Womens Swim Tops Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Womens Swim Tops sales on Amazon US totaled 32,950 units in July 2026 (▼ 5.6% vs. the prior month), generating an estimated $790,125 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.6% of unit volume and 44.9% of revenue, while a typical listing is priced at $25.15. The keyword itself pulled 18,393 Amazon queries over the same period (▼ 47.5% MoM).
Zooming out to the 12-month window ending July 2026, the womens swim tops Top 50 moved 150,600 units and $3,629,218 in cumulative sales — an average of 12,550 units and $302,435 per month. Monthly throughput topped out at 34,900 units in June 2026 and dipped to 4,350 in December 2025, leaving the latest reading 173.4% higher than August 2025.
Womens Swim Tops Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
33K
▼ 5.6% MoM
Monthly Revenue 2026/07
$790.1K
▼ 7.8% MoM
Top 10 Market Share 2026/07
48.6%
Womens Swim Tops Market Share & Sales Concentration on Amazon US — July 2026
The most-sold womens swim tops listing on Amazon US in July 2026 is ASIN B0C6JPGPL7 (Brand: G Gradual), which sold 3,000 units at $19.98 apiece — equal to 9.1% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 16,000 units and $354,670 in July 2026 — 48.6% of unit volume and 44.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Womens Swim Tops' on Amazon
July 2026
Is 48.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0C6JPGPL7
G Gradual Women's 7" Long Swim Board Shorts High Waisted Quick Dry Beach Swimming Shorts for Women with Liner Pockets
3K
▲ 0.0%vs. prior month
$67.4K
latest month
12-month trend
B087X7JS16
MAGCOMSEN Women's Long Sleeve Shirts UPF 50+ Sun Protection Shirts for Hiking Fishing Workout Rash Guard
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
B0BBR4ZVZ3
IUGA Long Sleeve Workout Tops for Women UPF 50+ Rash Guard Athletic Shirts
2K
▼ 33.3%vs. prior month
$27.7K
latest month
12-month trend
B0CSDJ1F73
G Gradual Women's Sun Shirts UPF 50+ Long Sleeve Workout Hiking Tops | UV Protection, Rash Guard, Lightweight, Quick Dry, High-Low Hem, Athletic Running Swim Shirts for Women
2K
▲ 0.0%vs. prior month
$26.6K
latest month
12-month trend
B0CTKHLJ2Y
OZICERD String Bikini Tops for Women Bathing Suit Swim Tops Sexy Triangle Bikini Top Black
2K
▲ 0.0%vs. prior month
$20K
latest month
12-month trend
B0734KDH62
baleaf Women's Athletic Training Adjustable Strap One Piece Swimsuit
1K
▼ 50.0%vs. prior month
$33K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Womens Swim Tops Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
G Gradual is the best-performing womens swim tops brand in July 2026, moving 5,000 units across 2 ASINs for 31.3% of Top 10 volume. MAGCOMSEN follows with 2,000 units (12.5%), ahead of IUGA on 2,000 units (12.5%).
Volume is spread across 8 brands, with the top three holding 56.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $12.99 to $16.48, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
G Gradual
2 ASINs in Top 10
31.3%
Units
5K
Revenue
$94K
Avg. price
$16.48
B0C6JPGPL7
$19.98·★4.4·6.2K revsG Gradual Women's 7" Long Swim Board Shorts High Waisted Quick Dry Beach Swimming Shorts for Women with Liner Pockets
Units sold3KB0CSDJ1F73
$12.99·★4.4·4.2K revsG Gradual Women's Sun Shirts UPF 50+ Long Sleeve Workout Hiking Tops | UV Protection, Rash Guard, Lightweight, Quick Dry, High-Low Hem, Athletic Running Swim Shirts for Women
Units sold2K
MAGCOMSEN
1 ASIN in Top 10
12.5%
Units
2K
Revenue
$20K
Avg. price
$12.99
B087X7JS16
$12.99·★4.5·5.2K revsMAGCOMSEN Women's Long Sleeve Shirts UPF 50+ Sun Protection Shirts for Hiking Fishing Workout Rash Guard
Units sold2K
IUGA
1 ASIN in Top 10
12.5%
Units
2K
Revenue
$27.7K
Avg. price
$14.99
B0BBR4ZVZ3
$14.99·★4.4·2.7K revsIUGA Long Sleeve Workout Tops for Women UPF 50+ Rash Guard Athletic Shirts
Units sold2K
Trending Womens Swim Tops Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0DFG99VN8 leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0DPGR3MRK close behind at ▲ 150.0% MoM on 500 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DFG99VN8
Talisea Women Tankini Swim Top Only - Tummy Control Swimsuit Bathing Suit Top
Price
$27.99
Rating
4.0
Reviews
267
Latest month sales
B0DPGR3MRK
Hurley Women's Short Sleeve Rash Guard, UPF 50+ Quick Dry Swim Shirt
Price
$9.49
Rating
4.3
Reviews
360
Latest month sales
B0GZVS3FFV
Swim Shirts for Woman: Loose Fit Short Sleeve UPF 50+ Rash Guard Quick Dry Shirts UV Sun Protection Shirts
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.1
Reviews
103
Latest month sales
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