Tales Kids Edition Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Tales Kids Edition sales on Amazon US totaled 18,300 units in July 2026 (▼ 9.6% vs. the prior month), generating an estimated $623,221 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 99.5% of unit volume and 99.6% of revenue, while a typical listing is priced at $14.25. The keyword itself pulled 16,262 Amazon queries over the same period (▼ 32.7% MoM).

Zooming out to the 12-month window ending July 2026, the tales kids edition Top 50 moved 212,550 units and $6,785,009 in cumulative sales — an average of 17,713 units and $565,417 per month. Monthly throughput topped out at 50,100 units in December 2025 and dipped to 5,700 in August 2025, leaving the latest reading 221.1% higher than August 2025.

212.6KTotal units sold · Last 12 months
$6.8MTotal revenue · Last 12 months
16.3K▼ 32.7% MoM
Monthly search volume
$14.25Avg. price · July 2026

Tales Kids Edition Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales5.7K
Revenue$188.8K

2025/09

Sales8.4K
Revenue$295.8K

2025/10

Sales16.5K
Revenue$548.3K

2025/11

Sales35.8K
Revenue$954.7K

2025/12

Sales50.1K
Revenue$1.5M

2026/01

Sales10.6K
Revenue$382.2K

2026/02

Sales17.3K
Revenue$633.6K

2026/03

Sales10.9K
Revenue$355.6K

2026/04

Sales11.5K
Revenue$379.8K

2026/05

Sales7.2K
Revenue$245.9K

2026/06

Sales20.3K
Revenue$665K
18.3K

2026/07

Sales18.3K
Revenue$623.2K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

18.3K

▼ 9.6% MoM

Monthly Revenue 2026/07

$623.2K

▼ 6.3% MoM

Top 10 Market Share 2026/07

99.5%

See the Top 10 ASINs driving 99.5% of sales

Tales Kids Edition Market Share & Sales Concentration on Amazon US — July 2026

The most-sold tales kids edition listing on Amazon US in July 2026 is ASIN B0FT71Q8G6 (Brand: TALES), which sold 5,000 units at $39.00 apiece — equal to 27.3% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.

The Top 10 ASINs account for 18,200 units and $620,738 in July 2026 — 99.5% of unit volume and 99.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Tales Kids Edition' on Amazon

July 2026
ASINSIGHT Logo
99.5% Volume Share 18.2K units sold
99.6% Revenue Share $620.7K estimated
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Top 5 Volume Share breakdown

B0FT71Q8G6 27.3%
B0DT3P6M5Q 16.4%
B0FT6W6RTD 16.4%
B09MHV9NF1 10.9%
B0CJMQBDXP 10.9%
Others 18.0%
#1
TALES 150 Conversation Cards, Kids Edition, Road Trip Game, Family Bonding

B0FT71Q8G6

TALES 150 Conversation Cards, Kids Edition, Road Trip Game, Family Bonding

$39.00· 4.8·249 reviews
Monthly Sales

5K

▼ 28.6%

vs. prior month

Revenue

$195K

latest month

Monthly Trend

12-month trend

#2
TALES 150 Conversation Cards, Family Edition, Create Meaningful Connections

B0DT3P6M5Q

TALES 150 Conversation Cards, Family Edition, Create Meaningful Connections

$39.00· 4.5·1K reviews
Monthly Sales

3K

▲ 0.0%

vs. prior month

Revenue

$105.3K

latest month

Monthly Trend

12-month trend

#3
TALES 150 Conversation Cards, Teens Edition, Road Trip Game, Family Bonding

B0FT6W6RTD

TALES 150 Conversation Cards, Teens Edition, Road Trip Game, Family Bonding

$39.00· 4.6·56 reviews
Monthly Sales

3K

▲ 50.0%

vs. prior month

Revenue

$117K

latest month

Monthly Trend

12-month trend

#4
200 Kids Conversation Cards for Age 5-13; Fun Question Card Game for Family | Discover your child; expert-created discussions; screen-free road trip, dinner & get-to-know icebreaker; Talking Point Cards

B09MHV9NF1

200 Kids Conversation Cards for Age 5-13; Fun Question Card Game for Family | Discover your child; expert-created discussions; screen-free road trip, dinner & get-to-know icebreaker; Talking Point Cards

$29.95· 4.7·1.4K reviews
Monthly Sales

2K

▲ 100.0%

vs. prior month

Revenue

$59.9K

latest month

Monthly Trend

12-month trend

#5
Our Family is So Weird | A Family Card Game to Decide Who’s Most Likely To | 150 Prompt Cards, 6 Dry-Erase Boards & Markers, 3+ Players, Family Game Night, Kids Gift, Stocking Stuffer

