Vitamin C Gummies Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Vitamin C Gummies sales on Amazon US totaled 178,200 units in July 2026 (▼ 3.2% vs. the prior month), generating an estimated $2,396,479 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 62.9% of unit volume and 58.7% of revenue, while a typical listing is priced at $15.36. The keyword itself pulled 49,727 Amazon queries over the same period (▲ 11.6% MoM).
Zooming out to the 12-month window ending July 2026, the vitamin c gummies Top 50 moved 2,427,450 units and $32,767,966 in cumulative sales — an average of 202,288 units and $2,730,664 per month. Monthly throughput topped out at 250,200 units in November 2025 and dipped to 100,000 in May 2026, leaving the latest reading 2.6% lower than August 2025.
Vitamin C Gummies Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
178.2K
▼ 3.2% MoM
Monthly Revenue 2026/07
$2.4M
▼ 7.5% MoM
Top 10 Market Share 2026/07
62.9%
Vitamin C Gummies Market Share & Sales Concentration on Amazon US — July 2026
The most-sold vitamin c gummies listing on Amazon US in July 2026 is ASIN B0000DJASY (Brand: Nature Made), which sold 40,000 units at $8.53 apiece — equal to 22.4% of every unit tracked in this report and 4.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 112,000 units and $1,406,130 in July 2026 — 62.9% of unit volume and 58.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Vitamin C Gummies' on Amazon
July 2026
Is 62.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0000DJASY
Nature Made Extra Strength Vitamin C 1000 mg Tablets, 100 Count | Adult Vitamin C Tablets for Immune Support and Antioxidant Support, 100 Day Supply
40K
▲ 0.0%vs. prior month
$348K
latest month
12-month trend
B08FNSB7YN
Nature Made Extra Strength Dosage Vitamin C 500mg per Serving, 60 Gummies | Adult Vitamin C Immune Support Gummies, For Daily Immune Support and Antioxidant Support, Tangerine Flavor, 30 Day Supply
10K
▲ 0.0%vs. prior month
$114.9K
latest month
12-month trend
B08G9JLJ1Y
Airborne 750mg Vitamin C Gummies for Adults, Immune Support Supplement with Powerful Antioxidants Vitamins A C & E - 2x63ct Bottles (126 Gummies), Assorted Fruit Flavor | Antioxidants Vitamins A, D & E + Zinc, Selenium, and Manganese, Herbal Blend, Naturally Flavored Supplements, Immune health
10K
▲ 0.0%vs. prior month
$316.7K
latest month
12-month trend
B08VK4ZF87
Airborne Elderberry + Zinc & Vitamin C Gummies For Adults, Immune Support Vitamin D & Zinc Gummies With Powerful Antioxidant Vitamins C D & E - 50 Gummies, Elderberry Flavor | Powerful Antioxidants, Elderberry Flavor, Immune Support Supplements, Immune health, Gummies for Adults, Multivitamin, Tasty
10K
▲ 0.0%vs. prior month
$108.2K
latest month
12-month trend
B0CBVWPPR9
Nature Made Vitamin C Gummies, Maximum Strength Dosage, 80 Count | Vitamin C 1000mg per Serving, Adult Vitamin C Immune Support Gummies, Daily Immune Support, Tangerine Flavor, 20 Day Supply
10K
▲ 0.0%vs. prior month
$117.2K
latest month
12-month trend
B00IOBAK02
Nature Made Vitamin C Gummies 250mg per Serving, 150 Count | Adult Vitamin C Immune Support Gummies for Daily Immune Support and Antioxidant Support, Tangerine Flavor, 75 Day Supply
9K
▲ 50.0%vs. prior month
$81K
latest month
12-month trend
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Best Vitamin C Gummies Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nature Made is the best-performing vitamin c gummies brand in July 2026, moving 76,000 units across 5 ASINs for 67.9% of Top 10 volume. Airborne follows with 20,000 units (17.9%), ahead of Amazon Basics on 11,000 units (9.8%).
