Yard Games For Kids Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Yard Games For Kids sales on Amazon US totaled 244,000 units in July 2026 (▼ 20.5% vs. the prior month), generating an estimated $5,509,340 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 42.6% of unit volume and 34.8% of revenue, while a typical listing is priced at $25.27. The keyword itself pulled 4,550 Amazon queries over the same period (▼ 61.5% MoM).

Zooming out to the 12-month window ending July 2026, the yard games for kids Top 50 moved 2,851,100 units and $62,460,908 in cumulative sales — an average of 237,592 units and $5,205,076 per month. Monthly throughput topped out at 609,200 units in December 2025 and dipped to 90,700 in January 2026, leaving the latest reading 34.2% higher than August 2025.

2.9MTotal units sold · Last 12 months
$62.5MTotal revenue · Last 12 months
4.5K▼ 61.5% MoM
Monthly search volume
$25.27Avg. price · July 2026

Yard Games For Kids Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales181.8K
Revenue$4M

2025/09

Sales145.6K
Revenue$3.1M

2025/10

Sales175.1K
Revenue$3.7M

2025/11

Sales389.5K
Revenue$8.1M

2025/12

Sales609.2K
Revenue$13.3M

2026/01

Sales90.7K
Revenue$1.8M

2026/02

Sales118.5K
Revenue$2.5M

2026/03

Sales239.5K
Revenue$5M

2026/04

Sales224.8K
Revenue$4.9M

2026/05

Sales125.4K
Revenue$2.9M

2026/06

Sales307K
Revenue$7.7M
244K

2026/07

Sales244K
Revenue$5.5M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

244K

▼ 20.5% MoM

Monthly Revenue 2026/07

$5.5M

▼ 28.4% MoM

Top 10 Market Share 2026/07

42.6%

See the Top 10 ASINs driving 42.6% of sales

Yard Games For Kids Market Share & Sales Concentration on Amazon US — July 2026

The most-sold yard games for kids listing on Amazon US in July 2026 is ASIN B0796JVBJ8 (Brand: MAX LIQUIDATOR), which sold 20,000 units at $22.93 apiece — equal to 8.2% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 104,000 units and $1,917,320 in July 2026 — 42.6% of unit volume and 34.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Yard Games For Kids' on Amazon

July 2026
ASINSIGHT Logo
42.6% Volume Share 104K units sold
34.8% Revenue Share $1.9M estimated
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Top 5 Volume Share breakdown

B0796JVBJ8 8.2%
B0BLVJV2YG 4.1%
B0C3ZTKRGX 4.1%
B0CS6TQHTV 4.1%
B07FNQFLJ5 4.1%
Others 75.4%
#1
Max Liquidator 6-Pack Water Blaster Set, Multicolor

B0796JVBJ8

Max Liquidator 6-Pack Water Blaster Set, Multicolor

$22.93· 4.6·10.6K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$358K

latest month

Monthly Trend

12-month trend

#2
LEEZZIZZ 30Pcs Punch Balloons, Thickened Neon Punching Balloon Heavy Duty Party Favors for Kids with Rubber Band Handle, Bouncy Balls for Birthday Weddings Goodie Bag Stuffer Supply

B0BLVJV2YG

LEEZZIZZ 30Pcs Punch Balloons, Thickened Neon Punching Balloon Heavy Duty Party Favors for Kids with Rubber Band Handle, Bouncy Balls for Birthday Weddings Goodie Bag Stuffer Supply

$8.88· 4.6·4.2K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$88.8K

latest month

Monthly Trend

12-month trend

#3
TOSY Flying Disc - 16 Million Colors RGB or 36 LEDs, Extremely Bright, Smart Modes, Camping Essentials for Teens/Kids/Adults/Men/Boys/Girls, Auto Light Up, Rechargeable, Waterproof, 175g

B0C3ZTKRGX

TOSY Flying Disc - 16 Million Colors RGB or 36 LEDs, Extremely Bright, Smart Modes, Camping Essentials for Teens/Kids/Adults/Men/Boys/Girls, Auto Light Up, Rechargeable, Waterproof, 175g

$19.99· 4.6·12.7K reviews
Monthly Sales

10K

▲ 25.0%

vs. prior month

Revenue

$194.9K

latest month

Monthly Trend

12-month trend

#4
Kid Made Modern Non Toxic Sidewalk Chalk Bucket (24 Count) - Washable Colored Chalk Bulk Set for Kids and Toddlers Outdoor Games

