Turkish Beach Towel Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Turkish Beach Towel sales on Amazon US totaled 79,150 units in July 2026 (▼ 3.5% vs. the prior month), generating an estimated $2,192,872 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.5% of unit volume and 70.5% of revenue, while a typical listing is priced at $31.78. The keyword itself pulled 67,094 Amazon queries over the same period (▼ 35.3% MoM).

Zooming out to the 12-month window ending July 2026, the turkish beach towel Top 50 moved 466,350 units and $11,444,450 in cumulative sales — an average of 38,863 units and $953,704 per month. Monthly throughput topped out at 82,050 units in June 2026 and dipped to 22,800 in October 2025, leaving the latest reading 99.1% higher than August 2025.

466.4KTotal units sold · Last 12 months
$11.4MTotal revenue · Last 12 months
67.1K▼ 35.3% MoM
Monthly search volume
$31.78Avg. price · July 2026

Turkish Beach Towel Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales39.8K
Revenue$906.7K

2025/09

Sales26.4K
Revenue$575.5K

2025/10

Sales22.8K
Revenue$496.2K

2025/11

Sales26.6K
Revenue$620.1K

2025/12

Sales29.1K
Revenue$667.9K

2026/01

Sales22.8K
Revenue$472.7K

2026/02

Sales23.4K
Revenue$500.1K

2026/03

Sales38.3K
Revenue$867.7K

2026/04

Sales38.6K
Revenue$931.4K

2026/05

Sales37.4K
Revenue$859.1K

2026/06

Sales82K
Revenue$2.4M
79.2K

2026/07

Sales79.2K
Revenue$2.2M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

79.2K

▼ 3.5% MoM

Monthly Revenue 2026/07

$2.2M

▼ 6.9% MoM

Top 10 Market Share 2026/07

74.5%

See the Top 10 ASINs driving 74.5% of sales

Turkish Beach Towel Market Share & Sales Concentration on Amazon US — July 2026

The most-sold turkish beach towel listing on Amazon US in July 2026 is ASIN B079HV3TC9 (Brand: Hiearcool), which sold 10,000 units at $7.99 apiece — equal to 12.6% of every unit tracked in this report.

The Top 10 ASINs account for 59,000 units and $1,546,790 in July 2026 — 74.5% of unit volume and 70.5% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Turkish Beach Towel' on Amazon

July 2026
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74.5% Volume Share 59K units sold
70.5% Revenue Share $1.5M estimated
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Top 5 Volume Share breakdown

B079HV3TC9 12.6%
B00AA4H9BE 12.6%
B00HR9WU1O 12.6%
B0BKZJPRR7 8.8%
B00QL6D18K 6.3%
Others 46.9%
#1
Hiearcool Waterproof Phone Pouch, Waterproof Phone Case, Black&Green 2-Pack | Durable multilayer IPX8 protection; touchscreen access and fit up to 8.9 inches; cruise essentials 2026 for beach and pool

B079HV3TC9

Hiearcool Waterproof Phone Pouch, Waterproof Phone Case, Black&Green 2-Pack | Durable multilayer IPX8 protection; touchscreen access and fit up to 8.9 inches; cruise essentials 2026 for beach and pool

$7.99·★ 4.6·113.5K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$89.6K

latest month

Monthly Trend

12-month trend

#2
Utopia Towels Cabana Beach Towels, 4 Pack, 30x60 in, Cotton, Striped | Oversized Lightweight Ring Spun Cotton Beach Towels for Pool & Swim Days - Soft, Quick-Drying, Modern Striped Design

B00AA4H9BE

Utopia Towels Cabana Beach Towels, 4 Pack, 30x60 in, Cotton, Striped | Oversized Lightweight Ring Spun Cotton Beach Towels for Pool & Swim Days - Soft, Quick-Drying, Modern Striped Design

$29.99·★ 4.2·16.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$341.9K

latest month

Monthly Trend

12-month trend

#3
Kaufman - Soft Oversized Beach Towels in Bulk | 29" x 58" Velour Striped Towel | Absorbent, Quick-Drying | 100% Cotton Thick Towels (4 Pack)

B00HR9WU1O

Kaufman - Soft Oversized Beach Towels in Bulk | 29" x 58" Velour Striped Towel | Absorbent, Quick-Drying | 100% Cotton Thick Towels (4 Pack)

$44.99·★ 4.4·10.1K reviews
Monthly Sales

10K

▲ 11.1%

vs. prior month

Revenue

$387.3K

latest month

Monthly Trend

12-month trend

#4
Antfuny Antfuny Turkish Beach Towels Vacation Essentials Quick Dry Sand Free Oversized Bath Pool Swim Towel Extra Large XL Blanket Adult Travel Cruise Accessories Must Haves Clearance Stuff Necessities