With 4 brands splitting the Top 10 and 95.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $10.80 to $15.22, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nature Made
5 ASINs in Top 10
67.9%
Units
76K
Revenue
$763.8K
Avg. price
$10.80
B0000DJASY
$8.53·★4.8·41.2K revsNature Made Extra Strength Vitamin C 1000 mg Tablets, 100 Count | Adult Vitamin C Tablets for Immune Support and Antioxidant Support, 100 Day Supply
Units sold40KB08FNSB7YN
$11.49·★4.8·7.5K revsNature Made Extra Strength Dosage Vitamin C 500mg per Serving, 60 Gummies | Adult Vitamin C Immune Support Gummies, For Daily Immune Support and Antioxidant Support, Tangerine Flavor, 30 Day Supply
Units sold10KB0CBVWPPR9
$11.99·★4.7·3.7K revsNature Made Vitamin C Gummies, Maximum Strength Dosage, 80 Count | Vitamin C 1000mg per Serving, Adult Vitamin C Immune Support Gummies, Daily Immune Support, Tangerine Flavor, 20 Day Supply
Units sold10KB00IOBAK02
$9.00·★4.8·8.6K revsNature Made Vitamin C Gummies 250mg per Serving, 150 Count | Adult Vitamin C Immune Support Gummies for Daily Immune Support and Antioxidant Support, Tangerine Flavor, 75 Day Supply
Units sold9KB08FNG91XM
$12.99·★4.7·17.4K revsNature Made Chewable Vitamin C 1000 mg per Serving, 90 Tablets | Extra Strength Dosage Adult Vitamin C Chewable Tablets for Immune Support & Antioxidant Support, Orange Flavor, 45 Day Supply
Units sold7K
Airborne
2 ASINs in Top 10
17.9%
Units
20K
Revenue
$424.9K
Avg. price
$15.22
B08G9JLJ1Y
$19.62·★4.6·11K revsAirborne 750mg Vitamin C Gummies for Adults, Immune Support Supplement with Powerful Antioxidants Vitamins A C & E - 2x63ct Bottles (126 Gummies), Assorted Fruit Flavor | Antioxidants Vitamins A, D & E + Zinc, Selenium, and Manganese, Herbal Blend, Naturally Flavored Supplements, Immune health
Units sold10KB08VK4ZF87
$10.82·★4.7·16.1K revsAirborne Elderberry + Zinc & Vitamin C Gummies For Adults, Immune Support Vitamin D & Zinc Gummies With Powerful Antioxidant Vitamins C D & E - 50 Gummies, Elderberry Flavor | Powerful Antioxidants, Elderberry Flavor, Immune Support Supplements, Immune health, Gummies for Adults, Multivitamin, Tasty
Units sold10K
Amazon Basics
2 ASINs in Top 10
9.8%
Units
11K
Revenue
$157.3K
Avg. price
$14.27
B07BBMND7W
$11.81·★4.7·23.3K revsAmazon Basics Vitamin C Gummies, Sour Orange Flavor, 250 mg, 150 Count, Vegetarian, Immune Health Support (Previously Solimo)
Units sold6KB07BZL9748
$16.73·★4.7·23.3K revsAmazon Basics Vitamin C 250 mg Gummies, Orange, 300 Count (2 Packs of 150), 2 per Serving (Previously Solimo)
Units sold5K
Trending Vitamin C Gummies Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B08FNG91XM booked 7K units at $12.99, with ▲ 250.0% MoM change. On the growth side, B08WBN1THJ leads positive momentum with ▲ 200.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08FNG91XM
Nature Made Chewable Vitamin C 1000 mg per Serving, 90 Tablets | Extra Strength Dosage Adult Vitamin C Chewable Tablets for Immune Support & Antioxidant Support, Orange Flavor, 45 Day Supply
Price
$12.99
Rating
4.7
Reviews
17.4K
Latest month sales
B06XBXZXV5
Emergen-C Vitamin C 750mg Immune Support Gummies, Mixed Fruit, 45 Gummies | B Vitamins for Energy, Gluten Free, Vegetarian, No Artificial Sweeteners, Chewable Gummies Format
Price
$12.98
Rating
4.5
Reviews
9.2K
Latest month sales
B08WBN1THJ
Vitafusion Vitamin C 500 mg Per 4 Gummies | 92 Gummy Vitamins | for Adult Women & Men | Extra Strength Power C | Yummy Tropical Citrus Flavor | Immune Support Supplement
Unlock to view ASIN details and product titles
Price
$6.99
Rating
4.6
Reviews
2K
Latest month sales
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