Spiral Notebooks Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Spiral Notebooks sales on Amazon US totaled 341,600 units in July 2026 (▲ 109.2% vs. the prior month), generating an estimated $2,911,574 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.9% of unit volume and 38.8% of revenue, while a typical listing is priced at $9.62. The keyword itself pulled 60,855 Amazon queries over the same period (▲ 89.5% MoM).
Zooming out to the 12-month window ending July 2026, the spiral notebooks Top 50 moved 2,531,350 units and $22,000,122 in cumulative sales — an average of 210,946 units and $1,833,343 per month. Monthly throughput topped out at 927,000 units in August 2025 and dipped to 66,150 in May 2026, leaving the latest reading 63.1% lower than August 2025.
Spiral Notebooks Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
341.6K
▲ 109.2% MoM
Monthly Revenue 2026/07
$2.9M
▲ 124.3% MoM
Top 10 Market Share 2026/07
43.9%
Spiral Notebooks Market Share & Sales Concentration on Amazon US — July 2026
The most-sold spiral notebooks listing on Amazon US in July 2026 is ASIN B00D3OR58A (Brand: Oxford), which sold 20,000 units at $8.99 apiece — equal to 5.9% of every unit tracked in this report.
The Top 10 ASINs account for 150,000 units and $1,131,100 in July 2026 — 43.9% of unit volume and 38.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Spiral Notebooks' on Amazon
July 2026
Is 43.9% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00D3OR58A
Oxford Spiral Notebook 6 Pack, 1 Subject, College Ruled Paper, 8 x 10-1/2 Inch, Color Assortment Design May Vary (65007)
20K
▲ 0.0%vs. prior month
$177.2K
latest month
12-month trend
B004K6LHF2
Five Star Spiral Notebook + Study App, 1 Subject, College Ruled Paper, 8.5" x 11", 100 Sheets, Blue (Color May Vary) (72565)
20K
▲ 100.0%vs. prior month
$59.4K
latest month
12-month trend
B003O2RXUQ
Five Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Black (72081)
20K
▲ 100.0%vs. prior month
$139.4K
latest month
12-month trend
B00P9U2EIM
Mead Spiral Notebook, 6 Pack, 1 Subject, Wide Ruled Paper, 7-1/2" x 10-1/2", 70 Sheets per Notebook, Colors Will Vary (930201-ECM25)
20K
▲ 185.7%vs. prior month
$167.2K
latest month
12-month trend
B0CQN8FVJX
SUNEE Spiral Notebooks, 1-Subject, 5 Pack, College Ruled Paper, 8" x 10-1/2", 70 Sheets per Notebook,3-Hole Punched Paper, Pink,Purple, Blue, Green, Yellow Spiral Lined Notebooks for School,Work
20K
▲ 100.0%vs. prior month
$205K
latest month
12-month trend
B071NRXVBP
Mead Composition Notebook, Wide Ruled Paper, 7.5" x 9.75", 100 Sheets, Black Marble, 3 Pack (38301)
10K
▲ 11.1%vs. prior month
$104.8K
latest month
12-month trend
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Best Spiral Notebooks Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Five Star is the best-performing spiral notebooks brand in July 2026, moving 80,000 units across 6 ASINs for 53.3% of Top 10 volume. Mead follows with 30,000 units (20.0%), ahead of Oxford on 20,000 units (13.3%).
With 4 brands splitting the Top 10 and 86.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.25 to $8.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Five Star
6 ASINs in Top 10
53.3%
Units
80K
Revenue
$476.9K
Avg. price
$6.28
B004K6LHF2
$2.97·★4.7·6.4K revsFive Star Spiral Notebook + Study App, 1 Subject, College Ruled Paper, 8.5" x 11", 100 Sheets, Blue (Color May Vary) (72565)
Units sold20KB003O2RXUQ
$6.97·★4.8·36.2K revsFive Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Black (72081)
Units sold20KB07DPLLXS9
$6.98·★4.8·36.2K revsFive Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Pacific Blue (73635)
Units sold10KB0CWS28VK1
$12.99·★4.8·2.3K revsFive Star Spiral Notebook + Study App, 100 Sheets, 1 Subject, College Ruled Paper, Fights Ink Bleed, Water Resistant Cover, 820337-ECM, Purple, Pink, White & Green, 8-1/2" x 11", 4 Pack
Units sold10KB00JKRKBS0
$2.97·★4.7·6.4K revsFive Star Spiral Notebook + Study App, 1 Subject, College Ruled Paper, 8-1/2" x 11", 100 Sheets, Fights Ink Bleed, Water Resistant Cover, White (72456)
Units sold10KB07DPLQMF9
$4.77·★4.8·11.2K revsFive Star Spiral Notebook + Study App, 3 Subject, College Ruled Paper, 8.5" x 11", 150 Sheets, Blue (Color May Vary) (820003NH0)
Units sold10K
Mead
2 ASINs in Top 10
20.0%
Units
30K
Revenue
$272K
Avg. price
$6.25
B00P9U2EIM
$9.49·★4.8·9.1K revsMead Spiral Notebook, 6 Pack, 1 Subject, Wide Ruled Paper, 7-1/2" x 10-1/2", 70 Sheets per Notebook, Colors Will Vary (930201-ECM25)
Units sold20KB071NRXVBP
$3.00·★4.8·15.6K revsMead Composition Notebook, Wide Ruled Paper, 7.5" x 9.75", 100 Sheets, Black Marble, 3 Pack (38301)
Units sold10K
Oxford
1 ASIN in Top 10
13.3%
Units
20K
Revenue
$177.2K
Avg. price
$8.99
B00D3OR58A
$8.99·★4.8·44.5K revsOxford Spiral Notebook 6 Pack, 1 Subject, College Ruled Paper, 8 x 10-1/2 Inch, Color Assortment Design May Vary (65007)
Units sold20K
Trending Spiral Notebooks Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B07DPLLXS9 booked 10K units at $6.98, with ▲ 233.3% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07DPLLXS9
Five Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Pacific Blue (73635)
Price
$6.98
Rating
4.8
Reviews
36.2K
Latest month sales
B00JKRKBS0
Five Star Spiral Notebook + Study App, 1 Subject, College Ruled Paper, 8-1/2" x 11", 100 Sheets, Fights Ink Bleed, Water Resistant Cover, White (72456)
Price
$2.97
Rating
4.7
Reviews
6.4K
Latest month sales
B07DPLQMF9
Five Star Spiral Notebook + Study App, 3 Subject, College Ruled Paper, 8.5" x 11", 150 Sheets, Blue (Color May Vary) (820003NH0)
Unlock to view ASIN details and product titles
Price
$4.77
Rating
4.8
Reviews
11.2K
Latest month sales
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