Moleskine Notebooks Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Moleskine Notebooks sales on Amazon US totaled 30,200 units in July 2026 (▲ 5.8% vs. the prior month), generating an estimated $441,681 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.6% of unit volume and 56.4% of revenue, while a typical listing is priced at $17.38. The keyword itself pulled 71,453 Amazon queries over the same period (▲ 23.0% MoM).

Zooming out to the 12-month window ending July 2026, the moleskine notebooks Top 50 moved 343,900 units and $5,300,611 in cumulative sales — an average of 28,658 units and $441,718 per month. Monthly throughput topped out at 44,100 units in December 2025 and dipped to 12,800 in May 2026, leaving the latest reading 13.7% lower than August 2025.

343.9KTotal units sold · Last 12 months
$5.3MTotal revenue · Last 12 months
71.5K▲ 23.0% MoM
Monthly search volume
$17.38Avg. price · July 2026

Moleskine Notebooks Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales35K
Revenue$492K

2025/09

Sales28.4K
Revenue$437.2K

2025/10

Sales26.6K
Revenue$413.9K

2025/11

Sales29.6K
Revenue$442.2K

2025/12

Sales44.1K
Revenue$684K

2026/01

Sales36.4K
Revenue$601.9K

2026/02

Sales25.3K
Revenue$396.4K

2026/03

Sales23.4K
Revenue$368.2K

2026/04

Sales23.6K
Revenue$367.7K

2026/05

Sales12.8K
Revenue$214.5K

2026/06

Sales28.6K
Revenue$441K
30.2K

2026/07

Sales30.2K
Revenue$441.7K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

30.2K

▲ 5.8% MoM

Monthly Revenue 2026/07

$441.7K

▲ 0.2% MoM

Top 10 Market Share 2026/07

64.6%

See the Top 10 ASINs driving 64.6% of sales

Moleskine Notebooks Market Share & Sales Concentration on Amazon US — July 2026

The most-sold moleskine notebooks listing on Amazon US in July 2026 is ASIN B01DN8TCEU (Brand: Amazon Basics), which sold 7,000 units at $5.82 apiece — equal to 23.2% of every unit tracked in this report and 40% ahead of the No. 2 listing.

The Top 10 ASINs account for 19,500 units and $249,288 in July 2026 — 64.6% of unit volume and 56.4% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Moleskine Notebooks' on Amazon

July 2026
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64.6% Volume Share 19.5K units sold
56.4% Revenue Share $249.3K estimated
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Top 5 Volume Share breakdown

B01DN8TCEU 23.2%
B07L4JCG7T 16.6%
8883707168 3.3%
8883701127 3.3%
8883701151 3.3%
Others 50.3%
#1
Amazon Basics Classic Lined Writing Notebook for Note Taking and Journaling, Hardcover with Elastic Closure, 240 Pages, 5" x 8.25", Black

B01DN8TCEU

Amazon Basics Classic Lined Writing Notebook for Note Taking and Journaling, Hardcover with Elastic Closure, 240 Pages, 5" x 8.25", Black

$5.82· 4.7·34.5K reviews
Monthly Sales

7K

▲ 40.0%

vs. prior month

Revenue

$50.2K

latest month

Monthly Trend

12-month trend

#2
PAPERAGE Lined Journal Notebook, Hardcover Journal for Women & Men, 160 Pages, (5.6 in x 8 in), College Ruled Journaling Notebook for Work, School Supplies & Note Taking, (Black)

B07L4JCG7T

PAPERAGE Lined Journal Notebook, Hardcover Journal for Women & Men, 160 Pages, (5.6 in x 8 in), College Ruled Journaling Notebook for Work, School Supplies & Note Taking, (Black)

$9.99· 4.8·33.2K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$50K

latest month

Monthly Trend

12-month trend

#3
"Moleskine Classic Notebook, Soft Cover, Large (5"" x 825"") Ruled/Lined, Black, 192 pages" (S07162) | Large 5" x 8.25" notebook with 192 ruled pages for journaling, note-taking, planning, and everyday writing.

8883707168

"Moleskine Classic Notebook, Soft Cover, Large (5"" x 825"") Ruled/Lined, Black, 192 pages" (S07162) | Large 5" x 8.25" notebook with 192 ruled pages for journaling, note-taking, planning, and everyday writing.

$15.60· 4.8·2.6K reviews
Monthly Sales

1K

▼ 50.0%

vs. prior month

Revenue

$16.5K

latest month

Monthly Trend

12-month trend

#4
Moleskine Classic Notebook, Large, Ruled, Black, Hard Cover (5 x 8.25) | Large 5" x 8.25" notebook with 240 ruled pages for journaling, note-taking, planning, and everyday writing.

8883701127

Moleskine Classic Notebook, Large, Ruled, Black, Hard Cover (5 x 8.25) | Large 5" x 8.25" notebook with 240 ruled pages for journaling, note-taking, planning, and everyday writing.

$24.95· 4.8·9.9K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$22.8K

latest month

Monthly Trend

12-month trend

#5
Moleskine Art Plus Sketchbook, Large, Plain, Black, Hard Cover (5 x 8.25) | Large 5" x 8.25" 104-page sketchbook with 165 gsm paper for drawing, illustration, and dry media.

8883701151

Moleskine Art Plus Sketchbook, Large, Plain, Black, Hard Cover (5 x 8.25) | Large 5" x 8.25" 104-page sketchbook with 165 gsm paper for drawing, illustration, and dry media.

