Studs Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Studs sales on Amazon US totaled 128,100 units in July 2026 (▲ 0.9% vs. the prior month), generating an estimated $1,481,695 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.6% of unit volume and 48.0% of revenue, while a typical listing is priced at $12.03. The keyword itself pulled 31,894 Amazon queries over the same period (▼ 1.4% MoM).
Zooming out to the 12-month window ending July 2026, the studs Top 50 moved 1,383,800 units and $15,804,649 in cumulative sales — an average of 115,317 units and $1,317,054 per month. Monthly throughput topped out at 158,900 units in December 2025 and dipped to 71,600 in May 2026, leaving the latest reading 24.0% higher than August 2025.
Studs Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
128.1K
▲ 0.9% MoM
Monthly Revenue 2026/07
$1.5M
▲ 1.2% MoM
Top 10 Market Share 2026/07
47.6%
Studs Market Share & Sales Concentration on Amazon US — July 2026
The most-sold studs listing on Amazon US in July 2026 is ASIN B07RZHQF58 (Brand: Wssxc), which sold 10,000 units at $9.99 apiece — equal to 7.8% of every unit tracked in this report.
The Top 10 ASINs account for 61,000 units and $710,490 in July 2026 — 47.6% of unit volume and 48.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Studs' on Amazon
July 2026









Is 47.6% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B07RZHQF58
Wssxc 6 Pairs Stud Earrings Set, Hypoallergenic Cubic Zirconia 316L Earrings Stainless Steel CZ Earrings 3-8mm (Steel color)
10K
▲ 0.0%vs. prior month
$98.3K
latest month
12-month trend

B0FNCRB5YS
Ritach Hypoallergenic Gold Stud Earrings for Women - 14k Gold Plated Surgical Stainless Steel Flat back Earrings Set Small Huggie Hoop Flatback Earring for Sensitive Ears Screw Back Cartilage Piercing Jewelry
10K
▲ 0.0%vs. prior month
$149.9K
latest month
12-month trend

B0F21SQHTJ
LOLIAS Flat Back Earrings for Women Hypoallergenic Surgical Steel Earrings for Sensitive Ears-20G Cartilage Earring Stacks 14K Gold Plated Hoops Flatback Stud Earring Sets for Multiple Piercing
7K
▲ 0.0%vs. prior month
$122.8K
latest month
12-month trend

B0DS1YWP9T
ÌF ME 5 Pairs 14K Gold Plated Stud Earrings for Women, CZ Multiple Piercing Set
7K
▲ 0.0%vs. prior month
$55.9K
latest month
12-month trend

B0BTLX7G6V
FIASASO 3 Pairs 925 Sterling Silver Hypoallergenic Earrings for Women Trendy - 14K Gold Plated Stud Hoop Cartilage Earrings Set Small Earring Stacks for Sensitive Ears Non Tarnish Dainty Silver Earring
5K
▼ 16.7%vs. prior month
$50.3K
latest month
12-month trend

B0CPT3NB6D
Freekiss 3 Pairs Hoop Earrings Set - Dainty Stud Dangle Cartilage for Women
5K
▼ 16.7%vs. prior month
$46.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Studs Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Wssxc is the best-performing studs brand in July 2026, moving 10,000 units across 1 ASIN for 16.4% of Top 10 volume. Ritach follows with 10,000 units (16.4%), ahead of LOLIAS on 7,000 units (11.5%).
Volume is spread across 10 brands, with the top three holding 44.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $17.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Wssxc
1 ASIN in Top 10
16.4%
Units
10K
Revenue
$98.3K
Avg. price
$9.99

B07RZHQF58
$9.99·★4.5·36.9K revsWssxc 6 Pairs Stud Earrings Set, Hypoallergenic Cubic Zirconia 316L Earrings Stainless Steel CZ Earrings 3-8mm (Steel color)
Units sold10K
Ritach
1 ASIN in Top 10
16.4%
Units
10K
Revenue
$149.9K
Avg. price
$14.99

B0FNCRB5YS
$14.99·★4.3·700 revsRitach Hypoallergenic Gold Stud Earrings for Women - 14k Gold Plated Surgical Stainless Steel Flat back Earrings Set Small Huggie Hoop Flatback Earring for Sensitive Ears Screw Back Cartilage Piercing Jewelry
Units sold10K
LOLIAS
1 ASIN in Top 10
11.5%
Units
7K
Revenue
$122.8K
Avg. price
$17.99

B0F21SQHTJ
$17.99·★4.5·997 revsLOLIAS Flat Back Earrings for Women Hypoallergenic Surgical Steel Earrings for Sensitive Ears-20G Cartilage Earring Stacks 14K Gold Plated Hoops Flatback Stud Earring Sets for Multiple Piercing
Units sold7K
Trending Studs Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0BNP4ZYDW booked 4K units at $18.65, with ▲ 0.0% MoM change. On the growth side, B0F544KSBT leads positive momentum with ▲ 133.3% MoM growth on 700 units, with B06WGL9MP3 close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0BNP4ZYDW
PAVOI Waterproof Stud Earrings for Women, 14K Gold Plated CZ Set of 5
Price
$18.65
Rating
4.6
Reviews
1.5K
Latest month sales

B0F544KSBT
6 Pairs Stud Earrings for Women, 14K Gold Plated Hypoallergenic 316L Surgical Stainless Steel Earrings Studs Sets Cubic Zirconia Cartilage Earrings
Price
$8.49
Rating
4.3
Reviews
197
Latest month sales

B06WGL9MP3
Jstyle 2 Pairs Magnetic Earrings for Men Women 5-8MM CZ Clip On Earrings
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.0
Reviews
4.3K
Latest month sales
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