Vivarium Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Vivarium sales on Amazon US totaled 1,200 units in July 2026 (▼ 42.9% vs. the prior month), generating an estimated $86,762 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 95.8% of unit volume and 87.4% of revenue, while a typical listing is priced at $66.95. The keyword itself pulled 42,793 Amazon queries over the same period (▲ 10.6% MoM).
Zooming out to the 12-month window ending July 2026, the vivarium Top 50 moved 18,300 units and $1,597,277 in cumulative sales — an average of 1,525 units and $133,106 per month. Monthly throughput topped out at 2,100 units in June 2026 and dipped to 1,100 in May 2026, leaving the latest reading 4.3% higher than August 2025.
Vivarium Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
1.2K
▼ 42.9% MoM
Monthly Revenue 2026/07
$86.8K
▼ 60.7% MoM
Top 10 Market Share 2026/07
95.8%
Vivarium Market Share & Sales Concentration on Amazon US — July 2026
The most-sold vivarium listing on Amazon US in July 2026 is ASIN B00167TXY0 (Brand: Zoo Med), which sold 300 units at $9.98 apiece — equal to 25.0% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 1,150 units and $75,862 in July 2026 — 95.8% of unit volume and 87.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Vivarium' on Amazon
July 2026
Is 95.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00167TXY0
Zoo Med HydroBalls 2.5 lbs.
300
▲ 0.0%vs. prior month
$3K
latest month
12-month trend
B09X74BJ7W
SunGrow 50 Pack Leaf Litter for Spider, Cricket & Isopod, Mini Catappa Dried Indian Almond Leaves, for Vivarium, Terrarium & Aquarium (Mini Leaves (2", 50-Pack))
200
▼ 60.0%vs. prior month
$1.4K
latest month
12-month trend
B0CXXS86YM
Phailozoo 120 Gallon Reptile Tank, Stackable 4x2x2 Reptile Enclosure | Reptile Tank with Front Sliding Tempered Glass Doors, Optimal Ventilation & Light Penetration by Rust Proof Mesh Top
100
▼ 75.0%vs. prior month
$36K
latest month
12-month trend
B0DH3M467F
Dragon Rocks Aquariums Stones Natural Rocks for Aquascaping, Aquariums, Terrariums, Vivariums Decorative Stone,Reptile Enclosures,Paludariums,and Gardens-10lb（2 to 7 inch）
100
▲ 0.0%vs. prior month
$3.7K
latest month
12-month trend
B09CSBG1FC
Galápagos Bioactive Soil, 8 Quart
100
▲ 0.0%vs. prior month
$1.9K
latest month
12-month trend
B0GD4PRRP1
unipaws 50 Gallon Reptile Tank for Lizards, Leopard Geckos Enclosure Cage | Stackable, Front Opening Sliding Doors, Top Ventilation, Black Terrarium
100
▲ 0.0%vs. prior month
$14K
latest month
12-month trend
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Best Vivarium Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Zoo Med is the best-performing vivarium brand in July 2026, moving 300 units across 1 ASIN for 26.1% of Top 10 volume. SunGrow follows with 200 units (17.4%), ahead of Phailozoo on 100 units (8.7%).
Volume is spread across 10 brands, with the top three holding 52.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $6.97 to $359.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Zoo Med
1 ASIN in Top 10
26.1%
Units
300
Revenue
$3K
Avg. price
$9.98
B00167TXY0
$9.98·★4.6·1.5K revsZoo Med HydroBalls 2.5 lbs.
Units sold300
SunGrow
1 ASIN in Top 10
17.4%
Units
200
Revenue
$1.4K
Avg. price
$6.97
B09X74BJ7W
$6.97·★4.5·1.1K revsSunGrow 50 Pack Leaf Litter for Spider, Cricket & Isopod, Mini Catappa Dried Indian Almond Leaves, for Vivarium, Terrarium & Aquarium (Mini Leaves (2", 50-Pack))
Units sold200
Phailozoo
1 ASIN in Top 10
8.7%
Units
100
Revenue
$36K
Avg. price
$359.99
B0CXXS86YM
$359.99·★4.6·739 revsPhailozoo 120 Gallon Reptile Tank, Stackable 4x2x2 Reptile Enclosure | Reptile Tank with Front Sliding Tempered Glass Doors, Optimal Ventilation & Light Penetration by Rust Proof Mesh Top
Units sold100
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