Zinc Based Sunscreen Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Zinc Based Sunscreen sales on Amazon US totaled 601,000 units in July 2026 (▼ 36.9% vs. the prior month), generating an estimated $11,844,880 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 53.2% of unit volume and 56.5% of revenue, while a typical listing is priced at $18.25. The keyword itself pulled 722 Amazon queries over the same period (▼ 89.3% MoM).
Zooming out to the 12-month window ending July 2026, the zinc based sunscreen Top 50 moved 4,442,800 units and $97,790,873 in cumulative sales — an average of 370,233 units and $8,149,239 per month. Monthly throughput topped out at 952,000 units in June 2026 and dipped to 164,500 in December 2025, leaving the latest reading 108.6% higher than August 2025.
Zinc Based Sunscreen Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
601K
▼ 36.9% MoM
Monthly Revenue 2026/07
$11.8M
▼ 36.5% MoM
Top 10 Market Share 2026/07
53.2%
Zinc Based Sunscreen Market Share & Sales Concentration on Amazon US — July 2026
The most-sold zinc based sunscreen listing on Amazon US in July 2026 is ASIN B084ZP848Y (Brand: BLUE LIZARD), which sold 70,000 units at $15.48 apiece — equal to 11.6% of every unit tracked in this report and 17% ahead of the No. 2 listing.
The Top 10 ASINs account for 320,000 units and $6,696,700 in July 2026 — 53.2% of unit volume and 56.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Zinc Based Sunscreen' on Amazon
July 2026
Is 53.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B084ZP848Y
Blue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
70K
▼ 22.2%vs. prior month
$1M
latest month
12-month trend
B002MSN3QQ
EltaMD UV Clear Face Sunscreen with Zinc Oxide, Oil-Free, SPF 46 and SPF 50 | Calms and Protects Acne-Prone Skin and Rosacea, No White Cast, Dermatologist Recommended, Available in Three Tints and Sizes
60K
▼ 14.3%vs. prior month
$2.7M
latest month
12-month trend
B0FXH5LHN8
SKIN1004 Hyalu-Cica Water-Fit Sun Serum UV, SPF 50 Sunscreen, 1.69 fl.oz | UV Protection Centella Sunscreen for Face with Hyaluronic Acid, Lightweight, No White Cast, Korean Skin Care
30K
▼ 57.1%vs. prior month
$497.1K
latest month
12-month trend
B083VTP119
BLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide, SPF 50+, Water Resistant, UVA UVB Protection Easy to Apply, Fragrance Free, 0.5 Oz
30K
▼ 25.0%vs. prior month
$225K
latest month
12-month trend
B0FXNHDWM7
CeraVe Invisible Mineral Sunscreen SPF 50, Face Sunscreen, Travel Size | Skin Care, Sunscreen for Sensitive Skin, Zinc Oxide, Titanium Dioxide, Vitamin E, Niacinamide, Ceramides, Oil Free
30K
▲ 0.0%vs. prior month
$419.1K
latest month
12-month trend
B00J5KDCO2
EltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
20K
▼ 71.4%vs. prior month
$860K
latest month
12-month trend
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Best Zinc Based Sunscreen Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BLUE LIZARD is the best-performing zinc based sunscreen brand in July 2026, moving 160,000 units across 5 ASINs for 50.0% of Top 10 volume. EltaMD follows with 80,000 units (25.0%), ahead of SKIN1004 on 30,000 units (9.4%).
With 5 brands splitting the Top 10 and 84.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $11.22 to $44.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BLUE LIZARD
5 ASINs in Top 10
50.0%
Units
160K
Revenue
$1.9M
Avg. price
$11.22
B084ZP848Y
$15.48·★4.4·21.4K revsBlue Lizard Sensitive Mineral SPF 50 Sunscreen Lotion, 100% Mineral Sunscreen, UVA/UVB Protection, Infused with organic Aloe Vera, Soothes and Hydrates, 5 fl oz
Units sold70KB083VTP119
$7.92·★4.4·21.4K revsBLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide, SPF 50+, Water Resistant, UVA UVB Protection Easy to Apply, Fragrance Free, 0.5 Oz
Units sold30KB083VXQ7MG
$7.92·★4.6·6.6K revsBlue Lizard Kids Mineral SPF 50 Sunscreen Stick, Zinc Oxide, 100% Mineral Actives, Developed for Kids’ Sensitive Skin, TSA-Friendly, Vegan, Paraben-free, Fragrance-Free, 0.5 oz
Units sold20KB0862Q6BV9
$8.97·★4.4·21.4K revsBLUE LIZARD SENSITIVE Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 oz. Tube
Units sold20KB08Y8KLYMB
$15.83·★4.4·21.4K revsBLUE LIZARD Sensitive Mineral SPF 50 Spray, Dermatologist-Recommended Brand, Broad-Spectrum UVA/UVB Protection, Water-Resistant, Zinc Oxide Formula, 5 oz
Units sold20K
EltaMD
2 ASINs in Top 10
25.0%
Units
80K
Revenue
$3.5M
Avg. price
$44.00
B002MSN3QQ
$45.00·★4.5·70.6K revsEltaMD UV Clear Face Sunscreen with Zinc Oxide, Oil-Free, SPF 46 and SPF 50 | Calms and Protects Acne-Prone Skin and Rosacea, No White Cast, Dermatologist Recommended, Available in Three Tints and Sizes
Units sold60KB00J5KDCO2
$43.00·★4.6·44.8K revsEltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
Units sold20K
SKIN1004
1 ASIN in Top 10
9.4%
Units
30K
Revenue
$497.1K
Avg. price
$15.99
B0FXH5LHN8
$15.99·★4.4·1.9K revsSKIN1004 Hyalu-Cica Water-Fit Sun Serum UV, SPF 50 Sunscreen, 1.69 fl.oz | UV Protection Centella Sunscreen for Face with Hyaluronic Acid, Lightweight, No White Cast, Korean Skin Care
Units sold30K
Trending Zinc Based Sunscreen Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B07MWJLWZJ leads positive momentum with ▲ 20.0% MoM growth on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07MWJLWZJ
Badger Kids Mineral Sunscreen Cream SPF 40, Organic, Non-Toxic, 2.9 fl oz | 98% Organic, Zinc Oxide, Water Resistant, Reef Friendly, Hawaii Approved Sunblock, Kids sunscreen cream
Price
$17.99
Rating
4.7
Reviews
3.8K
Latest month sales
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