$18.00· 4.8·8K reviews
Monthly Sales

1K

▲ 0.0%

vs. prior month

Revenue

$20.1K

latest month

Monthly Trend

12-month trend

#6
Moleskine Classic Notebook, Extra Large, Ruled, Black, Soft Cover (7.5 x 10)

8883707222

Moleskine Classic Notebook, Extra Large, Ruled, Black, Soft Cover (7.5 x 10)

$19.00· 4.8·2.6K reviews
Monthly Sales

1K

▲ 11.1%

vs. prior month

Revenue

$20.2K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Moleskine Notebooks Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Amazon Basics is the best-performing moleskine notebooks brand in July 2026, moving 7,000 units across 1 ASIN for 35.9% of Top 10 volume. Moleskine follows with 6,500 units (33.3%), ahead of PAPERAGE on 5,000 units (25.6%).

With 4 brands splitting the Top 10 and 94.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.82 to $16.87, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

35.9%
33.3%
25.6%
Amazon Basics
Moleskine
PAPERAGE
Other brands
1

Amazon Basics

1 ASIN in Top 10

35.9%

Units

7K

Revenue

$50.2K

Avg. price

$5.82

  • Amazon Basics Classic Lined Writing Notebook for Note Taking and Journaling, Hardcover with Elastic Closure, 240 Pages, 5" x 8.25", Black

    B01DN8TCEU

    $5.82·4.7·34.5K revs

    Amazon Basics Classic Lined Writing Notebook for Note Taking and Journaling, Hardcover with Elastic Closure, 240 Pages, 5" x 8.25", Black

    Units sold7K
2

Moleskine

7 ASINs in Top 10

33.3%

Units

6.5K

Revenue

$116.7K

Avg. price

$16.87

  • "Moleskine Classic Notebook, Soft Cover, Large (5"" x 825"") Ruled/Lined, Black, 192 pages" (S07162) | Large 5" x 8.25" notebook with 192 ruled pages for journaling, note-taking, planning, and everyday writing.

    8883707168

    $15.60·4.8·2.6K revs

    "Moleskine Classic Notebook, Soft Cover, Large (5"" x 825"") Ruled/Lined, Black, 192 pages" (S07162) | Large 5" x 8.25" notebook with 192 ruled pages for journaling, note-taking, planning, and everyday writing.

    Units sold1K
  • Moleskine Classic Notebook, Large, Ruled, Black, Hard Cover (5 x 8.25) | Large 5" x 8.25" notebook with 240 ruled pages for journaling, note-taking, planning, and everyday writing.

    8883701127

    $24.95·4.8·9.9K revs

    Moleskine Classic Notebook, Large, Ruled, Black, Hard Cover (5 x 8.25) | Large 5" x 8.25" notebook with 240 ruled pages for journaling, note-taking, planning, and everyday writing.

    Units sold1K
  • Moleskine Art Plus Sketchbook, Large, Plain, Black, Hard Cover (5 x 8.25) | Large 5" x 8.25" 104-page sketchbook with 165 gsm paper for drawing, illustration, and dry media.

    8883701151

    $18.00·4.8·8K revs

    Moleskine Art Plus Sketchbook, Large, Plain, Black, Hard Cover (5 x 8.25) | Large 5" x 8.25" 104-page sketchbook with 165 gsm paper for drawing, illustration, and dry media.

    Units sold1K
  • Moleskine Classic Notebook, Extra Large, Ruled, Black, Soft Cover (7.5 x 10)

    8883707222

    $19.00·4.8·2.6K revs

    Moleskine Classic Notebook, Extra Large, Ruled, Black, Soft Cover (7.5 x 10)

    Units sold1K
  • Moleskine Classic Notebook, Large, Ruled, Sapphire Blue, Hard Cover (5 x 8.25)

    B015NG44Z2

    $16.46·4.8·2.2K revs

    Moleskine Classic Notebook, Large, Ruled, Sapphire Blue, Hard Cover (5 x 8.25)

    Units sold1K
  • Moleskine Classic Notebook, Hard Cover, Pocket (3.5" x 5.5") Ruled/Lined, Black, 192 Pages

    8883701003

    $14.15·4.7·2.8K revs

    Moleskine Classic Notebook, Hard Cover, Pocket (3.5" x 5.5") Ruled/Lined, Black, 192 Pages

    Units sold800
  • Moleskine Cahier Journal, Soft Cover, Large (5" x 8.25") Ruled/Lined, Black, 80 Pages (Set of 3)

    8883704983

    $9.96·4.8·1.4K revs

    Moleskine Cahier Journal, Soft Cover, Large (5" x 8.25") Ruled/Lined, Black, 80 Pages (Set of 3)

    Units sold700
3

PAPERAGE

1 ASIN in Top 10

25.6%

Units

5K

Revenue

$50K

Avg. price

$9.99

  • PAPERAGE Lined Journal Notebook, Hardcover Journal for Women & Men, 160 Pages, (5.6 in x 8 in), College Ruled Journaling Notebook for Work, School Supplies & Note Taking, (Black)

    B07L4JCG7T

    $9.99·4.8·33.2K revs

    PAPERAGE Lined Journal Notebook, Hardcover Journal for Women & Men, 160 Pages, (5.6 in x 8 in), College Ruled Journaling Notebook for Work, School Supplies & Note Taking, (Black)

    Units sold5K

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