Smart Outlet Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Smart Outlet sales on Amazon US totaled 140,700 units in July 2026 (▼ 8.4% vs. the prior month), generating an estimated $2,718,506 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.4% of unit volume and 41.9% of revenue, while a typical listing is priced at $23.74. The keyword itself pulled 21,913 Amazon queries over the same period (▲ 6.9% MoM).

Zooming out to the 12-month window ending July 2026, the smart outlet Top 50 moved 1,905,800 units and $37,150,055 in cumulative sales — an average of 158,817 units and $3,095,838 per month. Monthly throughput topped out at 287,700 units in November 2025 and dipped to 86,000 in May 2026, leaving the latest reading 0.7% lower than August 2025.

1.9MTotal units sold · Last 12 months
$37.2MTotal revenue · Last 12 months
21.9K▲ 6.9% MoM
Monthly search volume
$23.74Avg. price · July 2026

Smart Outlet Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales141.7K
Revenue$2.7M

2025/09

Sales138.9K
Revenue$2.6M

2025/10

Sales187.7K
Revenue$3.6M

2025/11

Sales287.7K
Revenue$5.9M

2025/12

Sales241.7K
Revenue$4.9M

2026/01

Sales145.8K
Revenue$2.9M

2026/02

Sales132.6K
Revenue$2.6M

2026/03

Sales127.6K
Revenue$2.4M

2026/04

Sales121.8K
Revenue$2.3M

2026/05

Sales86K
Revenue$1.5M

2026/06

Sales153.6K
Revenue$3M
140.7K

2026/07

Sales140.7K
Revenue$2.7M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

140.7K

▼ 8.4% MoM

Monthly Revenue 2026/07

$2.7M

▼ 9.1% MoM

Top 10 Market Share 2026/07

55.4%

See the Top 10 ASINs driving 55.4% of sales

Smart Outlet Market Share & Sales Concentration on Amazon US — July 2026

The most-sold smart outlet listing on Amazon US in July 2026 is ASIN B08R6S1M1K (Brand: QINLIANF), which sold 10,000 units at $9.98 apiece — equal to 7.1% of every unit tracked in this report.

The Top 10 ASINs account for 78,000 units and $1,140,110 in July 2026 — 55.4% of unit volume and 41.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Smart Outlet' on Amazon

July 2026
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55.4% Volume Share 78K units sold
41.9% Revenue Share $1.1M estimated
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Top 5 Volume Share breakdown

B08R6S1M1K 7.1%
B09PDLBFKY 7.1%
B0B5X5DQPT 7.1%
B0D4991JDH 7.1%
B089DR29T6 5.7%
Others 65.9%
#1
Wall Charger, Surge Protector, QINLIANF 5 Outlet Extender with 4 USB Ports | 1680 Joules, 3-Sided Power Strip, Multi Plug Wall Outlet Adapter Spaced for Home Travel Office, White

B08R6S1M1K

Wall Charger, Surge Protector, QINLIANF 5 Outlet Extender with 4 USB Ports | 1680 Joules, 3-Sided Power Strip, Multi Plug Wall Outlet Adapter Spaced for Home Travel Office, White

$9.98· 4.7·117.6K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$99.9K

latest month

Monthly Trend

12-month trend

#2
YISHU 6Ft Surge Protector Power Strip with 8 Widely Outlets & 4 USB Ports | 3 Side Outlet Extender with 6 Feet Extension Cord, Flat Plug, for Home, Office, College Dorm Room Essentials

B09PDLBFKY

YISHU 6Ft Surge Protector Power Strip with 8 Widely Outlets & 4 USB Ports | 3 Side Outlet Extender with 6 Feet Extension Cord, Flat Plug, for Home, Office, College Dorm Room Essentials

$11.99· 4.6·52.7K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$99.9K

latest month

Monthly Trend

12-month trend

#3
Surge Protector Outlet Extender with Rotating Plug, Multi Plug Wall Outlet | 6 AC Outlet Splitter 4 USB Ports (2 USB C),1800J USB Wall Charger, Plug Adapter Power Strip for Home Office Dorm Room Travel

B0B5X5DQPT

Surge Protector Outlet Extender with Rotating Plug, Multi Plug Wall Outlet | 6 AC Outlet Splitter 4 USB Ports (2 USB C),1800J USB Wall Charger, Plug Adapter Power Strip for Home Office Dorm Room Travel

$13.99· 4.7·19.7K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$112.2K

latest month

Monthly Trend

12-month trend

#4
JcBlaon JcBlaon Outlet Extender Surge Protector - 6 Outlet Splitter with 4 USB Ports (2 USB C), Multiple Plug Expander Wall Charger, 3 Sided Multi Plug Wall Adapter Power Strip for Home Office Kitchen Travel