B0BKZJPRR7

Antfuny Antfuny Turkish Beach Towels Vacation Essentials Quick Dry Sand Free Oversized Bath Pool Swim Towel Extra Large XL Blanket Adult Travel Cruise Accessories Must Haves Clearance Stuff Necessities

$8.49·★ 4.6·1.5K reviews
Monthly Sales

7K

▼ 22.2%

vs. prior month

Revenue

$65.2K

latest month

Monthly Trend

12-month trend

#5
Ben Kaufman Terry Cabana Striped Towels - Oversized Towel for Beach & Pool - Soft Cotton Towels with Absorbent Design - Striped Beach & Pool Towels for Adults & Kids - 6 Pack

B00QL6D18K

Ben Kaufman Terry Cabana Striped Towels - Oversized Towel for Beach & Pool - Soft Cotton Towels with Absorbent Design - Striped Beach & Pool Towels for Adults & Kids - 6 Pack

$30.00·★ 4.1·9.9K reviews
Monthly Sales

5K

▲ 25.0%

vs. prior month

Revenue

$177.8K

latest month

Monthly Trend

12-month trend

#6
Genovega Genovega 6 Packs Oversized Turkish Beach Towels Set Towel Bulk 74"x38" Extra Large Quick Dry Sand Free Light Swim Bath Camping Pool Towel Travel Blanket Essentials Cruise Accessories Adult Vacation

B0GC61M377

Genovega Genovega 6 Packs Oversized Turkish Beach Towels Set Towel Bulk 74"x38" Extra Large Quick Dry Sand Free Light Swim Bath Camping Pool Towel Travel Blanket Essentials Cruise Accessories Adult Vacation

$42.99·★ 4.1·823 reviews
Monthly Sales

5K

▲ 25.0%

vs. prior month

Revenue

$209.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Turkish Beach Towel Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

BEN KAUFMAN SALES CO is the best-performing turkish beach towel brand in July 2026, moving 15,000 units across 2 ASINs for 25.4% of Top 10 volume. Hiearcool follows with 10,000 units (16.9%), ahead of Utopia Towels on 10,000 units (16.9%).

Volume is spread across 9 brands, with the top three holding 59.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $37.50, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

25.4%
16.9%
16.9%
40.7%
BEN KAUFMAN SALES CO
Hiearcool
Utopia Towels
Other brands
1

BEN KAUFMAN SALES CO

2 ASINs in Top 10

25.4%

Units

15K

Revenue

$565.1K

Avg. price

$37.50

  • Kaufman - Soft Oversized Beach Towels in Bulk | 29" x 58" Velour Striped Towel | Absorbent, Quick-Drying | 100% Cotton Thick Towels (4 Pack)

    B00HR9WU1O

    $44.99·★4.4·10.1K revs

    Kaufman - Soft Oversized Beach Towels in Bulk | 29" x 58" Velour Striped Towel | Absorbent, Quick-Drying | 100% Cotton Thick Towels (4 Pack)

    Units sold10K
  • Ben Kaufman Terry Cabana Striped Towels - Oversized Towel for Beach & Pool - Soft Cotton Towels with Absorbent Design - Striped Beach & Pool Towels for Adults & Kids - 6 Pack

    B00QL6D18K

    $30.00·★4.1·9.9K revs

    Ben Kaufman Terry Cabana Striped Towels - Oversized Towel for Beach & Pool - Soft Cotton Towels with Absorbent Design - Striped Beach & Pool Towels for Adults & Kids - 6 Pack

    Units sold5K
2

Hiearcool

1 ASIN in Top 10

16.9%

Units

10K

Revenue

$89.6K

Avg. price

$7.99

  • Hiearcool Waterproof Phone Pouch, Waterproof Phone Case, Black&Green 2-Pack | Durable multilayer IPX8 protection; touchscreen access and fit up to 8.9 inches; cruise essentials 2026 for beach and pool

    B079HV3TC9

    $7.99·★4.6·113.5K revs

    Hiearcool Waterproof Phone Pouch, Waterproof Phone Case, Black&Green 2-Pack | Durable multilayer IPX8 protection; touchscreen access and fit up to 8.9 inches; cruise essentials 2026 for beach and pool

    Units sold10K
3

Utopia Towels

1 ASIN in Top 10

16.9%

Units

10K

Revenue

$341.9K

Avg. price

$29.99

  • Utopia Towels Cabana Beach Towels, 4 Pack, 30x60 in, Cotton, Striped | Oversized Lightweight Ring Spun Cotton Beach Towels for Pool & Swim Days - Soft, Quick-Drying, Modern Striped Design

    B00AA4H9BE

    $29.99·★4.2·16.3K revs

    Utopia Towels Cabana Beach Towels, 4 Pack, 30x60 in, Cotton, Striped | Oversized Lightweight Ring Spun Cotton Beach Towels for Pool & Swim Days - Soft, Quick-Drying, Modern Striped Design

    Units sold10K

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