Scentiment Fragrance Oil Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Scentiment Fragrance Oil sales on Amazon US totaled 91,600 units in July 2026 (▼ 15.4% vs. the prior month), generating an estimated $3,023,793 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.5% of unit volume and 68.5% of revenue, while a typical listing is priced at $32.63. The keyword itself pulled 14,037 Amazon queries over the same period (▲ 21.3% MoM).
Zooming out to the 12-month window ending July 2026, the scentiment fragrance oil Top 50 moved 896,350 units and $26,455,319 in cumulative sales — an average of 74,696 units and $2,204,610 per month. Monthly throughput topped out at 108,300 units in June 2026 and dipped to 48,700 in May 2026, leaving the latest reading 55.4% higher than August 2025.
Scentiment Fragrance Oil Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
91.6K
▼ 15.4% MoM
Monthly Revenue 2026/07
$3M
▼ 20.2% MoM
Top 10 Market Share 2026/07
65.5%
Scentiment Fragrance Oil Market Share & Sales Concentration on Amazon US — July 2026
The most-sold scentiment fragrance oil listing on Amazon US in July 2026 is ASIN B0DMWBKKGK (Brand: Air-Scent), which sold 10,000 units at $9.99 apiece — equal to 10.9% of every unit tracked in this report.
The Top 10 ASINs account for 60,000 units and $2,070,110 in July 2026 — 65.5% of unit volume and 68.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Scentiment Fragrance Oil' on Amazon
July 2026
Is 65.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0DMWBKKGK
AirScent Hotel Diffuser Oil No. 1023 - Baccarat Hotel Inspired - 10 mL | Bergamot Orchid Sandalwood - Premium Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting - 0.34 fl oz Bottle
10K
▲ 0.0%vs. prior month
$95.7K
latest month
12-month trend
B0FQCRTCB4
AirScent Hotel Diffuser Oil No. 1014 - Iconic 5-Star Hotel Blend - 120 mL | Lemon Bergamot Sea Breeze - Coastal Blend - Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting
10K
▲ 0.0%vs. prior month
$288.2K
latest month
12-month trend
B0GFHHVT32
Hotel Collection Diffuser Oil - Ocean Breeze Lobby | Luxury Hotel Lobby Scent With a Rich Aroma and Long-Lasting Scent
8K
▼ 11.1%vs. prior month
$79.9K
latest month
12-month trend
B0DCTTWTD9
AirScent Hotel Diffuser Oil No. 1014 - Iconic 5-Star Hotel Blend - 500 mL | Lemon Bergamot Sea Breeze - Coastal Blend - Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting
8K
▼ 20.0%vs. prior month
$459.6K
latest month
12-month trend
B0DMWGCC4S
AirScent Hotel Diffuser Oil No. 1023 - Baccarat Hotel Inspired - 120 mL | Bergamot Orchid Sandalwood - Premium Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting - 4 fl oz Bottle
6K
▲ 0.0%vs. prior month
$175.5K
latest month
12-month trend
B0DXHGTMQL
The AirScent Waterless Diffuser - Cold Air Scent Diffuser Oil Machine | For Homes, Offices, Hotels and Spas - Aromatherapy Diffuser For Aesthetic Scenting - Black - 4.05 Oz - Fragrance Not Included
5K
▼ 28.6%vs. prior month
$489.1K
latest month
12-month trend
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Best Scentiment Fragrance Oil Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Air-Scent is the best-performing scentiment fragrance oil brand in July 2026, moving 48,000 units across 8 ASINs for 80.0% of Top 10 volume. AromaLYA follows with 8,000 units (13.3%), ahead of PHATOIL on 4,000 units (6.7%).
