Sea Urchin Bass Bait Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Sea Urchin Bass Bait sales on Amazon US totaled 16,200 units in July 2026 (▼ 4.0% vs. the prior month), generating an estimated $219,829 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 66.0% of unit volume and 65.3% of revenue, while a typical listing is priced at $13.12. The keyword itself pulled 5,802 Amazon queries over the same period (▼ 49.1% MoM).
Zooming out to the 12-month window ending July 2026, the sea urchin bass bait Top 50 moved 54,250 units and $765,978 in cumulative sales — an average of 4,521 units and $63,831 per month. Monthly throughput topped out at 16,400 units in June 2026 and dipped to 550 in January 2026, leaving the latest reading 390.9% higher than August 2025.
Sea Urchin Bass Bait Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
16.2K
▼ 4.0% MoM
Monthly Revenue 2026/07
$219.8K
▼ 4.8% MoM
Top 10 Market Share 2026/07
66.0%
Sea Urchin Bass Bait Market Share & Sales Concentration on Amazon US — July 2026
The most-sold sea urchin bass bait listing on Amazon US in July 2026 is ASIN B0BJVC9WZZ (Brand: TRUSCEND), which sold 3,000 units at $11.84 apiece — equal to 18.5% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 10,700 units and $143,460 in July 2026 — 66.0% of unit volume and 65.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Sea Urchin Bass Bait' on Amazon
July 2026
Is 66.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BJVC9WZZ
TRUSCEND Swim or Jig Fishing Spinner Baits for Freshwater and Saltwater, Rooster Tail Fishing Lures for Trout Bass Walleye Crappie Salmon Pike, Blade Bait with Copper Blade
3K
▼ 25.0%vs. prior month
$44K
latest month
12-month trend
B091GDNWZM
Topwater Frog Lure Bass Trout Fishing Lures Kit Set Realistic Prop Frog Soft Swimbait Floating Bait with Weedless Hooks for Freshwater Saltwater
1K
▲ 0.0%vs. prior month
$15.3K
latest month
12-month trend
B0GL7YSH5R
6 Pcs Soft Urchin Lures Fishing Saltwater Slow Floating Lures for Bass Trout Crappie
1K
▲ 0.0%vs. prior month
$10K
latest month
12-month trend
B0GS87YW2D
FONMANG Urchin Baits for Bass Fishing, Creature Bait Dice Baits 1.5/2.7/3.5/4.3/5.1 inches Fuzzy Dice Fishing Lures with Rubber Legs, Fishing Lure for Freshwater
1K
▲ 0.0%vs. prior month
$16K
latest month
12-month trend
B0GSPWRJD3
Tentacle Fishing Lure,Dice Bait Soft Plastic Swim Bait,Sea Urchin Lure,for Drop Shot,Weird Fishing Rig,Trout Sea Bass Mandarin Fish Catfish Slow Sinking Soft Lure 2.36 in,3.9 in and 4.3 in.
1K
▲ 0.0%vs. prior month
$11.1K
latest month
12-month trend
B0GL71TRDF
6 Pcs Soft Urchin Lures Fishing Saltwater Slow Floating Lures for Bass Trout Crappie
1K
▲ 0.0%vs. prior month
$10K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Sea Urchin Bass Bait Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
TRUSCEND is the best-performing sea urchin bass bait brand in July 2026, moving 3,000 units across 1 ASIN for 28.0% of Top 10 volume. FREE FISHER follows with 2,000 units (18.7%), ahead of KRLAO on 1,000 units (9.3%).
Volume is spread across 9 brands, with the top three holding 56.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.49 to $16.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
TRUSCEND
1 ASIN in Top 10
28.0%
Units
3K
Revenue
$44K
Avg. price
$11.84
B0BJVC9WZZ
$11.84·★4.5·3K revsTRUSCEND Swim or Jig Fishing Spinner Baits for Freshwater and Saltwater, Rooster Tail Fishing Lures for Trout Bass Walleye Crappie Salmon Pike, Blade Bait with Copper Blade
Units sold3K
FREE FISHER
2 ASINs in Top 10
18.7%
Units
2K
Revenue
$20K
Avg. price
$9.49
B0GL7YSH5R
$9.99·★3.9·139 revs6 Pcs Soft Urchin Lures Fishing Saltwater Slow Floating Lures for Bass Trout Crappie
Units sold1KB0GL71TRDF
$8.99·★3.9·139 revs6 Pcs Soft Urchin Lures Fishing Saltwater Slow Floating Lures for Bass Trout Crappie
Units sold1K
KRLAO
1 ASIN in Top 10
9.3%
Units
1K
Revenue
$15.3K
Avg. price
$16.99
B091GDNWZM
$16.99·★4.4·1.9K revsTopwater Frog Lure Bass Trout Fishing Lures Kit Set Realistic Prop Frog Soft Swimbait Floating Bait with Weedless Hooks for Freshwater Saltwater
Units sold1K
Trending Sea Urchin Bass Bait Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0H2PNZ7FT booked 800 units at $12.89. On the growth side, B0GWZSGHN5 leads positive momentum with ▲ 400.0% MoM growth on 500 units, with B0GSXBXH9V close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0H2PNZ7FT
6/10 Pack Sea Urchin Bait, 4.33 Inch TPE Soft Bait for Bass Fishing | 6/10 pack 4.33-inch TPE sea urchin soft baits in Flashing Red and Flashing Brown with multi-tentacle profiles for bass
Price
$12.89
Rating
4.7
Reviews
166
Latest month sales
B0GWZSGHN5
4 Pcs ORVEX Spinker One 3.54" (9cm) Floating TPE Creature Lures - 360° Multi-Tentacle Soft Bait for Bass, Walleye, Pike - Finesse Fishing Lures for Drop Shot. (Crawfish Red)
Price
$12.99
Rating
3.7
Reviews
19
Latest month sales
B0GSXBXH9V
Urchin Bait for Bass Fishing, Tentacle Lures for Freshwater | 2.7''/3.6"/4.3"/5.1'' 25/10/6/5-Pack. TPE Soft Plastic,Floating, Reflective Tentacles.Drop Shot/Wacky Rig.Walleye/Pike/Perch
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.6
Reviews
46
Latest month sales
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