B0CJMQBDXP

Our Family is So Weird | A Family Card Game to Decide Who’s Most Likely To | 150 Prompt Cards, 6 Dry-Erase Boards & Markers, 3+ Players, Family Game Night, Kids Gift, Stocking Stuffer

$19.99· 4.5·1.5K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$40K

latest month

Monthly Trend

12-month trend

#6
Skillmatics Guess in 10 Game – National Geographic Animals, Gift for Kids | Educational Cards, Family Trivia Game, Travel Toy & STEM Board Game, Screen-Free Fun, Boys & Girls Ages 6, 7, 8, 9 and Up

B0GLGL8LPS

Skillmatics Guess in 10 Game – National Geographic Animals, Gift for Kids | Educational Cards, Family Trivia Game, Travel Toy & STEM Board Game, Screen-Free Fun, Boys & Girls Ages 6, 7, 8, 9 and Up

$18.97· 4.7·58 reviews
Monthly Sales

1K

▼ 66.7%

vs. prior month

Revenue

$21.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Tales Kids Edition Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

TALES is the best-performing tales kids edition brand in July 2026, moving 13,100 units across 6 ASINs for 72.0% of Top 10 volume. TALKING POINT CARDS follows with 2,000 units (11.0%), ahead of DSS Games on 2,000 units (11.0%).

With 5 brands splitting the Top 10 and 94.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.99 to $35.00, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

72.0%
11.0%
11.0%
TALES
TALKING POINT CARDS
DSS Games
Other brands
1

TALES

6 ASINs in Top 10

72.0%

Units

13.1K

Revenue

$498.3K

Avg. price

$35.00

  • TALES 150 Conversation Cards, Kids Edition, Road Trip Game, Family Bonding

    B0FT71Q8G6

    $39.00·4.8·249 revs

    TALES 150 Conversation Cards, Kids Edition, Road Trip Game, Family Bonding

    Units sold5K
  • TALES 150 Conversation Cards, Family Edition, Create Meaningful Connections

    B0DT3P6M5Q

    $39.00·4.5·1K revs

    TALES 150 Conversation Cards, Family Edition, Create Meaningful Connections

    Units sold3K
  • TALES 150 Conversation Cards, Teens Edition, Road Trip Game, Family Bonding

    B0FT6W6RTD

    $39.00·4.6·56 revs

    TALES 150 Conversation Cards, Teens Edition, Road Trip Game, Family Bonding

    Units sold3K
  • TALES 150 Conversation Cards, Friends Edition, Get to Know Your Friends

    B0FT6TY91F

    $39.00·4.5·130 revs

    TALES 150 Conversation Cards, Friends Edition, Get to Know Your Friends

    Units sold1K
  • TALES 150 Conversation Cards, Life Story Edition, Preserve Family Memories

    B0DNLVKGJC

    $39.00·4.6·257 revs

    TALES 150 Conversation Cards, Life Story Edition, Preserve Family Memories

    Units sold1K
  • TALES 150 Conversation Cards, Perfect for Dinners, Road Trips, Classrooms & Game Nights, Gifts & Gatherings, Conversation Starters to Spark Creativity (Life Story Original)

    B0FBQR3SZF

    $15.00·4.6·71 revs

    TALES 150 Conversation Cards, Perfect for Dinners, Road Trips, Classrooms & Game Nights, Gifts & Gatherings, Conversation Starters to Spark Creativity (Life Story Original)

    Units sold100
2

TALKING POINT CARDS

1 ASIN in Top 10

11.0%

Units

2K

Revenue

$59.9K

Avg. price

$29.95

  • 200 Kids Conversation Cards for Age 5-13; Fun Question Card Game for Family | Discover your child; expert-created discussions; screen-free road trip, dinner & get-to-know icebreaker; Talking Point Cards

    B09MHV9NF1

    $29.95·4.7·1.4K revs

    200 Kids Conversation Cards for Age 5-13; Fun Question Card Game for Family | Discover your child; expert-created discussions; screen-free road trip, dinner & get-to-know icebreaker; Talking Point Cards

    Units sold2K
3

DSS Games

1 ASIN in Top 10

11.0%

Units

2K

Revenue

$40K

Avg. price

$19.99

  • Our Family is So Weird | A Family Card Game to Decide Who’s Most Likely To | 150 Prompt Cards, 6 Dry-Erase Boards & Markers, 3+ Players, Family Game Night, Kids Gift, Stocking Stuffer

    B0CJMQBDXP

    $19.99·4.5·1.5K revs

    Our Family is So Weird | A Family Card Game to Decide Who’s Most Likely To | 150 Prompt Cards, 6 Dry-Erase Boards & Markers, 3+ Players, Family Game Night, Kids Gift, Stocking Stuffer

    Units sold2K

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