Toiletry Bag For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Toiletry Bag For Women sales on Amazon US totaled 156,500 units in July 2026 (▼ 12.7% vs. the prior month), generating an estimated $2,023,530 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.5% of unit volume and 41.8% of revenue, while a typical listing is priced at $14.30. The keyword itself pulled 85,906 Amazon queries over the same period (▲ 0.7% MoM).
Zooming out to the 12-month window ending July 2026, the toiletry bag for women Top 50 moved 1,715,000 units and $24,603,502 in cumulative sales — an average of 142,917 units and $2,050,292 per month. Monthly throughput topped out at 238,600 units in December 2025 and dipped to 86,000 in May 2026, leaving the latest reading 13.6% higher than August 2025.
Toiletry Bag For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
156.5K
▼ 12.7% MoM
Monthly Revenue 2026/07
$2M
▼ 23.2% MoM
Top 10 Market Share 2026/07
50.5%
Toiletry Bag For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold toiletry bag for women listing on Amazon US in July 2026 is ASIN B0BFR2C7Y1 (Brand: BAGSMART), which sold 10,000 units at $8.99 apiece — equal to 6.4% of every unit tracked in this report.
The Top 10 ASINs account for 79,000 units and $845,710 in July 2026 — 50.5% of unit volume and 41.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Toiletry Bag For Women' on Amazon
July 2026
Is 50.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BFR2C7Y1
BAGSMART Clear Toiletry Bag 2-Pack TSA Approved Water-Repellent, Black | Carry on Travel Accessories Bag, Airport Airline Quart Size Bags for Women Men, Makeup Cosmetic Bag
10K
▲ 0.0%vs. prior month
$82.9K
latest month
12-month trend
B0CLW9YG17
15-Piece Women’s Travel Toiletry Kit – With Premium Brand-Name Toiletries | TSA Approved Travel Essentials with Shampoo, Conditioner, Body Wash, Deodorant & Oral Care in Clear Bag
10K
▲ 0.0%vs. prior month
$132.2K
latest month
12-month trend
B0CMLFBTHK
HOTOR Hanging Travel Toiletry Bag Women Men Essentials Black | Big Compartment, Waterproof Travel Accessories, Makeup Organizer Cosmetic Bag for Cruise, Gift, Road Trip, Vacation, Medium
10K
▲ 11.1%vs. prior month
$99.9K
latest month
12-month trend
B0CXCRZC7W
NISHEL Travel Toiletry Bag for women, Portable Hanging makeup Organizer | for Travel-Sized Shampoo, Conditioner, Brushes Set, makeup Accessories, Medium Size, Pink
10K
▲ 0.0%vs. prior month
$134.5K
latest month
12-month trend
B0CCVVR3TX
AURUZA Clear Makeup Bag,Portable Travel Toiletry Bags with Zipper, TSA Approved Clear Organizer Bags, PVC Cosmetic Pouch for Airport Airline Compliant
8K
▼ 20.0%vs. prior month
$79.9K
latest month
12-month trend
B0C4NMJS1C
HBselect Quilted Makeup Bag, 3Pcs Cotton Large Travel Makeup Bags Organizer | Cute Floral Make up Bag Cosmetic Bag Toiletry Bag for Women Girls, Makeup Pouch for Skincare, Brushes & Travel Essentials
7K
▲ 16.7%vs. prior month
$69.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Toiletry Bag For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BAGSMART is the best-performing toiletry bag for women brand in July 2026, moving 22,000 units across 3 ASINs for 27.8% of Top 10 volume. TREKTOTE follows with 10,000 units (12.7%), ahead of HOTOR on 10,000 units (12.7%).
Volume is spread across 8 brands, with the top three holding 53.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $11.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BAGSMART
3 ASINs in Top 10
27.8%
Units
22K
Revenue
$228.2K
Avg. price
$11.99
B0BFR2C7Y1
$8.99·★4.6·3.2K revsBAGSMART Clear Toiletry Bag 2-Pack TSA Approved Water-Repellent, Black | Carry on Travel Accessories Bag, Airport Airline Quart Size Bags for Women Men, Makeup Cosmetic Bag
Units sold10KB0CC86TQV7
$9.99·★4.7·3.6K revsBAGSMART Makeup Bag Travel Toiletry Bag, Wide-open Zipper Pouch, Pink | Puffy Padded, Travel Essentials, Make Up Bag, For Women, Makeup Organizer, Toiletries Accessories Brushes
Units sold6KB083XMC1D1
$16.99·★4.8·64.3K revsBAGSMART Large Toiletry Bag Travel Bag with Hanging Hook, Water-resistant Makeup Cosmetic Bag Travel Organizer for Accessories, Shampoo, Full Sized Container, Toiletries
Units sold6K
TREKTOTE
1 ASIN in Top 10
12.7%
Units
10K
Revenue
$132.2K
Avg. price
$9.99
B0CLW9YG17
$9.99·★4.5·1.2K revs15-Piece Women’s Travel Toiletry Kit – With Premium Brand-Name Toiletries | TSA Approved Travel Essentials with Shampoo, Conditioner, Body Wash, Deodorant & Oral Care in Clear Bag
Units sold10K
HOTOR
1 ASIN in Top 10
12.7%
Units
10K
Revenue
$99.9K
Avg. price
$9.99
B0CMLFBTHK
$9.99·★4.5·5.3K revsHOTOR Hanging Travel Toiletry Bag Women Men Essentials Black | Big Compartment, Waterproof Travel Accessories, Makeup Organizer Cosmetic Bag for Cruise, Gift, Road Trip, Vacation, Medium
Units sold10K
Trending Toiletry Bag For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0CC86TQV7 booked 6K units at $9.99, with ▲ 20.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CC86TQV7
BAGSMART Makeup Bag Travel Toiletry Bag, Wide-open Zipper Pouch, Pink | Puffy Padded, Travel Essentials, Make Up Bag, For Women, Makeup Organizer, Toiletries Accessories Brushes
Price
$9.99
Rating
4.7
Reviews
3.6K
Latest month sales
B0CNPWMSXC
Icramsy Travel Toiletry bag Toiletry bag for women men Hanging Cosmetic bag Travel accessories for Women Men (Black)
Price
$5.98
Rating
4.6
Reviews
3.4K
Latest month sales
B09M6K1XD8
OCHEAL Makeup Bag, Portable Cosmetic Bag Black Make up Case Toiletry Bag | Large Capacity Travel Makeup Case Organizer for Women Toiletry Bag for Girls Traveling With Handle and Divider
Unlock to view ASIN details and product titles
Price
$11.99
Rating
4.7
Reviews
3.2K
Latest month sales
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