Roc Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Roc sales on Amazon US totaled 513,000 units in July 2026 (▼ 18.4% vs. the prior month), generating an estimated $11,202,815 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 74.1% of unit volume and 71.2% of revenue, while a typical listing is priced at $26.92. The keyword itself pulled 55,477 Amazon queries over the same period (▼ 17.2% MoM).
Zooming out to the 12-month window ending July 2026, the roc Top 50 moved 6,455,400 units and $141,547,219 in cumulative sales — an average of 537,950 units and $11,795,602 per month. Monthly throughput topped out at 630,800 units in February 2026 and dipped to 363,000 in May 2026, leaving the latest reading 6.5% higher than August 2025.
Roc Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
513K
▼ 18.4% MoM
Monthly Revenue 2026/07
$11.2M
▼ 18.2% MoM
Top 10 Market Share 2026/07
74.1%
Roc Market Share & Sales Concentration on Amazon US — July 2026
The most-sold roc listing on Amazon US in July 2026 is ASIN B07PBXXNCY (Brand: CLEAN SKIN CLUB), which sold 100,000 units at $17.95 apiece — equal to 19.5% of every unit tracked in this report.
The Top 10 ASINs account for 380,000 units and $7,978,700 in July 2026 — 74.1% of unit volume and 71.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Roc' on Amazon
July 2026
Is 74.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07PBXXNCY
Clean Skin Club Clean Towels XL®, 100% USDA Biobased Face Towel, Disposable Face Towelette, Eczema Association Accepted, Makeup Remover Dry Wipes, Ultra Soft, 1 Pack, 50 Ct
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B0B2RM68G2
BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B0BBSP2JNQ
SimplyVital Face Moisturizer Retinol Collagen Hyaluronic Acid Cream 1.7 oz | Anti-Aging, Moisturizer Face Cream for Women & Men, Visibly Firming, Hydrating Neck Care, Day & Night Skin Care, Silky Feel
50K
▼ 16.7%vs. prior month
$1.1M
latest month
12-month trend
B0GCC2JV65
medicube NAD EGF Firming Serum for Face & Neck | Anti-Aging Serum with EGF Peptide, NAD & Collagen - Wrinkle Appearance, Elasticity & Pore Care, Korean Skincare, 1.01 fl.oz
40K
▲ 33.3%vs. prior month
$828.8K
latest month
12-month trend
B0009RFB76
RoC Retinol Correxion Under Eye Cream for Dark Circles & Puffiness, 0.50z | Anti-Aging Retinol Eye Treatment, Clinically Proven, Daily Wrinkle Cream for Women & Men, Absorbs Fast, packaging may vary
20K
▲ 0.0%vs. prior month
$439.4K
latest month
12-month trend
B0DDC3QGJL
KAHI Wrinkle Bounce Multi Balm Stick - PDRN Collagen Facial & Body Balm | PDRN + Collagen, 48-Hour Hydration, Multi-Purpose Balm, Face Care, Eye Care, Lip Care, Neck Care, Makeup Base, Portable Stick
20K
▼ 77.8%vs. prior month
$452.6K
latest month
12-month trend
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Best Roc Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CLEAN SKIN CLUB is the best-performing roc brand in July 2026, moving 100,000 units across 1 ASIN for 26.3% of Top 10 volume. BIODANCE follows with 100,000 units (26.3%), ahead of RoC on 60,000 units (15.8%).
With 7 brands splitting the Top 10 and 68.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $17.95 to $24.66, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CLEAN SKIN CLUB
1 ASIN in Top 10
26.3%
Units
100K
Revenue
$1.8M
Avg. price
$17.95
B07PBXXNCY
$17.95·★4.8·44.4K revsClean Skin Club Clean Towels XL®, 100% USDA Biobased Face Towel, Disposable Face Towelette, Eczema Association Accepted, Makeup Remover Dry Wipes, Ultra Soft, 1 Pack, 50 Ct
Units sold100K
BIODANCE
1 ASIN in Top 10
26.3%
Units
100K
Revenue
$1.8M
Avg. price
$19.00
B0B2RM68G2
$19.00·★4.5·45.6K revsBIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Face Mask, Pore Minimizing, Elasticity, Plumping, Travel Essentials & Self Care Gifts for Women, Korean Skin Care | 1.19oz(34g) x 4ea
Units sold100K
RoC
4 ASINs in Top 10
15.8%
Units
60K
Revenue
$1.5M
Avg. price
$24.66
B0009RFB76
$21.97·★4.3·34.2K revsRoC Retinol Correxion Under Eye Cream for Dark Circles & Puffiness, 0.50z | Anti-Aging Retinol Eye Treatment, Clinically Proven, Daily Wrinkle Cream for Women & Men, Absorbs Fast, packaging may vary
Units sold20KB0DBRVHR38
$29.97·★4.3·8.7K revsRoC Derm Correxion Retinol Serum for Face Anti Aging Firming Serum Stick | 1oz, Antioxidants visibly tighten and firm wrinkles and laugh lines on face & neck, Fragrance-Free (with Lip Packette)
Units sold20KB00387F42G
$21.97·★4.4·15.8K revsRoC Retinol Correxion Deep Wrinkle Retinol Face Serum, Ascorbic Acid, 1 0z | Anti-aging treatment for fine lines, dark spots, post acne scars, clinically proven, dermatologist-tested, packaging may vary
Units sold10KB0CC6PG567
$24.74·★3.6·2.9K revsRoC Multi Correxion Eye Balm with Vitamin C, 0.14 oz, Brightening Eye Cream | Revive + Glow Vitamin C Eye Balm Stick with Retinol Eye Cream Packette; fragrance free, non-comedogenic, for sensitive skin
Units sold10K
Trending Roc Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CC6PG567 booked 10K units at $24.74, with ▲ 66.7% MoM change. On the growth side, B0GR1VKPFD leads positive momentum with ▲ 1150.0% MoM growth on 10K units, with B0GVGCC3CQ close behind at ▲ 200.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CC6PG567
RoC Multi Correxion Eye Balm with Vitamin C, 0.14 oz, Brightening Eye Cream | Revive + Glow Vitamin C Eye Balm Stick with Retinol Eye Cream Packette; fragrance free, non-comedogenic, for sensitive skin
Price
$24.74
Rating
3.6
Reviews
2.9K
Latest month sales
B0GR1VKPFD
RoC Retinol Correxion Line Smoothing 2-Step Peel Pads with Clinical Retinol & 5-Acid Blend, Resurfacing Treatment for Fine Lines, Dullness, and Pores, 20 Treatments
Price
$29.99
Rating
4.3
Reviews
162
Latest month sales
B0GVGCC3CQ
e.l.f. SKIN Glass Slick Serum Stick | Balm Face Serum, Helps Visibly Plump & Smooth Complexion with Nourishing Peptides, Vegan & Cruelty-Free
Unlock to view ASIN details and product titles
Price
$11.97
Rating
4.3
Reviews
146
Latest month sales
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