Round Lab Sunscreen Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Round Lab Sunscreen sales on Amazon US totaled 458,400 units in July 2026 (▼ 34.0% vs. the prior month), generating an estimated $10,967,270 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.5% of unit volume and 58.3% of revenue, while a typical listing is priced at $21.29. The keyword itself pulled 32,788 Amazon queries over the same period (▼ 23.8% MoM).
Zooming out to the 12-month window ending July 2026, the round lab sunscreen Top 50 moved 3,811,350 units and $99,947,413 in cumulative sales — an average of 317,613 units and $8,328,951 per month. Monthly throughput topped out at 695,000 units in June 2026 and dipped to 198,300 in December 2025, leaving the latest reading 82.8% higher than August 2025.
Round Lab Sunscreen Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
458.4K
▼ 34.0% MoM
Monthly Revenue 2026/07
$11M
▼ 36.2% MoM
Top 10 Market Share 2026/07
54.5%
Round Lab Sunscreen Market Share & Sales Concentration on Amazon US — July 2026
The most-sold round lab sunscreen listing on Amazon US in July 2026 is ASIN B002MSN3QQ (Brand: EltaMD), which sold 60,000 units at $45.00 apiece — equal to 13.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 250,000 units and $6,392,600 in July 2026 — 54.5% of unit volume and 58.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Round Lab Sunscreen' on Amazon
July 2026
Is 54.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B002MSN3QQ
EltaMD UV Clear Face Sunscreen with Zinc Oxide, Oil-Free, SPF 46 and SPF 50 | Calms and Protects Acne-Prone Skin and Rosacea, No White Cast, Dermatologist Recommended, Available in Three Tints and Sizes
60K
▼ 14.3%vs. prior month
$2.7M
latest month
12-month trend
B0FXH5LHN8
SKIN1004 Hyalu-Cica Water-Fit Sun Serum UV, SPF 50 Sunscreen, 1.69 fl.oz | UV Protection Centella Sunscreen for Face with Hyaluronic Acid, Lightweight, No White Cast, Korean Skin Care
30K
▼ 57.1%vs. prior month
$497.1K
latest month
12-month trend
B0BZ3G9GKL
haruharu Black Rice Moisture Airyfit Daily Sunscreen SPF50+ 1.69 fl.oz. | No White Cast, Lightweight Application, Hydrating, Hyaluronic Acid, Ceramide, Sensitive Skin, Korean Skin care
30K
▼ 25.0%vs. prior month
$468.3K
latest month
12-month trend
B0C45CK57M
Abib Airy Sunstick Protection Bar SPF50+ Broad Spectrum, Semi-Matte Sunscreen Stick for Oily & Combination Skin, No White Cast, Water-Resistant, Korean Sunscreen, 0.81 oz / 23 g
30K
▼ 25.0%vs. prior month
$454.8K
latest month
12-month trend
B0FPQGLYK9
medicube Sunscreen No Cast Just Glow Collagen, SPF 50 | SPF 50 Hydrating Face Sunscreen - Lightweight & Non-Sticky Formula, Peptide & Cica for Soothing & Glow, Korean Skincare
30K
▼ 25.0%vs. prior month
$527.1K
latest month
12-month trend
B00J5KDCO2
EltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
20K
▼ 71.4%vs. prior month
$860K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Round Lab Sunscreen Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
EltaMD is the best-performing round lab sunscreen brand in July 2026, moving 80,000 units across 2 ASINs for 32.0% of Top 10 volume. SKIN1004 follows with 30,000 units (12.0%), ahead of HARUHARU on 30,000 units (12.0%).
Volume is spread across 9 brands, with the top three holding 56.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $16.59 to $44.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
EltaMD
2 ASINs in Top 10
32.0%
Units
80K
Revenue
$3.5M
Avg. price
$44.00
B002MSN3QQ
$45.00·★4.6·48.2K revsEltaMD UV Clear Face Sunscreen with Zinc Oxide, Oil-Free, SPF 46 and SPF 50 | Calms and Protects Acne-Prone Skin and Rosacea, No White Cast, Dermatologist Recommended, Available in Three Tints and Sizes
Units sold60KB00J5KDCO2
$43.00·★4.6·25K revsEltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
Units sold20K
SKIN1004
1 ASIN in Top 10
12.0%
Units
30K
Revenue
$497.1K
Avg. price
$16.59
B0FXH5LHN8
$16.59·★4.4·1.8K revsSKIN1004 Hyalu-Cica Water-Fit Sun Serum UV, SPF 50 Sunscreen, 1.69 fl.oz | UV Protection Centella Sunscreen for Face with Hyaluronic Acid, Lightweight, No White Cast, Korean Skin Care
Units sold30K
HARUHARU
1 ASIN in Top 10
12.0%
Units
30K
Revenue
$468.3K
Avg. price
$18.00
B0BZ3G9GKL
$18.00·★4.6·6.6K revsharuharu Black Rice Moisture Airyfit Daily Sunscreen SPF50+ 1.69 fl.oz. | No White Cast, Lightweight Application, Hydrating, Hyaluronic Acid, Ceramide, Sensitive Skin, Korean Skin care
Units sold30K
Trending Round Lab Sunscreen Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0C69Z5LSP booked 10K units at $14.97, with ▲ 0.0% MoM change. On the growth side, B0GXF8YXXV leads positive momentum with ▲ 50.0% MoM growth on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C69Z5LSP
Biore UV Aqua Rich Moisturizer SPF 50 Facial Sunscreen, 1.7 fl oz | Oil-Free Daily Face Sunscreen, Hyaluronic Acid, Lightweight, Non-Comedogenic, Dermatologist Tested, Sensitive Skin
Price
$14.97
Rating
4.4
Reviews
3.8K
Latest month sales
B0G4Z5G1NT
Relief Sun Organic Korean sunscreen SPF50+ Organic Korean sunscreen SPF50+, PA++++ Riceand Probiotics | Korean Skin Care Solution for All Skin
Price
$18.80
Rating
4.0
Reviews
914
Latest month sales
B0GXF8YXXV
ROUND LAB Birch Juice Moisturizing Sun Serum SPF 50, 1.69 Fl Oz | PDRN Hyaluronic Acid Serum, Airy Texture Sunscreen for Face, No White Cast, Fragrance Free, protector solar, Korean Skin Care
Unlock to view ASIN details and product titles
Price
$24.99
Rating
4.1
Reviews
126
Latest month sales
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