Stress Ball Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Stress Ball sales on Amazon US totaled 253,400 units in July 2026 (▲ 9.1% vs. the prior month), generating an estimated $3,085,135 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.4% of unit volume and 36.6% of revenue, while a typical listing is priced at $13.88. The keyword itself pulled 37,330 Amazon queries over the same period (▲ 10.7% MoM).

Zooming out to the 12-month window ending July 2026, the stress ball Top 50 moved 1,790,300 units and $20,554,452 in cumulative sales — an average of 149,192 units and $1,712,871 per month. Monthly throughput topped out at 253,400 units in July 2026 and dipped to 61,600 in September 2025, leaving the latest reading 300.3% higher than August 2025.

1.8MTotal units sold · Last 12 months
$20.6MTotal revenue · Last 12 months
37.3K▲ 10.7% MoM
Monthly search volume
$13.88Avg. price · July 2026

Stress Ball Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales63.3K
Revenue$667K

2025/09

Sales61.6K
Revenue$645.3K

2025/10

Sales75K
Revenue$784.8K

2025/11

Sales107.3K
Revenue$1.1M

2025/12

Sales244.8K
Revenue$2.4M

2026/01

Sales116.9K
Revenue$1.1M

2026/02

Sales164.6K
Revenue$1.6M

2026/03

Sales213.1K
Revenue$2.3M

2026/04

Sales139.5K
Revenue$2.1M

2026/05

Sales118.6K
Revenue$1.6M

2026/06

Sales232.2K
Revenue$3.1M
253.4K

2026/07

Sales253.4K
Revenue$3.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

253.4K

▲ 9.1% MoM

Monthly Revenue 2026/07

$3.1M

▼ 1.8% MoM

Top 10 Market Share 2026/07

43.4%

See the Top 10 ASINs driving 43.4% of sales

Stress Ball Market Share & Sales Concentration on Amazon US — July 2026

The most-sold stress ball listing on Amazon US in July 2026 is ASIN B0D9ZTW7PS (Brand: Schylling), which sold 20,000 units at $9.99 apiece — equal to 7.9% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 110,000 units and $1,129,400 in July 2026 — 43.4% of unit volume and 36.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Stress Ball' on Amazon

July 2026
ASINSIGHT Logo
43.4% Volume Share 110K units sold
36.6% Revenue Share $1.1M estimated
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Top 5 Volume Share breakdown

B0D9ZTW7PS 7.9%
B017V7UKW2 3.9%
B0C6XBP4CW 3.9%
B0D3WSCFJJ 3.9%
B0D91CWH9V 3.9%
Others 76.3%
#1
Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

B0D9ZTW7PS

Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

$9.99· 4.1·4.7K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$140.2K

latest month

Monthly Trend

12-month trend

#2
Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)

B017V7UKW2

Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)

$7.99· 4.7·24.8K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$79.9K

latest month

Monthly Trend

12-month trend

#3
Schylling NeeDoh Gumdrop - Textured Sensory Toy with Super Solid Squish - 2.5" Tall - Colors May Vary (Pack of 1) | Sensory Squish Toy with Super Solid Squish

B0C6XBP4CW

Schylling NeeDoh Gumdrop - Textured Sensory Toy with Super Solid Squish - 2.5" Tall - Colors May Vary (Pack of 1) | Sensory Squish Toy with Super Solid Squish

$26.80· 4.4·4.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$150K

latest month

Monthly Trend

12-month trend

#4
24 Pack Slow Rising Stress Cube , Dough Stress Balls Soft Fidget Squishy Toys for Anxiety Relief, Pull Stretch Classroom Prize Party Favors Toys for Kids

B0D3WSCFJJ

24 Pack Slow Rising Stress Cube , Dough Stress Balls Soft Fidget Squishy Toys for Anxiety Relief, Pull Stretch Classroom Prize Party Favors Toys for Kids

