Strawberry Boba Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Strawberry Boba sales on Amazon US totaled 43,500 units in July 2026 (▼ 18.9% vs. the prior month), generating an estimated $694,092 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.7% of unit volume and 56.4% of revenue, while a typical listing is priced at $20.65. The keyword itself pulled 7,444 Amazon queries over the same period (▼ 28.3% MoM).
Zooming out to the 12-month window ending July 2026, the strawberry boba Top 50 moved 426,800 units and $6,863,602 in cumulative sales — an average of 35,567 units and $571,967 per month. Monthly throughput topped out at 53,150 units in June 2026 and dipped to 28,400 in January 2026, leaving the latest reading 14.0% higher than August 2025.
Strawberry Boba Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
43.5K
▼ 18.9% MoM
Monthly Revenue 2026/07
$694.1K
▼ 21.0% MoM
Top 10 Market Share 2026/07
66.7%
Strawberry Boba Market Share & Sales Concentration on Amazon US — July 2026
The most-sold strawberry boba listing on Amazon US in July 2026 is ASIN B07RY765XD (Brand: HIWARE), which sold 5,000 units at $5.99 apiece — equal to 11.5% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 29,000 units and $391,560 in July 2026 — 66.7% of unit volume and 56.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Strawberry Boba' on Amazon
July 2026![[Angled Tips] 8 Pcs Reusable Jumbo Wide Boba Straws & Smoothie Straws, Multi Colors Reusable Straw, BPA FREE Food-Grade Tritan Plastic Straw for Bubble Tea(Tapioca Boba Pearls) Milkshakes w/ 2 Brushes (ASIN B07RY765XD), rank #1 by monthly sales volume for 'Strawberry Boba' on Amazon](https://m.media-amazon.com/images/I/71b-K8OVR2L._AC_UY512_.jpg)
![Tea Zone [7 Pounds] Strawberry POPPING PEARLS™ for Boba Tea Beverages, Sweets, Ice Cream Topping | B2053 (ASIN B0147N45LU), rank #8 by monthly sales volume for 'Strawberry Boba' on Amazon](https://m.media-amazon.com/images/I/71AIm0f9wSL._AC_UY512_.jpg)
Is 66.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07RY765XD
[Angled Tips] 8 Pcs Reusable Jumbo Wide Boba Straws & Smoothie Straws, Multi Colors Reusable Straw, BPA FREE Food-Grade Tritan Plastic Straw for Bubble Tea(Tapioca Boba Pearls) Milkshakes w/ 2 Brushes
5K
▲ 0.0%vs. prior month
$29.9K
latest month
12-month trend
B007AX3ABG
WuFuYuan Boba Tapioca Pearls, Black Sugar Flavor, Quick Cook Bubble Tea Boba, Microwave Ready in 3 Minutes, 8.8 oz (Pack of 2)
4K
▲ 33.3%vs. prior month
$38.1K
latest month
12-month trend
B01IJB1Z3M
BREXONIC Strawberry Boba Pearls Popping Bursting Boba, Tapioca Pearls For Bubble Tea, No Artificail Colors (2 LB 1 Pack)
4K
▼ 20.0%vs. prior month
$80K
latest month
12-month trend
B0BRNX65S8
Strawberry Boba Pearls, Popping Bursting Boba, Bubble Pearls For Bubble Tea 1 Pound, No Artificial Colors (Strawberry, 1 LB Pack of 1)
4K
▼ 20.0%vs. prior month
$40K
latest month
12-month trend
B084T7JJS9
Bobo's Oatmeal Bites, Strawberry, Chocolate Chip, Apple Pie Variety (30 ct) | Gluten Free, Healthy Snacks for Adults & Kids, Simple Ingredients, Whole Grain Oats, Plant Based
3K
▼ 25.0%vs. prior month
$80.8K
latest month
12-month trend
B09C7KNSJX
100 Pcs Jumbo Smoothie Straws Boba Straws,Individually Wrapped Multi Colors Disposable Plastic Large Wide-mouthed Milkshake Bubble Tea Drinking Straw(0.43" Diameter and 9.45" long)
3K
▲ 0.0%vs. prior month
$30K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Strawberry Boba Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
BREXONIC is the best-performing strawberry boba brand in July 2026, moving 8,000 units across 2 ASINs for 27.6% of Top 10 volume. HIWARE follows with 5,000 units (17.2%), ahead of WuFuYuan (Party Time) on 4,000 units (13.8%).
Volume is spread across 8 brands, with the top three holding 58.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.99 to $14.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
BREXONIC
2 ASINs in Top 10
27.6%
Units
8K
Revenue
$119.9K
Avg. price
$14.99
B01IJB1Z3M
$19.99·★4.4·6.5K revsBREXONIC Strawberry Boba Pearls Popping Bursting Boba, Tapioca Pearls For Bubble Tea, No Artificail Colors (2 LB 1 Pack)
Units sold4KB0BRNX65S8
$9.99·★4.4·6.5K revsStrawberry Boba Pearls, Popping Bursting Boba, Bubble Pearls For Bubble Tea 1 Pound, No Artificial Colors (Strawberry, 1 LB Pack of 1)
Units sold4K
HIWARE
1 ASIN in Top 10
17.2%
Units
5K
Revenue
$29.9K
Avg. price
$5.99
B07RY765XD
$5.99·★4.8·26.2K revs[Angled Tips] 8 Pcs Reusable Jumbo Wide Boba Straws & Smoothie Straws, Multi Colors Reusable Straw, BPA FREE Food-Grade Tritan Plastic Straw for Bubble Tea(Tapioca Boba Pearls) Milkshakes w/ 2 Brushes
Units sold5K
WuFuYuan (Party Time)
1 ASIN in Top 10
13.8%
Units
4K
Revenue
$38.1K
Avg. price
$9.97
B007AX3ABG
$9.97·★4.5·11.3K revsWuFuYuan Boba Tapioca Pearls, Black Sugar Flavor, Quick Cook Bubble Tea Boba, Microwave Ready in 3 Minutes, 8.8 oz (Pack of 2)
Units sold4K
Trending Strawberry Boba Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B07P2KTYGG booked 1K units at $9.99, with ▲ 0.0% MoM change. On the growth side, B0B9RBLYQY leads positive momentum with ▲ 300.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07P2KTYGG
ALINK 100 PCS Clear Plastic Boba Straws, 0.5" Wide X 8.5" Smoothie Straws | Large Jumbo Pointed Disposable Straws for Bubble Tea, Milkshakes, Tropica Pearls, Frozen Thick Drinks
Price
$9.99
Rating
4.8
Reviews
4.6K
Latest month sales
B08K63PQGB
Fusion Select Strawberry, Mango, Passion Fruit Bursting Boba Popping Boba Pearls Fruit Tea Snack Toppings
Price
$25.99
Rating
4.6
Reviews
974
Latest month sales
B0B9RBLYQY
Fanale Strawberry Popping Boba Pearls for Bubble Tea and Drinks, 7 Pounds | Bursting Boba Pearls for Smoothies, Ice Cream, Frozen Yogurt & Desserts, Vegan, Non-GMO, Gluten-Free & Fat-Free Topping
Unlock to view ASIN details and product titles
Price
$38.99
Rating
4.4
Reviews
732
Latest month sales
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