B0D4991JDH

JcBlaon JcBlaon Outlet Extender Surge Protector - 6 Outlet Splitter with 4 USB Ports (2 USB C), Multiple Plug Expander Wall Charger, 3 Sided Multi Plug Wall Adapter Power Strip for Home Office Kitchen Travel

$9.99· 4.6·5.9K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$99.6K

latest month

Monthly Trend

12-month trend

#5
Amazon Smart Plug, Works with Alexa, Simple Setup, Endless Possibilities

B089DR29T6

Amazon Smart Plug, Works with Alexa, Simple Setup, Endless Possibilities

$24.99· 4.7·571.2K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$199.9K

latest month

Monthly Trend

12-month trend

#6
Multi Plug Wall Outlet Surge Protector with 6-Outlet & 4 USB Ports(2USB-C) | Teiobar Outlet Extender with 1680 Joules, Multiple Outlet Splitter for Home Office Dorm Room Essentials, ETL Listed, White

B0GH6XYLQK

Multi Plug Wall Outlet Surge Protector with 6-Outlet & 4 USB Ports(2USB-C) | Teiobar Outlet Extender with 1680 Joules, Multiple Outlet Splitter for Home Office Dorm Room Essentials, ETL Listed, White

$9.99· 4.6·589 reviews
Monthly Sales

7K

▲ 133.3%

vs. prior month

Revenue

$70.3K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Smart Outlet Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

GHome Smart is the best-performing smart outlet brand in July 2026, moving 12,000 units across 2 ASINs for 15.4% of Top 10 volume. QINLIANF follows with 10,000 units (12.8%), ahead of YISHU on 10,000 units (12.8%).

Volume is spread across 9 brands, with the top three holding 41.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.98 to $17.94, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

15.4%
12.8%
12.8%
59.0%
GHome Smart
QINLIANF
YISHU
Other brands
1

GHome Smart

2 ASINs in Top 10

15.4%

Units

12K

Revenue

$231.6K

Avg. price

$17.94

  • GHome Smart Plug, WiFi Smart Plugs Work with Alexa and Google Home, Smart Outlet Timer with APP Remote Control, 2.4GHz Wi-Fi Only, No Hub Required, ETL FCC Listed

    B0D7ZWGXGP

    $25.98·4.4·4.4K revs

    GHome Smart Plug, WiFi Smart Plugs Work with Alexa and Google Home, Smart Outlet Timer with APP Remote Control, 2.4GHz Wi-Fi Only, No Hub Required, ETL FCC Listed

    Units sold7K
  • GHome Smart Plug, WiFi Smart Plugs Work with Alexa and Google Home, Smart Outlet Timer with APP Remote Control, 2.4GHz Wi-Fi Only, No Hub Required, ETL FCC Listed, White

    B0D7ZXYPRL

    $9.89·4.4·4.4K revs

    GHome Smart Plug, WiFi Smart Plugs Work with Alexa and Google Home, Smart Outlet Timer with APP Remote Control, 2.4GHz Wi-Fi Only, No Hub Required, ETL FCC Listed, White

    Units sold5K
2

QINLIANF

1 ASIN in Top 10

12.8%

Units

10K

Revenue

$99.9K

Avg. price

$9.98

  • Wall Charger, Surge Protector, QINLIANF 5 Outlet Extender with 4 USB Ports | 1680 Joules, 3-Sided Power Strip, Multi Plug Wall Outlet Adapter Spaced for Home Travel Office, White

    B08R6S1M1K

    $9.98·4.7·117.6K revs

    Wall Charger, Surge Protector, QINLIANF 5 Outlet Extender with 4 USB Ports | 1680 Joules, 3-Sided Power Strip, Multi Plug Wall Outlet Adapter Spaced for Home Travel Office, White

    Units sold10K
3

YISHU

1 ASIN in Top 10

12.8%

Units

10K

Revenue

$99.9K

Avg. price

$11.99

  • YISHU 6Ft Surge Protector Power Strip with 8 Widely Outlets & 4 USB Ports | 3 Side Outlet Extender with 6 Feet Extension Cord, Flat Plug, for Home, Office, College Dorm Room Essentials

    B09PDLBFKY

    $11.99·4.6·52.7K revs

    YISHU 6Ft Surge Protector Power Strip with 8 Widely Outlets & 4 USB Ports | 3 Side Outlet Extender with 6 Feet Extension Cord, Flat Plug, for Home, Office, College Dorm Room Essentials

    Units sold10K

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