Sugar Free Pudding Mix Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sugar Free Pudding Mix sales on Amazon US totaled 76,750 units in July 2026 (▼ 4.5% vs. the prior month), generating an estimated $300,175 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.7% of unit volume and 47.5% of revenue, while a typical listing is priced at $8.38. The keyword itself pulled 23,871 Amazon queries over the same period (▲ 5.2% MoM).
Zooming out to the 12-month window ending July 2026, the sugar free pudding mix Top 50 moved 848,850 units and $3,185,487 in cumulative sales — an average of 70,738 units and $265,457 per month. Monthly throughput topped out at 80,350 units in June 2026 and dipped to 52,450 in May 2026, leaving the latest reading 11.4% higher than August 2025.
Sugar Free Pudding Mix Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
76.8K
▼ 4.5% MoM
Monthly Revenue 2026/07
$300.2K
▼ 3.1% MoM
Top 10 Market Share 2026/07
71.7%
Sugar Free Pudding Mix Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sugar free pudding mix listing on Amazon US in July 2026 is ASIN B0076T2JMU (Brand: Snack Pack), which sold 10,000 units at $3.97 apiece — equal to 13.0% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 55,000 units and $142,490 in July 2026 — 71.7% of unit volume and 47.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sugar Free Pudding Mix' on Amazon
July 2026
Is 71.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0076T2JMU
Snack Pack Zero Sugar Chocolate and Vanilla Pudding Cups, 3.25 oz., 12-ct | Made with real milk; great for office snacks, lunchbox school snacks; also perfect for an after-dinner sweet treat or dessert
10K
▲ 0.0%vs. prior month
$39.7K
latest month
12-month trend
B00U6EH1XY
Jell-O Instant Pudding & Pie Filling Mix, Cheesecake, 3.4 oz Box | Sweet Treat, Just Mix with Cold Milk & Set in 5 Minutes, Individually Sealed Pouch
9K
▲ 0.0%vs. prior month
$13.3K
latest month
12-month trend
B000SRHVU2
Jell-O Instant Pudding & Pie Filling Mix, Chocolate Fudge, 1.4 oz Box | Zero Sugar with 2/3 Fewer Calories, Just Stir with Fat-Free Milk & Set in 5 Minutes, Sealed Pouch
8K
▼ 11.1%vs. prior month
$11.8K
latest month
12-month trend
B000R93L0K
Jell-O Instant Pudding & Pie Filling, Family Size, Banana Cream, 5.1 oz | Sweet Treat, Just Mix with Cold Milk & Set in 5 Minutes, Individually Sealed Pouch
7K
▲ 16.7%vs. prior month
$13.3K
latest month
12-month trend
B000Q5ZM02
Jell-O Pudding Snack Cups, 4 ct, Chocolate Vanilla Swirls | Zero Sugar with 50% Fewer Calories, 60 Calories & a Good Source of Calcium, Ready-to-Eat Jell-O Pudding for On-the-Go
5K
▼ 16.7%vs. prior month
$15.8K
latest month
12-month trend
B000R96E54
Jell-O Instant Pudding & Pie Filling, Family Size, Chocolate, 5.9 oz | Sweet Treat, Just Mix with Cold Milk & Set in 5 Minutes, Individually Sealed Pouch
4K
▲ 0.0%vs. prior month
$7.9K
latest month
12-month trend
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Best Sugar Free Pudding Mix Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Jell-O is the best-performing sugar free pudding mix brand in July 2026, moving 40,000 units across 7 ASINs for 72.7% of Top 10 volume. Snack Pack follows with 10,000 units (18.2%), ahead of 365 by Whole Foods Market on 3,000 units (5.5%).
