Zarbees Melatonin Kids Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Zarbees Melatonin Kids sales on Amazon US totaled 204,900 units in July 2026 (▼ 4.5% vs. the prior month), generating an estimated $2,775,955 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.8% of unit volume and 49.4% of revenue, while a typical listing is priced at $15.13. The keyword itself pulled 22,885 Amazon queries over the same period (▲ 5.3% MoM).
Zooming out to the 12-month window ending July 2026, the zarbees melatonin kids Top 50 moved 2,452,050 units and $31,715,449 in cumulative sales — an average of 204,338 units and $2,642,954 per month. Monthly throughput topped out at 238,900 units in October 2025 and dipped to 120,650 in May 2026, leaving the latest reading 9.7% lower than August 2025.
Zarbees Melatonin Kids Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
204.9K
▼ 4.5% MoM
Monthly Revenue 2026/07
$2.8M
▼ 3.2% MoM
Top 10 Market Share 2026/07
49.8%
Zarbees Melatonin Kids Market Share & Sales Concentration on Amazon US — July 2026
The most-sold zarbees melatonin kids listing on Amazon US in July 2026 is ASIN B0DBPXDYWT (Brand: Zarbee's), which sold 20,000 units at $14.98 apiece — equal to 9.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 102,000 units and $1,371,520 in July 2026 — 49.8% of unit volume and 49.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Zarbees Melatonin Kids' on Amazon
July 2026
Is 49.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B0DBPXDYWT
Zarbee's Kids Melatonin Sleep Gummies, 1 mg Melatonin, 60 ct | For 3+ Years, Honey, Drug Free, Safe, Effective, Works with Kids Sleep Cycle, Natural Strawberry Flavor, Non-Habit Forming
20K
▲ 0.0%vs. prior month
$291.8K
latest month
12-month trend
B0CQKK8N32
OLLY Kids Multi Gummy Worms, Overall Wellness & Immune Support - 70 Count | Kids Support, B Vitamins, Zinc, Vitamins A, C, D &E, Gluten Free, No Synthetic Colors, No Synthetic Flavors
10K
▲ 0.0%vs. prior month
$125.5K
latest month
12-month trend
B0F5W6C3PL
Amazon Basics Kids Melatonin 1 mg Dietary Supplement Gummies 90 Count
10K
▲ 0.0%vs. prior month
$78.7K
latest month
12-month trend
B00Q5OW97M
Zarbee's Kids Elderberry Immune Support Gummies, 42 ct | For Kids Ages 2+ Years, Immune Support Supplement, Natural Berry Flavor, Gluten & Gelatin Free, No Artificial Flavors
10K
▲ 0.0%vs. prior month
$152.8K
latest month
12-month trend
B06XTGLWNC
Zarbee's Kids Melatonin Sleep Chewable Tablets, 1mg Melatonin, 50 ct | For Kids 3+ Years, Drug-Free, Safe and Effective, Works with Kids Sleep Cycle, No Artificial Sweeteners or Dyes, Gluten-Free
10K
▲ 0.0%vs. prior month
$91.1K
latest month
12-month trend
B0BX7DV92P
Natrol Kids Melatonin Gummies 1mg, Restful Sleep, 140 Raspberry Gummies | Sleep Gummies for Kids, for Occasional Sleeplessness, 100% Drug-Free, Non-Habit Forming, Safe and Effective for Ages 4+
10K
▲ 42.9%vs. prior month
$160.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Zarbees Melatonin Kids Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Zarbee's is the best-performing zarbees melatonin kids brand in July 2026, moving 40,000 units across 3 ASINs for 39.2% of Top 10 volume. OLLY follows with 26,000 units (25.5%), ahead of Natrol on 19,000 units (18.6%).