With 3 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $47.24, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Air-Scent
8 ASINs in Top 10
80.0%
Units
48K
Revenue
$2M
Avg. price
$47.24
B0DMWBKKGK
$9.99·★4.5·5.1K revsAirScent Hotel Diffuser Oil No. 1023 - Baccarat Hotel Inspired - 10 mL | Bergamot Orchid Sandalwood - Premium Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting - 0.34 fl oz Bottle
Units sold10KB0FQCRTCB4
$29.99·★4.4·11.5K revsAirScent Hotel Diffuser Oil No. 1014 - Iconic 5-Star Hotel Blend - 120 mL | Lemon Bergamot Sea Breeze - Coastal Blend - Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting
Units sold10KB0DCTTWTD9
$59.99·★4.4·11.5K revsAirScent Hotel Diffuser Oil No. 1014 - Iconic 5-Star Hotel Blend - 500 mL | Lemon Bergamot Sea Breeze - Coastal Blend - Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting
Units sold8KB0DMWGCC4S
$29.99·★4.5·5.1K revsAirScent Hotel Diffuser Oil No. 1023 - Baccarat Hotel Inspired - 120 mL | Bergamot Orchid Sandalwood - Premium Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting - 4 fl oz Bottle
Units sold6KB0DXHGTMQL
$99.99·★4.4·1.3K revsThe AirScent Waterless Diffuser - Cold Air Scent Diffuser Oil Machine | For Homes, Offices, Hotels and Spas - Aromatherapy Diffuser For Aesthetic Scenting - Black - 4.05 Oz - Fragrance Not Included
Units sold5KB0DYWCZDV9
$27.98·★4.5·921 revsAirScent Hotel Diffuser Oil Gift Set - Buyers Best Picks 5 Pack - 10 mL | Fragrance Oil Sampler Set - Inspired by the Baccarat NYC, My Way and Capri Brezza and other Hotel Scent Samples
Units sold4KB0DMWDZ154
$59.99·★4.5·5.1K revsAirScent Hotel Diffuser Oil No. 1023 - Baccarat Hotel Inspired - 500 mL | Bergamot Orchid Sandalwood - Fragrance Oil for Ultrasonic and Waterless Diffusers and Crafting - 16.9 fl oz Glass Bottle
Units sold3KB0D84C8VVK
$59.99·★4.4·2.6K revsAirScent My Way Diffuser Oil No. 1111 Inspired by the 1 Hotel - 500 mL | Sandalwood Suede Soft Woods - Hotel Diffuser Oil for Ultrasonic and Waterless Diffusers and Crafting - 16.9 fl oz Bottle
Units sold2K
AromaLYA
1 ASIN in Top 10
13.3%
Units
8K
Revenue
$79.9K
Avg. price
$9.99
B0GFHHVT32
$9.99·★4.1·684 revsHotel Collection Diffuser Oil - Ocean Breeze Lobby | Luxury Hotel Lobby Scent With a Rich Aroma and Long-Lasting Scent
Units sold8K
PHATOIL
1 ASIN in Top 10
6.7%
Units
4K
Revenue
$38.6K
Avg. price
$8.99
B0BQZWZ1XX
$8.99·★4.3·11.4K revsPHATOIL Coconut & Vanilla Fragrance Oil for Diffuser Aromatherapy 3.38FL.OZ | Long Lasting Scented Oils For Humidifier, Air Freshener, DIY Soap Candle, Scent Project Making, Aroma Oil for Home Freshening
Units sold4K
Trending Scentiment Fragrance Oil Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GYG4S531 leads positive momentum with ▲ 500.0% MoM growth on 600 units, with B00CAE77OG close behind at ▲ 200.0% MoM on 300 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GYG4S531
AirScent Hotel Diffuser Oil Gift Set - Buyers’ Best Picks 3 Pack - 120 mL | Fragrance Oil Bottles for Ultrasonic and Waterless Diffusers and Crafting - Fragrance No. 1014, No. 1023 & No. 1111
Price
$69.99
Rating
4.7
Reviews
59
Latest month sales
B00CAE77OG
P&J Fragrance Oil Autumn Set | Brown Sugar, Apple, Harvest Spice, Vanilla, Forest Pine, and Snickerdoodle Candle Scents for Candle Making, Freshie, Soap Making Supplies, Diffuser Oil Scents
Price
$16.99
Rating
4.5
Reviews
7.7K
Latest month sales
B0FG2W5F61
HIQILI Fresh Linen Fragrance Oil for Laundry, Add to Dryer Balls - 1 Fl Oz | Long-Lasting Freshie Scents for Laundry and Essential Oils Diffuser, DIY Candle, Soap, Room Spray, Graduated Dropper Included
Unlock to view ASIN details and product titles
Price
$7.58
Rating
4.5
Reviews
394
Latest month sales
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