Stress Balls Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Stress Balls sales on Amazon US totaled 257,000 units in July 2026 (▲ 8.6% vs. the prior month), generating an estimated $3,153,830 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 42.8% of unit volume and 35.8% of revenue, while a typical listing is priced at $14.77. The keyword itself pulled 88,172 Amazon queries over the same period (▲ 18.7% MoM).

Zooming out to the 12-month window ending July 2026, the stress balls Top 50 moved 1,844,950 units and $21,686,187 in cumulative sales — an average of 153,746 units and $1,807,182 per month. Monthly throughput topped out at 257,000 units in July 2026 and dipped to 67,400 in August 2025, leaving the latest reading 281.3% higher than August 2025.

1.8MTotal units sold · Last 12 months
$21.7MTotal revenue · Last 12 months
88.2K▲ 18.7% MoM
Monthly search volume
$14.77Avg. price · July 2026

Stress Balls Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales67.4K
Revenue$753.4K

2025/09

Sales68K
Revenue$765K

2025/10

Sales82.3K
Revenue$937.3K

2025/11

Sales114.5K
Revenue$1.2M

2025/12

Sales251.8K
Revenue$2.5M

2026/01

Sales121.6K
Revenue$1.2M

2026/02

Sales169.1K
Revenue$1.7M

2026/03

Sales215.8K
Revenue$2.4M

2026/04

Sales143.9K
Revenue$2.2M

2026/05

Sales116.9K
Revenue$1.6M

2026/06

Sales236.6K
Revenue$3.2M
257K

2026/07

Sales257K
Revenue$3.2M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

257K

▲ 8.6% MoM

Monthly Revenue 2026/07

$3.2M

▼ 2.2% MoM

Top 10 Market Share 2026/07

42.8%

See the Top 10 ASINs driving 42.8% of sales

Stress Balls Market Share & Sales Concentration on Amazon US — July 2026

The most-sold stress balls listing on Amazon US in July 2026 is ASIN B0D9ZTW7PS (Brand: Schylling), which sold 20,000 units at $5.29 apiece — equal to 7.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 110,000 units and $1,129,400 in July 2026 — 42.8% of unit volume and 35.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Stress Balls' on Amazon

July 2026
ASINSIGHT Logo
42.8% Volume Share 110K units sold
35.8% Revenue Share $1.1M estimated
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Top 5 Volume Share breakdown

B0D9ZTW7PS 7.8%
B0GVHJJCQC 3.9%
B017V7UKW2 3.9%
B0C6XBP4CW 3.9%
B0D3WSCFJJ 3.9%
Others 76.7%
#1
Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

B0D9ZTW7PS

Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

$5.29· 4.0·4.7K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$140.2K

latest month

Monthly Trend

12-month trend

#2
Strawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)

B0GVHJJCQC

Strawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)

$9.99· 3.1·446 reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$99.9K

latest month

Monthly Trend

12-month trend

#3
Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)

B017V7UKW2

Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)

$7.99· 4.7·24.8K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$79.9K

latest month

Monthly Trend

12-month trend

#4
Schylling NeeDoh Gumdrop - Textured Sensory Toy with Super Solid Squish - 2.5" Tall - Colors May Vary (Pack of 1) | Sensory Squish Toy with Super Solid Squish

B0C6XBP4CW

Schylling NeeDoh Gumdrop - Textured Sensory Toy with Super Solid Squish - 2.5" Tall - Colors May Vary (Pack of 1) | Sensory Squish Toy with Super Solid Squish

$26.80· 4.4·4.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$150K

latest month

Monthly Trend

12-month trend

#5
24 Pack Slow Rising Stress Cube , Dough Stress Balls Soft Fidget Squishy Toys for Anxiety Relief, Pull Stretch Classroom Prize Party Favors Toys for Kids

B0D3WSCFJJ

24 Pack Slow Rising Stress Cube , Dough Stress Balls Soft Fidget Squishy Toys for Anxiety Relief, Pull Stretch Classroom Prize Party Favors Toys for Kids

$19.99· 3.5·1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$199.9K

latest month

Monthly Trend

12-month trend

#6
3pcs Squishy Textured Stress Balls Silky Fidget Toys for Anxiety Relief | Soft Squeeze Squishies Sensory Party Favors for Kids/Adults Hand Exercises 1.85inch

B0D91CWH9V

3pcs Squishy Textured Stress Balls Silky Fidget Toys for Anxiety Relief | Soft Squeeze Squishies Sensory Party Favors for Kids/Adults Hand Exercises 1.85inch

$6.99· 4.1·1K reviews
Monthly Sales

10K

▲ 150.0%

vs. prior month

Revenue

$72.5K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Stress Balls Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Schylling is the best-performing stress balls brand in July 2026, moving 30,000 units across 2 ASINs for 27.3% of Top 10 volume. Glyrnur follows with 20,000 units (18.2%), ahead of Kieba on 10,000 units (9.1%).

Volume is spread across 8 brands, with the top three holding 54.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $16.05, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

27.3%
18.2%
9.1%
45.5%
Schylling
Glyrnur
Kieba
Other brands
1

Schylling

2 ASINs in Top 10

27.3%

Units

30K

Revenue

$290.2K

Avg. price

$16.05

  • Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

    B0D9ZTW7PS

    $5.29·4.0·4.7K revs

    Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

    Units sold20K
  • Schylling NeeDoh Gumdrop - Textured Sensory Toy with Super Solid Squish - 2.5" Tall - Colors May Vary (Pack of 1) | Sensory Squish Toy with Super Solid Squish

    B0C6XBP4CW

    $26.80·4.4·4.3K revs

    Schylling NeeDoh Gumdrop - Textured Sensory Toy with Super Solid Squish - 2.5" Tall - Colors May Vary (Pack of 1) | Sensory Squish Toy with Super Solid Squish

    Units sold10K
2

Glyrnur

2 ASINs in Top 10

18.2%

Units

20K

Revenue

$199.4K

Avg. price

$9.99

  • Strawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)

    B0GVHJJCQC

    $9.99·3.1·446 revs

    Strawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)

    Units sold10K
  • Coconut Oil Squishy, Coconut Oil Slow Rising Squeeze Stress Ball Clear Jelly Bubblegum Texture Coconut Oil Squishy Toy (Blue)

    B0GVJDX674

    $9.99·2.8·353 revs

    Coconut Oil Squishy, Coconut Oil Slow Rising Squeeze Stress Ball Clear Jelly Bubblegum Texture Coconut Oil Squishy Toy (Blue)

    Units sold10K
3

Kieba

1 ASIN in Top 10

9.1%

Units

10K

Revenue

$79.9K

Avg. price

$7.99

  • Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)

    B017V7UKW2

    $7.99·4.7·24.8K revs

    Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)

    Units sold10K

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