With 4 brands splitting the Top 10 and 96.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $2.46 to $3.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Jell-O
7 ASINs in Top 10
72.7%
Units
40K
Revenue
$87.3K
Avg. price
$2.46
B00U6EH1XY
$1.58·★4.6·5.6K revsJell-O Instant Pudding & Pie Filling Mix, Cheesecake, 3.4 oz Box | Sweet Treat, Just Mix with Cold Milk & Set in 5 Minutes, Individually Sealed Pouch
Units sold9KB000SRHVU2
$1.49·★4.7·3.4K revsJell-O Instant Pudding & Pie Filling Mix, Chocolate Fudge, 1.4 oz Box | Zero Sugar with 2/3 Fewer Calories, Just Stir with Fat-Free Milk & Set in 5 Minutes, Sealed Pouch
Units sold8KB000R93L0K
$1.89·★4.7·4.5K revsJell-O Instant Pudding & Pie Filling, Family Size, Banana Cream, 5.1 oz | Sweet Treat, Just Mix with Cold Milk & Set in 5 Minutes, Individually Sealed Pouch
Units sold7KB000Q5ZM02
$3.99·★4.6·7.3K revsJell-O Pudding Snack Cups, 4 ct, Chocolate Vanilla Swirls | Zero Sugar with 50% Fewer Calories, 60 Calories & a Good Source of Calcium, Ready-to-Eat Jell-O Pudding for On-the-Go
Units sold5KB000R96E54
$1.99·★4.7·3.7K revsJell-O Instant Pudding & Pie Filling, Family Size, Chocolate, 5.9 oz | Sweet Treat, Just Mix with Cold Milk & Set in 5 Minutes, Individually Sealed Pouch
Units sold4KB00L156WJQ
$2.31·★4.7·2.6K revsJell-O Ready-to-Eat Pudding Snack Cups, 4 ct Cups, Dark Chocolate | Zero Sugar with 50% Fewer Calories, 60 Calories & a Good Source of Calcium, On-the-Go
Units sold4KB000RLR0DC
$3.99·★4.5·4.1K revsJell-O Pudding Snack Cups, 4 ct, Dulce de Leche | Zero Sugar with 50% Fewer Calories, 60 Calories & a Good Source of Calcium, Ready-to-Eat Jell-O Pudding for On-the-Go
Units sold3K
Snack Pack
1 ASIN in Top 10
18.2%
Units
10K
Revenue
$39.7K
Avg. price
$3.97
B0076T2JMU
$3.97·★4.6·4.8K revsSnack Pack Zero Sugar Chocolate and Vanilla Pudding Cups, 3.25 oz., 12-ct | Made with real milk; great for office snacks, lunchbox school snacks; also perfect for an after-dinner sweet treat or dessert
Units sold10K
365 by Whole Foods Market
1 ASIN in Top 10
5.5%
Units
3K
Revenue
$8.2K
Avg. price
$2.79
B07FW264QQ
$2.79·★4.5·5K revs365 by Whole Foods Market, Chocolate Almond Milk Pudding, 4 pack, 15 oz
Units sold3K
Trending Sugar Free Pudding Mix Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0G6T31GFG leads positive momentum with ▲ 50.0% MoM growth on 300 units, with B07XTNSJ2Y close behind at ▲ 33.3% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0G6T31GFG
(Pack of 3) Jello Pistachio Instant Reduce Calorie Pudding & Pie Filling Mix 1 oz
Price
$14.95
Rating
4.7
Reviews
46
Latest month sales
B07XTNSJ2Y
Sonic Instant Pudding, Strawberry Shake, 3.03 OZ (Pack of 3)
Price
$7.89
Rating
4.4
Reviews
624
Latest month sales
B0CZ9PDK2T
Royal Sugar Free Gelatin Dessert Mix Variety - 10 Boxes, 5 Fruity Flavors | 2 Boxes Each of Strawberry, Cherry, Raspberry, Lime and Orange - Low Calorie Gelatin Dessert Mix - Keto Friendly
Unlock to view ASIN details and product titles
Price
$13.99
Rating
4.6
Reviews
301
Latest month sales
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