Rose Essential Oil Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Rose Essential Oil sales on Amazon US totaled 61,150 units in July 2026 (▼ 11.7% vs. the prior month), generating an estimated $709,295 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 75.2% of unit volume and 72.1% of revenue, while a typical listing is priced at $14.27. The keyword itself pulled 24,701 Amazon queries over the same period (▼ 10.1% MoM).
Zooming out to the 12-month window ending July 2026, the rose essential oil Top 50 moved 833,750 units and $9,636,330 in cumulative sales — an average of 69,479 units and $803,027 per month. Monthly throughput topped out at 92,900 units in November 2025 and dipped to 44,450 in May 2026, leaving the latest reading 0.3% lower than August 2025.
Rose Essential Oil Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
61.1K
▼ 11.7% MoM
Monthly Revenue 2026/07
$709.3K
▼ 12.6% MoM
Top 10 Market Share 2026/07
75.2%
Rose Essential Oil Market Share & Sales Concentration on Amazon US — July 2026
The most-sold rose essential oil listing on Amazon US in July 2026 is ASIN B071WJB3ZT (Brand: The Ordinary), which sold 10,000 units at $10.90 apiece — equal to 16.4% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 46,000 units and $511,650 in July 2026 — 75.2% of unit volume and 72.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Rose Essential Oil' on Amazon
July 2026
Is 75.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B071WJB3ZT
The Ordinary 100% Organic Cold-Pressed Rose Hip Seed Oil, Addresses Signs of Aging by Improving the Appearance of Uneven Skin Tone, Supporting Skin Elasticity, 1 Fl Oz
10K
▲ 0.0%vs. prior month
$109K
latest month
12-month trend
B0F18RY1FR
Essential Oils Set - Top 15 Scents for Diffuser, Humidifier, Skin Care, Aromatherapy, Massage, Candle & Soap Making - Fragrance Gift Set (5ml)
8K
▲ 60.0%vs. prior month
$71.9K
latest month
12-month trend
B07G14PWZN
Cliganic Organic Rosehip Seed Oil for Face, 100% Pure | Natural Cold Pressed Unrefined Non-GMO | Carrier Oil for Skin, Hair & Nails
7K
▼ 12.5%vs. prior month
$69.9K
latest month
12-month trend
B00KI3Z2UW
PURA D'OR ORGANIC Rosehip Seed Oil Pure Cold-Pressed for Face, 4oz | Glow-Focused Hydration, USDA Certified, Gua Sha, Uneven Tone, Dry Skin, Body Care, Cuticles, Nails, Hair Ends, Hexane-Free
6K
▼ 33.3%vs. prior month
$100.8K
latest month
12-month trend
B088T5YP61
Brooklyn Botany Lavender Essential Oil - Huge 4 Fl Oz - with Glass Dropper - for Aromatherapy and Diffuser
4K
▲ 0.0%vs. prior month
$38.4K
latest month
12-month trend
B07R8WZR55
PURA D'OR ORGANIC Sweet Almond Oil, Pure Carrier Oil for Hair & Skin, 16 Oz | Moisturizes dry skin & softens strands; fast-absorbing, non-greasy feel for DIY beauty, massage & bath blends; USDA Certified
3K
▼ 50.0%vs. prior month
$51K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Rose Essential Oil Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
The Ordinary is the best-performing rose essential oil brand in July 2026, moving 10,000 units across 1 ASIN for 21.7% of Top 10 volume. PURA D'OR follows with 9,000 units (19.6%), ahead of Wtrcsv on 8,000 units (17.4%).
Volume is spread across 9 brands, with the top three holding 58.7% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $9.99 to $16.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
The Ordinary
1 ASIN in Top 10
21.7%
Units
10K
Revenue
$109K
Avg. price
$10.90
B071WJB3ZT
$10.90·★4.6·6.5K revsThe Ordinary 100% Organic Cold-Pressed Rose Hip Seed Oil, Addresses Signs of Aging by Improving the Appearance of Uneven Skin Tone, Supporting Skin Elasticity, 1 Fl Oz
Units sold10K
PURA D'OR
2 ASINs in Top 10
19.6%
Units
9K
Revenue
$151.8K
Avg. price
$16.99
B00KI3Z2UW
$16.99·★4.6·30.8K revsPURA D'OR ORGANIC Rosehip Seed Oil Pure Cold-Pressed for Face, 4oz | Glow-Focused Hydration, USDA Certified, Gua Sha, Uneven Tone, Dry Skin, Body Care, Cuticles, Nails, Hair Ends, Hexane-Free
Units sold6KB07R8WZR55
$16.99·★4.6·22.8K revsPURA D'OR ORGANIC Sweet Almond Oil, Pure Carrier Oil for Hair & Skin, 16 Oz | Moisturizes dry skin & softens strands; fast-absorbing, non-greasy feel for DIY beauty, massage & bath blends; USDA Certified
Units sold3K
Wtrcsv
1 ASIN in Top 10
17.4%
Units
8K
Revenue
$71.9K
Avg. price
$9.99
B0F18RY1FR
$9.99·★4.4·10.6K revsEssential Oils Set - Top 15 Scents for Diffuser, Humidifier, Skin Care, Aromatherapy, Massage, Candle & Soap Making - Fragrance Gift Set (5ml)
Units sold8K
Trending Rose Essential Oil Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07CSK5JXG booked 1K units at $9.98, with ▲ 0.0% MoM change. On the growth side, B0GFMWC3G5 leads positive momentum with ▲ 250.0% MoM growth on 700 units, with B074XZQTVQ close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07CSK5JXG
Rose Essential Oil Pure Organic Rose Oil for Diffuser, Perfume, Massage, Aroma, Bath - 10ML
Price
$9.98
Rating
4.6
Reviews
5.1K
Latest month sales
B0GFMWC3G5
Rose Essential Oil for Skin, Face, Hair Care, Diffuser, 3.38 Fl Oz | 100% Pure and Natural, Rose Oil Ideal for Home Aromatherapy, Massage, Mood Calming and Relaxation, DIY Handmade
Price
$9.99
Rating
4.4
Reviews
3.1K
Latest month sales
B074XZQTVQ
365 by Whole Foods Market, Organic Rosehip Oil, 1 Ounce
Unlock to view ASIN details and product titles
Price
$10.99
Rating
4.6
Reviews
244
Latest month sales
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