B0CS6TQHTV

Kid Made Modern Non Toxic Sidewalk Chalk Bucket (24 Count) - Washable Colored Chalk Bulk Set for Kids and Toddlers Outdoor Games

$7.99· 4.7·1.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$129.9K

latest month

Monthly Trend

12-month trend

#5
Ayeboovi Toss and Catch Ball Game Outdoor Toys for Kids Yard Games Beach Toys Outside Games for 3 4 5 6 7 8 9 10 Year Old Boys Girls (Upgraded) | Beach Pool Outside Yard Camping Games for Kids & Family, 3 4 5 6 7 8 9 10 11 12+ Year Old Boys Toys Birthday & Holiday Gifts

B07FNQFLJ5

Ayeboovi Toss and Catch Ball Game Outdoor Toys for Kids Yard Games Beach Toys Outside Games for 3 4 5 6 7 8 9 10 Year Old Boys Girls (Upgraded) | Beach Pool Outside Yard Camping Games for Kids & Family, 3 4 5 6 7 8 9 10 11 12+ Year Old Boys Toys Birthday & Holiday Gifts

$28.98· 4.6·3.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$285.1K

latest month

Monthly Trend

12-month trend

#6
Nerf Vortex Aero Howler Foam Ball, Classic Long-Distance Football, Flight-Optimizing Tail, Whistling Sound, Indoor & Outdoor Fun, Christmas Stocking Stuffers for Kids

B08P29SC84

Nerf Vortex Aero Howler Foam Ball, Classic Long-Distance Football, Flight-Optimizing Tail, Whistling Sound, Indoor & Outdoor Fun, Christmas Stocking Stuffers for Kids

$12.47· 4.8·11.7K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$122.4K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Yard Games For Kids Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

MAX LIQUIDATOR is the best-performing yard games for kids brand in July 2026, moving 20,000 units across 1 ASIN for 19.2% of Top 10 volume. LEEZZIZZ follows with 10,000 units (9.6%), ahead of TOSY on 10,000 units (9.6%).

Volume is spread across 10 brands, with the top three holding 38.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.88 to $22.93, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

19.2%
9.6%
9.6%
61.5%
MAX LIQUIDATOR
LEEZZIZZ
TOSY
Other brands
1

MAX LIQUIDATOR

1 ASIN in Top 10

19.2%

Units

20K

Revenue

$358K

Avg. price

$22.93

  • Max Liquidator 6-Pack Water Blaster Set, Multicolor

    B0796JVBJ8

    $22.93·4.6·10.6K revs

    Max Liquidator 6-Pack Water Blaster Set, Multicolor

    Units sold20K
2

LEEZZIZZ

1 ASIN in Top 10

9.6%

Units

10K

Revenue

$88.8K

Avg. price

$8.88

  • LEEZZIZZ 30Pcs Punch Balloons, Thickened Neon Punching Balloon Heavy Duty Party Favors for Kids with Rubber Band Handle, Bouncy Balls for Birthday Weddings Goodie Bag Stuffer Supply

    B0BLVJV2YG

    $8.88·4.6·4.2K revs

    LEEZZIZZ 30Pcs Punch Balloons, Thickened Neon Punching Balloon Heavy Duty Party Favors for Kids with Rubber Band Handle, Bouncy Balls for Birthday Weddings Goodie Bag Stuffer Supply

    Units sold10K
3

TOSY

1 ASIN in Top 10

9.6%

Units

10K

Revenue

$194.9K

Avg. price

$19.99

  • TOSY Flying Disc - 16 Million Colors RGB or 36 LEDs, Extremely Bright, Smart Modes, Camping Essentials for Teens/Kids/Adults/Men/Boys/Girls, Auto Light Up, Rechargeable, Waterproof, 175g

    B0C3ZTKRGX

    $19.99·4.6·12.7K revs

    TOSY Flying Disc - 16 Million Colors RGB or 36 LEDs, Extremely Bright, Smart Modes, Camping Essentials for Teens/Kids/Adults/Men/Boys/Girls, Auto Light Up, Rechargeable, Waterproof, 175g

    Units sold10K

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