Sequence Board Game Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sequence Board Game sales on Amazon US totaled 239,900 units in July 2026 (▼ 1.7% vs. the prior month), generating an estimated $4,268,331 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 46.3% of unit volume and 31.1% of revenue, while a typical listing is priced at $21.17. The keyword itself pulled 39,162 Amazon queries over the same period (▲ 0.5% MoM).
Zooming out to the 12-month window ending July 2026, the sequence board game Top 50 moved 3,551,500 units and $64,103,722 in cumulative sales — an average of 295,958 units and $5,341,977 per month. Monthly throughput topped out at 893,000 units in December 2025 and dipped to 93,000 in May 2026, leaving the latest reading 33.6% higher than August 2025.
Sequence Board Game Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
239.9K
▼ 1.7% MoM
Monthly Revenue 2026/07
$4.3M
▼ 4.7% MoM
Top 10 Market Share 2026/07
46.3%
Sequence Board Game Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sequence board game listing on Amazon US in July 2026 is ASIN B0DWGVM7RY (Brand: USAOPOLY), which sold 30,000 units at $7.97 apiece — equal to 12.5% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 111,000 units and $1,326,510 in July 2026 — 46.3% of unit volume and 31.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sequence Board Game' on Amazon
July 2026
Is 46.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0DWGVM7RY
USAOPOLY Flip 7 Card Game, The Ultimate Blend of Press Your Luck Strategy | Fast-Paced Addictive Card Game, Quick to Learn & Easy to Teach, 3+ Players, Ages 8+
30K
▲ 0.0%vs. prior month
$239.1K
latest month
12-month trend
B00TLEMRKM
Hasbro Gaming Yahtzee Game, Fast-Playing Dice Games for Kids, Teens, and Adults, Strategy Games, Family Games for Kids, 2 or More Players, Ages 8 and Up
10K
▲ 11.1%vs. prior month
$88.8K
latest month
12-month trend
B06XZ9K244
magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.
10K
▲ 0.0%vs. prior month
$190.6K
latest month
12-month trend
B076HK9H7Z
Sorry! Board Game for Kids Ages 6 and Up; Classic Hasbro Board Game; Each Player Gets 4 Pawns; Family Game
10K
▲ 0.0%vs. prior month
$89.8K
latest month
12-month trend
B0D6WB39QC
Jumbo Hitster - The Music Fun Party Quiz Card Game, 2-10 Players - 300 Plus Iconic Music Hits - Great for Adult and Family Game Night
10K
▲ 100.0%vs. prior month
$198.2K
latest month
12-month trend
B00NQQTZCO
Monopoly Deal Card Game | Quick-Playing Card Game | Fun Games for Families and Kids | Ages 8 and Up | 2 to 5 Players | 15 Mins. | Travel Games
9K
▼ 10.0%vs. prior month
$69K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Sequence Board Game Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Hasbro Gaming is the best-performing sequence board game brand in July 2026, moving 34,000 units across 4 ASINs for 30.6% of Top 10 volume. USAOPOLY follows with 30,000 units (27.0%), ahead of Yahtzee on 10,000 units (9.0%).
With 7 brands splitting the Top 10 and 66.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.97 to $9.90, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Hasbro Gaming
4 ASINs in Top 10
30.6%
Units
34K
Revenue
$319K
Avg. price
$9.90
B076HK9H7Z
$8.98·★4.8·34.4K revsSorry! Board Game for Kids Ages 6 and Up; Classic Hasbro Board Game; Each Player Gets 4 Pawns; Family Game
Units sold10KB00NQQTZCO
$7.99·★4.8·36.5K revsMonopoly Deal Card Game | Quick-Playing Card Game | Fun Games for Families and Kids | Ages 8 and Up | 2 to 5 Players | 15 Mins. | Travel Games
Units sold9KB0FHKZ4BP1
$9.97·★4.9·247 revsOfficial Hasbro Games Connect 4 Game (2025 Edition) | All-in-1 Storage, Carrying Case, Score Tracker | Ages 6+ | 2 Players | Family Games for Kids
Units sold8KB06XY881H4
$12.65·★4.8·19.3K revsHasbro Gaming Connect 4 Strategy Board Game for Ages 6 and Up (Amazon Exclusive)
Units sold7K
USAOPOLY
1 ASIN in Top 10
27.0%
Units
30K
Revenue
$239.1K
Avg. price
$7.97
B0DWGVM7RY
$7.97·★4.9·5.1K revsUSAOPOLY Flip 7 Card Game, The Ultimate Blend of Press Your Luck Strategy | Fast-Paced Addictive Card Game, Quick to Learn & Easy to Teach, 3+ Players, Ages 8+
Units sold30K
Yahtzee
1 ASIN in Top 10
9.0%
Units
10K
Revenue
$88.8K
Avg. price
$8.88
B00TLEMRKM
$8.88·★4.8·40.4K revsHasbro Gaming Yahtzee Game, Fast-Playing Dice Games for Kids, Teens, and Adults, Strategy Games, Family Games for Kids, 2 or More Players, Ages 8 and Up
Units sold10K
Trending Sequence Board Game Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0D6WB39QC booked 10K units at $19.82, with ▲ 100.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0D6WB39QC
Jumbo Hitster - The Music Fun Party Quiz Card Game, 2-10 Players - 300 Plus Iconic Music Hits - Great for Adult and Family Game Night
Price
$19.82
Rating
4.8
Reviews
1.8K
Latest month sales
1932188126
Bananagrams Classic Word Game, 144 Tiles in Banana Pouch, Travel Game | Fast-paced spelling & anagram game for 1-8 players; portable pouch, educational wordplay for kids and adults ages 7+
Price
$11.95
Rating
4.9
Reviews
26.8K
Latest month sales
B0FHKZ4BP1
Official Hasbro Games Connect 4 Game (2025 Edition) | All-in-1 Storage, Carrying Case, Score Tracker | Ages 6+ | 2 Players | Family Games for Kids
Unlock to view ASIN details and product titles
Price
$9.97
Rating
4.9
Reviews
247
Latest month sales
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