Writech Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Writech sales on Amazon US totaled 262,600 units in July 2026 (▲ 45.8% vs. the prior month), generating an estimated $2,023,829 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.2% of unit volume and 58.8% of revenue, while a typical listing is priced at $11.10. The keyword itself pulled 33,482 Amazon queries over the same period (▼ 3.0% MoM).
Zooming out to the 12-month window ending July 2026, the writech Top 50 moved 1,924,550 units and $16,881,702 in cumulative sales — an average of 160,379 units and $1,406,809 per month. Monthly throughput topped out at 262,600 units in July 2026 and dipped to 79,700 in May 2026, leaving the latest reading 18.6% higher than August 2025.
Writech Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
262.6K
▲ 45.8% MoM
Monthly Revenue 2026/07
$2M
▲ 29.4% MoM
Top 10 Market Share 2026/07
71.2%
Writech Market Share & Sales Concentration on Amazon US — July 2026
The most-sold writech listing on Amazon US in July 2026 is ASIN B000Q5ZGIA (Brand: BIC), which sold 90,000 units at $1.79 apiece — equal to 34.3% of every unit tracked in this report and 4.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 187,000 units and $1,190,750 in July 2026 — 71.2% of unit volume and 58.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Writech' on Amazon
July 2026
Is 71.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B000Q5ZGIA
BIC Brite Liner Highlighters, Chisel Tip, 5-Count Pack, Assorted Colors | Ideal for Students and Teachers | Perfect for Notes and Textbooks | Bright Fluorescent Ink, Smudge Resistant, ACMI Approved
90K
▲ 125.0%vs. prior month
$173.7K
latest month
12-month trend
B0C1HQZ4VY
Sharpie Pocket Highlighters, Chisel Tip, Assorted Colored Highlighters, Essential Teacher and Office Supplies, Classroom Must Haves, Smear-Resistant, 12-Pack
20K
▲ 100.0%vs. prior month
$138.8K
latest month
12-month trend
B0752WWCTN
Zebra Pen MILDLINER No Bleed Highlighter, Assorted Colors, Dual Tip, 15-Pk | Broad and Fine Point Tip Marker Set, Ideal for Bible Highlighting, Journaling, School, Teacher & Office Supplies (78115)
10K
▲ 150.0%vs. prior month
$135.5K
latest month
12-month trend
B0BG53HYHW
Mr. Pen- Aesthetic Highlighters No Bleed, 8 Pack, Candy Colors | Chisel Tip, Cute Highlighters Assorted Colors for Journaling, Highlighting, Underlining, Fast Dry, Back to School Supplies
10K
▲ 11.1%vs. prior month
$58.9K
latest month
12-month trend
B09TRZTG1T
Sharpie Clear View Highlighters, With See-Through Chisel Tip, Assorted Colors, 12 Count - School, Teacher, Office Supplies
10K
▲ 233.3%vs. prior month
$151.9K
latest month
12-month trend
B0CLCVQQ26
WRITECH Gel Pens Fine Point: Nebula Pen Set 0.7mm Black Ink Retractable 6ct Medium Point Smooth Writing with Aesthetic Gradient Color Barrel for Journaling Note Taking Silent Click No Smear
10K
▲ 0.0%vs. prior month
$129.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Writech Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BIC is the best-performing writech brand in July 2026, moving 90,000 units across 1 ASIN for 48.1% of Top 10 volume. Sharpie follows with 30,000 units (16.0%), ahead of Zebra Pen on 10,000 units (5.3%).
With 9 brands splitting the Top 10 and 69.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $1.79 to $14.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BIC
1 ASIN in Top 10
48.1%
Units
90K
Revenue
$173.7K
Avg. price
$1.79
B000Q5ZGIA
$1.79·★4.8·43.5K revsBIC Brite Liner Highlighters, Chisel Tip, 5-Count Pack, Assorted Colors | Ideal for Students and Teachers | Perfect for Notes and Textbooks | Bright Fluorescent Ink, Smudge Resistant, ACMI Approved
Units sold90K
Sharpie
2 ASINs in Top 10
16.0%
Units
30K
Revenue
$290.7K
Avg. price
$11.57
B0C1HQZ4VY
$6.94·★4.8·1.2K revsSharpie Pocket Highlighters, Chisel Tip, Assorted Colored Highlighters, Essential Teacher and Office Supplies, Classroom Must Haves, Smear-Resistant, 12-Pack
Units sold20KB09TRZTG1T
$16.19·★4.8·16.4K revsSharpie Clear View Highlighters, With See-Through Chisel Tip, Assorted Colors, 12 Count - School, Teacher, Office Supplies
Units sold10K
Zebra Pen
1 ASIN in Top 10
5.3%
Units
10K
Revenue
$135.5K
Avg. price
$14.97
B0752WWCTN
$14.97·★4.8·56.6K revsZebra Pen MILDLINER No Bleed Highlighter, Assorted Colors, Dual Tip, 15-Pk | Broad and Fine Point Tip Marker Set, Ideal for Bible Highlighting, Journaling, School, Teacher & Office Supplies (78115)
Units sold10K
Trending Writech Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0752WWCTN booked 10K units at $14.97, with ▲ 150.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0752WWCTN
Zebra Pen MILDLINER No Bleed Highlighter, Assorted Colors, Dual Tip, 15-Pk | Broad and Fine Point Tip Marker Set, Ideal for Bible Highlighting, Journaling, School, Teacher & Office Supplies (78115)
Price
$14.97
Rating
4.8
Reviews
56.6K
Latest month sales
B09TRZTG1T
Sharpie Clear View Highlighters, With See-Through Chisel Tip, Assorted Colors, 12 Count - School, Teacher, Office Supplies
Price
$16.19
Rating
4.8
Reviews
16.4K
Latest month sales
B01N6ZP7F5
Pentel EnerGel RTX Retractable Liquid Gel Pens, (0.7mm), Assorted Colors, Ultimate Writing Pens, Best Writing Pens for Office, School and Journaling, Pack of 12
Unlock to view ASIN details and product titles
Price
$17.48
Rating
4.8
Reviews
12.8K
Latest month sales
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