Serving Trays For Party Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Serving Trays For Party sales on Amazon US totaled 214,700 units in July 2026 (▼ 9.1% vs. the prior month), generating an estimated $4,382,054 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.1% of unit volume and 68.8% of revenue, while a typical listing is priced at $22.71. The keyword itself pulled 21,981 Amazon queries over the same period (▼ 3.8% MoM).
Zooming out to the 12-month window ending July 2026, the serving trays for party Top 50 moved 2,057,750 units and $43,096,113 in cumulative sales — an average of 171,479 units and $3,591,343 per month. Monthly throughput topped out at 236,300 units in June 2026 and dipped to 130,700 in May 2026, leaving the latest reading 55.7% higher than August 2025.
Serving Trays For Party Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
214.7K
▼ 9.1% MoM
Monthly Revenue 2026/07
$4.4M
▼ 11.6% MoM
Top 10 Market Share 2026/07
73.1%
Serving Trays For Party Market Share & Sales Concentration on Amazon US — July 2026
The most-sold serving trays for party listing on Amazon US in July 2026 is ASIN B099BWGZBP (Brand: Dixie Ultra), which sold 60,000 units at $22.47 apiece — equal to 27.9% of every unit tracked in this report and 20% ahead of the No. 2 listing.
The Top 10 ASINs account for 157,000 units and $3,013,090 in July 2026 — 73.1% of unit volume and 68.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Serving Trays For Party' on Amazon
July 2026
Is 73.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B099BWGZBP
Dixie Ultra, Large Paper Plates, 10 Inch, 172 Count (4 packs of 43 plates), 3X Stronger*, Heavy Duty, Microwave-Safe, Soak-Proof, Cut Resistant, Disposable Plates For Heavy, Messy Meals
60K
▲ 0.0%vs. prior month
$1.4M
latest month
12-month trend
B0C2D2P54Y
Amazon Basics Everyday Paper Plates, 8.62 Inch, Disposable, 300 Count, Packaging May Vary
50K
▼ 16.7%vs. prior month
$751K
latest month
12-month trend
B0C7BXC5BS
Acrylic Display Risers, 3 Tier Perfume Organizer, Clear Cupcake Stand | Large Shelf Risers for Figures, Dessert Shelves for Party, Display Holder for Decoration and Organizer
10K
▲ 0.0%vs. prior month
$79.9K
latest month
12-month trend
B0DC1T1ZSB
Alpha Living 6 Pack - Disposable Chafing Dish Buffet Set, Half Size Pans, Welded Body Food Warmers for Parties, Fuel Cans Complete Set, Warming Trays
9K
▼ 10.0%vs. prior month
$314.9K
latest month
12-month trend
B0F5B3LPSZ
2 Set Wooden Tiered Risers Display Stands for Vendor Events,Stackable Wood Cupcake Display Stand,Farmhouse Decor Wood Dessert Table Display Set,Vendor Booth Display Items,Food Display Risers for Party
8K
▼ 11.1%vs. prior month
$156.3K
latest month
12-month trend
B07LGBSJW4
Jasonwell Inflatable Serving Bars Ice Buffet Salad Serving Trays Food Drink Holder Cooler Containers Indoor Outdoor BBQ Picnic Pool Party Supplies Luau Cooler w Drain Plug
6K
▼ 14.3%vs. prior month
$101.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Serving Trays For Party Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dixie Ultra is the best-performing serving trays for party brand in July 2026, moving 60,000 units across 1 ASIN for 38.2% of Top 10 volume. Amazon Basics follows with 50,000 units (31.8%), ahead of Aredpoook on 10,000 units (6.4%).
With 10 brands splitting the Top 10 and 76.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.99 to $22.47, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dixie Ultra
1 ASIN in Top 10
38.2%
Units
60K
Revenue
$1.4M
Avg. price
$22.47
B099BWGZBP
$22.47·★4.8·39.1K revsDixie Ultra, Large Paper Plates, 10 Inch, 172 Count (4 packs of 43 plates), 3X Stronger*, Heavy Duty, Microwave-Safe, Soak-Proof, Cut Resistant, Disposable Plates For Heavy, Messy Meals
Units sold60K
Amazon Basics
1 ASIN in Top 10
31.8%
Units
50K
Revenue
$751K
Avg. price
$15.85
B0C2D2P54Y
$15.85·★4.7·59.2K revsAmazon Basics Everyday Paper Plates, 8.62 Inch, Disposable, 300 Count, Packaging May Vary
Units sold50K
Aredpoook
1 ASIN in Top 10
6.4%
Units
10K
Revenue
$79.9K
Avg. price
$6.99
B0C7BXC5BS
$6.99·★4.5·6.2K revsAcrylic Display Risers, 3 Tier Perfume Organizer, Clear Cupcake Stand | Large Shelf Risers for Figures, Dessert Shelves for Party, Display Holder for Decoration and Organizer
Units sold10K
Trending Serving Trays For Party Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0CRCLY38R leads positive momentum with ▲ 75.0% MoM growth on 700 units, with B0D9HZXZY8 close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CRCLY38R
6 Pack White Serving Tray - 9 x 13 Inch, Heavy Duty White Serving Trays and Platters for Party - Premium Serving Platters
Price
$9.99
Rating
4.3
Reviews
1.3K
Latest month sales
![Aluminum Pans With Lids 9x13 [10 Sets] Aluminum Foil Pans Trays With Lids - Half Size Tin Foil Disposable Pans For Baking, Roasting, Cake Serving Dishes, Catering Supplies, Steam Table Chafing](https://m.media-amazon.com/images/I/81Xc23BskuL._AC_UY512_.jpg)
B0D9HZXZY8
Aluminum Pans With Lids 9x13 [10 Sets] Aluminum Foil Pans Trays With Lids - Half Size Tin Foil Disposable Pans For Baking, Roasting, Cake Serving Dishes, Catering Supplies, Steam Table Chafing
Price
$19.99
Rating
4.3
Reviews
616
Latest month sales
B0FM2DZ37N
Lifewit 4 Pcs Serving Tray for Party, Reusable Plastic Food Serving Platter | BPA-Free White Trays for Desserts, Snacks, Fruit, Appetizers & Charcuterie, Catering Dish for Buffet Display & Party Supplies
Unlock to view ASIN details and product titles
Price
$11.99
Rating
4.3
Reviews
2.4K
Latest month sales
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