$19.99· 3.5·1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$199.9K

latest month

Monthly Trend

12-month trend

#5
3pcs Squishy Textured Stress Balls Silky Fidget Toys for Anxiety Relief | Soft Squeeze Squishies Sensory Party Favors for Kids/Adults Hand Exercises 1.85inch

B0D91CWH9V

3pcs Squishy Textured Stress Balls Silky Fidget Toys for Anxiety Relief | Soft Squeeze Squishies Sensory Party Favors for Kids/Adults Hand Exercises 1.85inch

$6.99· 4.0·1K reviews
Monthly Sales

10K

▲ 150.0%

vs. prior month

Revenue

$72.5K

latest month

Monthly Trend

12-month trend

#6
3pc Stress Balls for Adults, Squishy Ball Sensory Textured Memory Gel Fidget Toys for Kids/Adults Hand Exercises, Valentines Day Party Favors Anxiety Relief Squeeze Ball(1.80“)

B0DQCVY1JC

3pc Stress Balls for Adults, Squishy Ball Sensory Textured Memory Gel Fidget Toys for Kids/Adults Hand Exercises, Valentines Day Party Favors Anxiety Relief Squeeze Ball(1.80“)

$7.99· 3.3·420 reviews
Monthly Sales

10K

▲ 42.9%

vs. prior month

Revenue

$75.4K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Stress Ball Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Schylling is the best-performing stress ball brand in July 2026, moving 30,000 units across 2 ASINs for 27.3% of Top 10 volume. Glyrnur follows with 20,000 units (18.2%), ahead of Kieba on 10,000 units (9.1%).

Volume is spread across 8 brands, with the top three holding 54.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $7.99 to $18.39, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

27.3%
18.2%
9.1%
45.5%
Schylling
Glyrnur
Kieba
Other brands
1

Schylling

2 ASINs in Top 10

27.3%

Units

30K

Revenue

$290.2K

Avg. price

$18.39

  • Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

    B0D9ZTW7PS

    $9.99·4.1·4.7K revs

    Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

    Units sold20K
  • Schylling NeeDoh Gumdrop - Textured Sensory Toy with Super Solid Squish - 2.5" Tall - Colors May Vary (Pack of 1) | Sensory Squish Toy with Super Solid Squish

    B0C6XBP4CW

    $26.80·4.4·4.3K revs

    Schylling NeeDoh Gumdrop - Textured Sensory Toy with Super Solid Squish - 2.5" Tall - Colors May Vary (Pack of 1) | Sensory Squish Toy with Super Solid Squish

    Units sold10K
2

Glyrnur

2 ASINs in Top 10

18.2%

Units

20K

Revenue

$199.4K

Avg. price

$9.99

  • Strawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)

    B0GVHJJCQC

    $9.99·3.1·478 revs

    Strawberry Squishy, Strawberry Squishy Sensory Fidget Giant Jumbo Big Slow Rising Stress Ball Squeeze Toy Fruit Realistic for Relief, Adults Kids Gifts Party Favor (1pcs)

    Units sold10K
  • Coconut Oil Squishy, Coconut Oil Slow Rising Squeeze Stress Ball Clear Jelly Bubblegum Texture Coconut Oil Squishy Toy (Blue)

    B0GVJDX674

    $9.99·2.8·367 revs

    Coconut Oil Squishy, Coconut Oil Slow Rising Squeeze Stress Ball Clear Jelly Bubblegum Texture Coconut Oil Squishy Toy (Blue)

    Units sold10K
3

Kieba

1 ASIN in Top 10

9.1%

Units

10K

Revenue

$79.9K

Avg. price

$7.99

  • Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)

    B017V7UKW2

    $7.99·4.7·24.8K revs

    Massage Lacrosse Balls for Myofascial Release, Trigger Point Therapy, Muscle Knots, and Yoga Therapy. Set of 2 Firm Balls (Blue and Red)

    Units sold10K

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