Stur Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Stur sales on Amazon US totaled 316,700 units in July 2026 (▼ 14.2% vs. the prior month), generating an estimated $2,879,349 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.2% of unit volume and 52.8% of revenue, while a typical listing is priced at $13.18. The keyword itself pulled 22,763 Amazon queries over the same period (▲ 13.0% MoM).
Zooming out to the 12-month window ending July 2026, the stur Top 50 moved 2,960,300 units and $27,456,681 in cumulative sales — an average of 246,692 units and $2,288,057 per month. Monthly throughput topped out at 368,900 units in June 2026 and dipped to 177,400 in May 2026, leaving the latest reading 32.8% higher than August 2025.
Stur Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
316.7K
▼ 14.2% MoM
Monthly Revenue 2026/07
$2.9M
▼ 16.9% MoM
Top 10 Market Share 2026/07
63.2%
Stur Market Share & Sales Concentration on Amazon US — July 2026
The most-sold stur listing on Amazon US in July 2026 is ASIN B01E6WOVX4 (Brand: Hint), which sold 40,000 units at $11.46 apiece — equal to 12.6% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 200,000 units and $1,521,200 in July 2026 — 63.2% of unit volume and 52.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Stur' on Amazon
July 2026
Is 63.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01E6WOVX4
Hint Flavored Water Zero Sugar 0 Calories - Best Sellers Variety (12 pack) | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan
40K
▼ 20.0%vs. prior month
$458.4K
latest month
12-month trend
B003YP3MUS
TRUE LEMON Water Enhancer, Bulk Dispenser, 100 Count (Pack of 1), 0 Calorie Drink Mix Packets For Water, Sugar Free Lemon Flavoring Powder Packets
30K
▲ 0.0%vs. prior month
$207.9K
latest month
12-month trend
B005ECLIUA
True Lime Sugar Free Drink Mix Packets, Water Enhancer, 100 ct | Fresh-squeezed taste, non-GMO, gluten free, zero calories, mix in water, iced tea, cocktails, recipes & seasonings
30K
▼ 25.0%vs. prior month
$196.5K
latest month
12-month trend
B08KKC8KS8
Mio Liquid Water Enhancer, Lemonade, 3.24 fl oz | Zero Sugar & Zero Calories, Squeeze to Control Flavor Intensity, Water Flavoring for All-Day Hydration, On-the-Go
20K
▲ 0.0%vs. prior month
$99.4K
latest month
12-month trend
B08LHG4TZL
Propel 3 Flavor Variety Pack, Zero Calorie Sports Drinking Water with Electrolytes and Vitamins C&E, 16.9 Fl Oz (Pack of 12)
20K
▲ 0.0%vs. prior month
$194.8K
latest month
12-month trend
B0B9TBVHTH
Mio Hydrate Liquid Water Enhancer, Strawberry Lemonade, 1.62 fl oz | 0 Sugar & 0 Calories, Electrolyte Boost, Control Flavor with a Squeeze, Portable
20K
▲ 0.0%vs. prior month
$59.8K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Stur Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hint is the best-performing stur brand in July 2026, moving 40,000 units across 1 ASIN for 20.0% of Top 10 volume. True Lemon follows with 40,000 units (20.0%), ahead of True Lime on 40,000 units (20.0%).
With 7 brands splitting the Top 10 and 60.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.91 to $11.46, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hint
1 ASIN in Top 10
20.0%
Units
40K
Revenue
$458.4K
Avg. price
$11.46
B01E6WOVX4
$11.46·★4.3·33.8K revsHint Flavored Water Zero Sugar 0 Calories - Best Sellers Variety (12 pack) | Crisp, refreshing water, fruit flavors. 0 calories, 0 sugar, 0 sweeteners. Hydration for wellness. Gluten-free, Kosher, Vegan
Units sold40K
True Lemon
2 ASINs in Top 10
20.0%
Units
40K
Revenue
$289.1K
Avg. price
$7.17
B003YP3MUS
$6.93·★4.7·46.8K revsTRUE LEMON Water Enhancer, Bulk Dispenser, 100 Count (Pack of 1), 0 Calorie Drink Mix Packets For Water, Sugar Free Lemon Flavoring Powder Packets
Units sold30KB0070AJMFC
$7.42·★4.3·12.1K revsTRUE LEMON Original Lemonade Drink Mix (30 Packets) | Made from Real Lemon | No Preservatives, No Artificial Sweeteners, Gluten Free | Water Flavor Packets & Water Enhancer with Stevia
Units sold10K
True Lime
2 ASINs in Top 10
20.0%
Units
40K
Revenue
$230.2K
Avg. price
$4.91
B005ECLIUA
$6.48·★4.7·32.2K revsTrue Lime Sugar Free Drink Mix Packets, Water Enhancer, 100 ct | Fresh-squeezed taste, non-GMO, gluten free, zero calories, mix in water, iced tea, cocktails, recipes & seasonings
Units sold30KB00D1DP00S
$3.33·★4.4·18.1K revsTRUE LIME Black Cherry Limeade Drink Mix (10 Packets) Made from Real Limes | Non-GMO, gluten free, low calorie water enhancer, no artificial sweeteners, 50% Daily Vitamin C
Units sold10K
Trending Stur Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B01M311CXS booked 10K units at $17.45, with ▲ 0.0% MoM change. On the growth side, B00D1DOXOW leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B01M58BHJD close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01M311CXS
Stur Liquid Water Enhancer | Classic Variety Pack | Naturally Sweetened | High in Vitamin C & Antioxidants | Sugar Free | Zero Calories | Keto | Vegan | 5 Bottles, Makes 120 Drinks
Price
$17.45
Rating
4.2
Reviews
20.2K
Latest month sales
B00D1DOXOW
True Orange Mango Orangeade Powdered Drink Mix Packets, 10 ct | Non-GMO, gluten free, low calorie water enhancer, no artificial sweeteners, 50% Daily Vitamin C
Price
$5.31
Rating
4.2
Reviews
3.6K
Latest month sales
B01M58BHJD
Stur Liquid Water Enhancer | Strawberry Watermelon | Naturally Sweetened | High in Vitamin C & Antioxidants | Sugar Free | Zero Calories | Keto | Vegan | 5 Bottles, Makes 120 Drinks
Unlock to view ASIN details and product titles
Price
$16.40
Rating
4.5
Reviews
2.5K
Latest month sales
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