With 5 brands splitting the Top 10 and 83.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.27 to $13.86, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Zarbee's
3 ASINs in Top 10
39.2%
Units
40K
Revenue
$535.7K
Avg. price
$13.27
B0DBPXDYWT
$14.98·★4.8·2.2K revsZarbee's Kids Melatonin Sleep Gummies, 1 mg Melatonin, 60 ct | For 3+ Years, Honey, Drug Free, Safe, Effective, Works with Kids Sleep Cycle, Natural Strawberry Flavor, Non-Habit Forming
Units sold20KB00Q5OW97M
$15.28·★4.7·21.8K revsZarbee's Kids Elderberry Immune Support Gummies, 42 ct | For Kids Ages 2+ Years, Immune Support Supplement, Natural Berry Flavor, Gluten & Gelatin Free, No Artificial Flavors
Units sold10KB06XTGLWNC
$9.55·★4.8·16.5K revsZarbee's Kids Melatonin Sleep Chewable Tablets, 1mg Melatonin, 50 ct | For Kids 3+ Years, Drug-Free, Safe and Effective, Works with Kids Sleep Cycle, No Artificial Sweeteners or Dyes, Gluten-Free
Units sold10K
OLLY
3 ASINs in Top 10
25.5%
Units
26K
Revenue
$359.2K
Avg. price
$13.86
B0CQKK8N32
$12.88·★4.7·2.8K revsOLLY Kids Multi Gummy Worms, Overall Wellness & Immune Support - 70 Count | Kids Support, B Vitamins, Zinc, Vitamins A, C, D &E, Gluten Free, No Synthetic Colors, No Synthetic Flavors
Units sold10KB07V5RJ436
$11.72·★4.7·6.3K revsOLLY Kids Sleep Gummy, Occasional Sleep Support,* 0.5mg Melatonin, L-Theanine, Raspberry Flavored, 50 or 25 Day Supply - 50 Count
Units sold8KB0BMPX1FY1
$16.99·★4.7·6.3K revsOLLY Kids Sleep, Occasional Sleep Support,* 0.5 mg Melatonin - 70 Count | Kids Support, 0.5mg Melatonin per gummy, L-Theanine & Botanical Extracts, Gluten Free, No Synthetic Colors & Flavors
Units sold8K
Natrol
2 ASINs in Top 10
18.6%
Units
19K
Revenue
$258K
Avg. price
$13.57
B0BX7DV92P
$15.99·★4.8·2K revsNatrol Kids Melatonin Gummies 1mg, Restful Sleep, 140 Raspberry Gummies | Sleep Gummies for Kids, for Occasional Sleeplessness, 100% Drug-Free, Non-Habit Forming, Safe and Effective for Ages 4+
Units sold10KB07VMJMZNP
$11.14·★4.8·26.3K revsNatrol Kids Melatonin 1mg, for Restful Sleep, 90 Raspberry-Flavored Gummies | Sleep Gummies for Kids, for Occasional Sleeplessness, 100% Drug-Free, Non-Habit Forming, Safe and Effective for Ages 4+
Units sold9K
Trending Zarbees Melatonin Kids Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FBGJC1BM booked 7K units at $19.99, with ▲ 16.7% MoM change. On the growth side, B0GTN1JNP1 leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B0CJT7CKL5 close behind at ▲ 150.0% MoM on 5K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FBGJC1BM
Kids Sleep Gummies - Magnesium Glycinate Gummies, Melatonin Free Sleep Aid | Magnesium, Calcium, D3, B6, L Theanine | Kid Melatonin Alternative for Restful Sleep (Pack of 1)
Price
$19.99
Rating
4.7
Reviews
576
Latest month sales
B0GTN1JNP1
OLLY Kids Melatonin Free Sleep, Magnesium & L-Theanine, Peach - 50 Count | Kids Support, Magnesium & L-Theanine, Melatonin Free, Gluten Free, No Synthetic Colors, No Synthetic Flavors
Price
$13.99
Rating
4.1
Reviews
95
Latest month sales
B0CJT7CKL5
Zarbee's Kids Sleep Supplement Liquid with 1mg Melatonin; Drug-Free & Effective; Easy to Take Natural Berry Flavor for Children Ages 3 and Up; 1 Fl Oz Bottles, Pack of 2
Unlock to view ASIN details and product titles
Price
$15.28
Rating
4.8
Reviews
812
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this zarbees melatonin kids report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card