SMB108D-8)
1K
▲ 0.0%vs. prior month
$114.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Outdoor Rugs Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GORILLA GRIP is the best-performing outdoor rugs brand in July 2026, moving 6,000 units across 1 ASIN for 24.0% of Top 10 volume. SAND MINE follows with 6,000 units (24.0%), ahead of GENIMO on 6,000 units (24.0%).
With 6 brands splitting the Top 10 and 72.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $16.99 to $28.62, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GORILLA GRIP
1 ASIN in Top 10
24.0%
Units
6K
Revenue
$98.6K
Avg. price
$16.99
B072K1G53F
$16.99·★4.4·39.5K revsGORILLA GRIP WeatherMAX Door Mat, Indoor Outdoor Use, 29x17 Gray Diamond | 100% Waterproof Outdoor Doormat, US Designed, Stain and Fade Resistant, Low Profile Front Door Mat, Easy to Clean Welcome Mat
Units sold6K
SAND MINE
2 ASINs in Top 10
24.0%
Units
6K
Revenue
$153.8K
Avg. price
$28.62
B091YMYV7Q
$21.24·★4.4·11.6K revsSAND MINE Waterproof Outdoor Rug 5x8 ft, Plastic Reversible Rug, Modern Area Rug, Large Floor Mat for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Camping, Black & Beige
Units sold5KB0BX45VHR9
$35.99·★4.4·11.6K revsSAND MINE Reversible Mats, Plastic Straw Rug, Modern Area Rug, Large Floor Mat and Rug for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Trailer, Camping, Black & Beige, 6' x 9'
Units sold1K
GENIMO
3 ASINs in Top 10
24.0%
Units
6K
Revenue
$125.8K
Avg. price
$19.59
B09YCTD74F
$18.93·★4.2·7.9K revsGENIMO Outdoor Rug, Waterproof Plastic Rugs for Patio, 5'x8' Black Grey | Outside Larger Modern Carpet Mat for Porch Decor, Deck, Balcony, Camping, RV, Backyard, Picnic, Beach, Reversible, Foldable
Units sold3KB0BNBTFNLX
$19.99·★4.3·7.9K revsGENIMO Outdoor Rug, Waterproof Plastic Rugs for Patio, 5'x8' Grey White | Outside Larger Leaf Carpet Mat for Porch Decor, Deck, Balcony, Camping, RV, Backyard, Picnic, Beach, Reversible, Foldable
Units sold2KB09YCTM6DR
$19.84·★4.2·6K revsGENIMO Outdoor Rug, Waterproof Plastic Rugs for Patio, 5'x8' Blue White | Outside Larger Modern Carpet Mat for Porch Decor, Deck, Balcony, Camping, RV, Backyard, Picnic, Beach, Reversible, Foldable
Units sold1K
Trending Outdoor Rugs Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0BX45VHR9 booked 1K units at $35.99, with ▲ 0.0% MoM change. On the growth side, B0GSTZZ6P3 leads positive momentum with ▲ 500.0% MoM growth on 600 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BX45VHR9
SAND MINE Reversible Mats, Plastic Straw Rug, Modern Area Rug, Large Floor Mat and Rug for Outdoors, RV, Patio, Backyard, Deck, Picnic, Beach, Trailer, Camping, Black & Beige, 6' x 9'
Price
$35.99
Rating
4.4
Reviews
11.6K
Latest month sales
B0CLR7WH43
MontVoo Outdoor Rug Carpet Waterproof-Patio Rug Mat 5x8 Reversible RV Outdoor Camping Rugs Picnic Beach Mats Plastic Straw Outside Rugs for Balcony Porch Pool Deck Boho Patio Decor
Price
$23.45
Rating
4.4
Reviews
732
Latest month sales
B0GSTZZ6P3
Outdoor Rug Camping Essentials - 5x8 FT Outdoor Plastic Straw Rug for Patio Clearance, Waterproof RV Essentials Outside Area Rug for Deck Garden, Backyard Patio Furniture Set, Blue White
Unlock to view ASIN details and product titles
Price
$15.90
Rating
4.2
Reviews
137
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this outdoor rugs report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card