Redken One United Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Redken One United sales on Amazon US totaled 489,000 units in July 2026 (▼ 40.6% vs. the prior month), generating an estimated $12,792,660 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.0% of unit volume and 35.5% of revenue, while a typical listing is priced at $29.16. The keyword itself pulled 12,198 Amazon queries over the same period (▼ 11.6% MoM).
Zooming out to the 12-month window ending July 2026, the redken one united Top 50 moved 6,085,100 units and $161,915,929 in cumulative sales — an average of 507,092 units and $13,492,994 per month. Monthly throughput topped out at 823,000 units in June 2026 and dipped to 290,000 in May 2026, leaving the latest reading 11.2% higher than August 2025.
Redken One United Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
489K
▼ 40.6% MoM
Monthly Revenue 2026/07
$12.8M
▼ 46.2% MoM
Top 10 Market Share 2026/07
45.0%
Redken One United Market Share & Sales Concentration on Amazon US — July 2026
The most-sold redken one united listing on Amazon US in July 2026 is ASIN B09HR5KSR8 (Brand: K18), which sold 50,000 units at $29.00 apiece — equal to 10.2% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 220,000 units and $4,539,300 in July 2026 — 45.0% of unit volume and 35.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Redken One United' on Amazon
July 2026
Is 45.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09HR5KSR8
K18 Leave-In Molecular Repair Hair Mask
50K
▲ 25.0%vs. prior month
$1.4M
latest month
12-month trend
B076FHJ3K5
Marc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free
40K
▼ 20.0%vs. prior month
$330K
latest month
12-month trend
B08T2WP81T
Pantene Miracle Rescue 10-in-1 Multitasking Spray, Heat Protection, 5.7 oz | Detangles, Repairs Damaged, Dry Hair, Improves Shine, Leave-In Conditioning Treatment with Keratin and Pro-Vitamin B5
30K
▲ 50.0%vs. prior month
$384.9K
latest month
12-month trend
B07PW4MTHV
Nº. 6 Bond Smoother: Leave-in Styling Treatment | Smooths, Conditions, & Strengthens
20K
▼ 60.0%vs. prior month
$640K
latest month
12-month trend
B07VR1NDSQ
Olaplex °7 Bonding Hair Oil | High Shine, 450°F Heat Protectant
20K
▼ 71.4%vs. prior month
$640K
latest month
12-month trend
B09HN5ZF8C
L'Oreal Paris EverPure Moisture 21-in-1 Leave In Conditioner, Multi-Benefit Heat Protectant Spray for Hair Up to 450°F, Detangling Frizz Control for Color Treated, Dry, or Damaged Hair, 6.7 Fl Oz
20K
▲ 0.0%vs. prior month
$199.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Redken One United Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
K18 is the best-performing redken one united brand in July 2026, moving 50,000 units across 1 ASIN for 22.7% of Top 10 volume. Marc Anthony follows with 40,000 units (18.2%), ahead of Olaplex on 40,000 units (18.2%).
Volume is spread across 8 brands, with the top three holding 59.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.67 to $32.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
K18
1 ASIN in Top 10
22.7%
Units
50K
Revenue
$1.4M
Avg. price
$29.00
B09HR5KSR8
$29.00·★4.3·31.6K revsK18 Leave-In Molecular Repair Hair Mask
Units sold50K
Marc Anthony
1 ASIN in Top 10
18.2%
Units
40K
Revenue
$330K
Avg. price
$8.67
B076FHJ3K5
$8.67·★4.5·71.5K revsMarc Anthony Grow Long, Detangling Leave-In Hair Conditioner Spray | Anti-Frizz Anti-Breakage Hair Care for Dry Damaged Hair & Split Ends - Biotin, Vitamin E, Caffeine & Ginseng - Sulfate Free
Units sold40K
Olaplex
2 ASINs in Top 10
18.2%
Units
40K
Revenue
$1.3M
Avg. price
$32.00
B07PW4MTHV
$32.00·★4.7·54.5K revsNº. 6 Bond Smoother: Leave-in Styling Treatment | Smooths, Conditions, & Strengthens
Units sold20KB07VR1NDSQ
$32.00·★4.7·61.3K revsOlaplex °7 Bonding Hair Oil | High Shine, 450°F Heat Protectant
Units sold20K
Trending Redken One United Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B00GXE5ASY booked 10K units at $21.99, with ▼ 50.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00GXE5ASY
PRAVANA Intense Therapy Leave-In Conditioner Spray Treatment & Detangler | Instantly Detangles & Hydrates | Equalizes Hair Porosity | For All Hair Types | Strengthens & Softens Hair
Price
$21.99
Rating
4.5
Reviews
9.4K
Latest month sales
B08SSCQH77
Redken All Soft Conditioner – For Dry, Brittle Hair
Price
$31.00
Rating
4.6
Reviews
25K
Latest month sales
B08SSM21R4
REDKEN All Soft Shampoo – For Dry, Brittle Hair
Unlock to view ASIN details and product titles
Price
$29.00
Rating
4.6
Reviews
26.8K
Latest month sales
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