Smart Watch For Iphone Compatible Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Smart Watch For Iphone Compatible sales on Amazon US totaled 96,100 units in July 2026 (▼ 11.8% vs. the prior month), generating an estimated $17,020,710 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.0% of unit volume and 91.7% of revenue, while a typical listing is priced at $91.25. The keyword itself pulled 21,991 Amazon queries over the same period (▲ 5.5% MoM).

Zooming out to the 12-month window ending July 2026, the smart watch for iphone compatible Top 50 moved 966,200 units and $169,943,590 in cumulative sales — an average of 80,517 units and $14,161,966 per month. Monthly throughput topped out at 116,550 units in December 2025 and dipped to 41,450 in September 2025, leaving the latest reading 111.0% higher than August 2025.

966.2KTotal units sold · Last 12 months
$169.9MTotal revenue · Last 12 months
22K▲ 5.5% MoM
Monthly search volume
$91.25Avg. price · July 2026

Smart Watch For Iphone Compatible Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales45.5K
Revenue$4.3M

2025/09

Sales41.5K
Revenue$3.9M

2025/10

Sales64K
Revenue$11.3M

2025/11

Sales106K
Revenue$20.7M

2025/12

Sales116.5K
Revenue$19.4M

2026/01

Sales77.3K
Revenue$15.2M

2026/02

Sales82.9K
Revenue$15.9M

2026/03

Sales82.4K
Revenue$15.2M

2026/04

Sales76.7K
Revenue$14.8M

2026/05

Sales68.3K
Revenue$12.8M

2026/06

Sales109K
Revenue$19.5M
96.1K

2026/07

Sales96.1K
Revenue$17M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

96.1K

▼ 11.8% MoM

Monthly Revenue 2026/07

$17M

▼ 12.6% MoM

Top 10 Market Share 2026/07

78.0%

See the Top 10 ASINs driving 78.0% of sales

Smart Watch For Iphone Compatible Market Share & Sales Concentration on Amazon US — July 2026

The most-sold smart watch for iphone compatible listing on Amazon US in July 2026 is ASIN B0B5F9SZW7 (Brand: Fitbit), which sold 10,000 units at $93.12 apiece — equal to 10.4% of every unit tracked in this report.

The Top 10 ASINs account for 75,000 units and $15,607,900 in July 2026 — 78.0% of unit volume and 91.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Smart Watch For Iphone Compatible' on Amazon

July 2026
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78.0% Volume Share 75K units sold
91.7% Revenue Share $15.6M estimated
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Top 5 Volume Share breakdown

B0B5F9SZW7 10.4%
B0FQF5BZ8Z 10.4%
B0FQF9ZX7P 10.4%
B0FQFL8PZ5 10.4%
B0FQFNRH72 8.3%
Others 50.1%
#1
Google Fitbit Inspire 3 - Midnight Zen/Black - Small and Large Bands | Stress management, sleep tracking, 24/7 heart rate, 3-month Google Health Premium membership included, small and large bands

B0B5F9SZW7

Google Fitbit Inspire 3 - Midnight Zen/Black - Small and Large Bands | Stress management, sleep tracking, 24/7 heart rate, 3-month Google Health Premium membership included, small and large bands

$93.12·★ 4.2·25.5K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$792.1K

latest month

Monthly Trend

12-month trend

#2
Apple Watch Series 11 [GPS 46mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

B0FQF5BZ8Z

Apple Watch Series 11 [GPS 46mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

$329.00·★ 4.7·3.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$3.4M

latest month

Monthly Trend

12-month trend

#3
Apple Watch Series 11 [GPS 42mm] Smartwatch with Rose Gold Aluminum Case with Light Blush Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

B0FQF9ZX7P

Apple Watch Series 11 [GPS 42mm] Smartwatch with Rose Gold Aluminum Case with Light Blush Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

$299.00·★ 4.7·3.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$3.1M

latest month

Monthly Trend

12-month trend

#4
Apple Apple Watch Series 11 [GPS 42mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

B0FQFL8PZ5

Apple Apple Watch Series 11 [GPS 42mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

$389.99·★ 4.7·3.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$3.1M

latest month

Monthly Trend

12-month trend

#5
Apple Apple Watch SE 3 [GPS 40mm] Smartwatch with Starlight Aluminum Case with Starlight Sport Band - S/M. Fitness and Sleep Trackers, Heart Rate Monitor, Always-On Display, Water Resistant

B0FQFNRH72

Apple Apple Watch SE 3 [GPS 40mm] Smartwatch with Starlight Aluminum Case with Starlight Sport Band - S/M. Fitness and Sleep Trackers, Heart Rate Monitor, Always-On Display, Water Resistant

$239.00·★ 4.7·4.3K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$1.8M

latest month

Monthly Trend

12-month trend

#6
Google Fitbit Charge 6 - Fitness Tracker - Obsidian/Black | Google apps, heart rate on exercise equipment, 3-month Google Health Premium membership included, small and large bands

B0CC62ZG1M

Google Fitbit Charge 6 - Fitness Tracker - Obsidian/Black | Google apps, heart rate on exercise equipment, 3-month Google Health Premium membership included, small and large bands

$128.50·★ 4.0·21.8K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$903.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Smart Watch For Iphone Compatible Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Apple is the best-performing smart watch for iphone compatible brand in July 2026, moving 41,000 units across 5 ASINs for 54.7% of Top 10 volume. Fitbit follows with 18,000 units (24.0%), ahead of Garmin on 7,000 units (9.3%).

With 5 brands splitting the Top 10 and 88.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $110.81 to $317.20, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

54.7%
24.0%
9.3%
12.0%
Apple
Fitbit
Garmin
Other brands
1

Apple

5 ASINs in Top 10

54.7%

Units

41K

Revenue

$12.4M

Avg. price

$317.20

  • Apple Watch Series 11 [GPS 46mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

    B0FQF5BZ8Z

    $329.00·★4.7·3.1K revs

    Apple Watch Series 11 [GPS 46mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

    Units sold10K
  • Apple Watch Series 11 [GPS 42mm] Smartwatch with Rose Gold Aluminum Case with Light Blush Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

    B0FQF9ZX7P

    $299.00·★4.7·3.3K revs

    Apple Watch Series 11 [GPS 42mm] Smartwatch with Rose Gold Aluminum Case with Light Blush Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

    Units sold10K
  • Apple Apple Watch Series 11 [GPS 42mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

    B0FQFL8PZ5

    $389.99·★4.7·3.1K revs

    Apple Apple Watch Series 11 [GPS 42mm] Smartwatch with Jet Black Aluminum Case with Black Sport Band - S/M. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

    Units sold10K
  • Apple Apple Watch SE 3 [GPS 40mm] Smartwatch with Starlight Aluminum Case with Starlight Sport Band - S/M. Fitness and Sleep Trackers, Heart Rate Monitor, Always-On Display, Water Resistant

    B0FQFNRH72

    $239.00·★4.7·4.3K revs

    Apple Apple Watch SE 3 [GPS 40mm] Smartwatch with Starlight Aluminum Case with Starlight Sport Band - S/M. Fitness and Sleep Trackers, Heart Rate Monitor, Always-On Display, Water Resistant

    Units sold8K
  • Apple Watch Series 11 [GPS 46mm] Smartwatch with Space Gray Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

    B0FQFHVKZ4

    $329.00·★4.6·969 revs

    Apple Watch Series 11 [GPS 46mm] Smartwatch with Space Gray Aluminum Case with Black Sport Band - M/L. Sleep Score, Fitness Tracker, Health Monitoring, Always-On Display, Water Resistant

    Units sold3K
2

Fitbit

2 ASINs in Top 10

24.0%

Units

18K

Revenue

$1.7M

Avg. price

$110.81

  • Google Fitbit Inspire 3 - Midnight Zen/Black - Small and Large Bands | Stress management, sleep tracking, 24/7 heart rate, 3-month Google Health Premium membership included, small and large bands

    B0B5F9SZW7

    $93.12·★4.2·25.5K revs

    Google Fitbit Inspire 3 - Midnight Zen/Black - Small and Large Bands | Stress management, sleep tracking, 24/7 heart rate, 3-month Google Health Premium membership included, small and large bands

    Units sold10K
  • Google Fitbit Charge 6 - Fitness Tracker - Obsidian/Black | Google apps, heart rate on exercise equipment, 3-month Google Health Premium membership included, small and large bands

    B0CC62ZG1M

    $128.50·★4.0·21.8K revs

    Google Fitbit Charge 6 - Fitness Tracker - Obsidian/Black | Google apps, heart rate on exercise equipment, 3-month Google Health Premium membership included, small and large bands

    Units sold8K
3

Garmin

1 ASIN in Top 10

9.3%

Units

7K

Revenue

$903K

Avg. price

$129.00

  • Garmin Garmin Forerunner 55, GPS Running Watch with Daily Suggested Workouts, Up to 2 Weeks of Battery Life, Black - 010-02562-00

    B092RCLKHN

    $129.00·★4.4·6.2K revs

    Garmin Garmin Forerunner 55, GPS Running Watch with Daily Suggested Workouts, Up to 2 Weeks of Battery Life, Black - 010-02562-00

    Units sold7K

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