Reach Dental Floss Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Reach Dental Floss sales on Amazon US totaled 330,000 units in July 2026 (▼ 2.5% vs. the prior month), generating an estimated $3,190,080 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 75.8% of unit volume and 67.2% of revenue, while a typical listing is priced at $13.20. The keyword itself pulled 40,723 Amazon queries over the same period (▲ 6.0% MoM).
Zooming out to the 12-month window ending July 2026, the reach dental floss Top 50 moved 3,694,550 units and $31,589,944 in cumulative sales — an average of 307,879 units and $2,632,495 per month. Monthly throughput topped out at 340,650 units in January 2026 and dipped to 200,350 in May 2026, leaving the latest reading 9.5% higher than August 2025.
Reach Dental Floss Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
330K
▼ 2.5% MoM
Monthly Revenue 2026/07
$3.2M
▲ 3.9% MoM
Top 10 Market Share 2026/07
75.8%
Reach Dental Floss Market Share & Sales Concentration on Amazon US — July 2026
The most-sold reach dental floss listing on Amazon US in July 2026 is ASIN B07FLBBWJR (Brand: Oral-B), which sold 50,000 units at $10.46 apiece — equal to 15.2% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 250,000 units and $2,143,200 in July 2026 — 75.8% of unit volume and 67.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Reach Dental Floss' on Amazon
July 2026
Is 75.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07FLBBWJR
Glide Comfort Plus Dental Floss, Extra Soft, Value 3 Pack (40m Each)
50K
▲ 0.0%vs. prior month
$499K
latest month
12-month trend
B01NBRH9TF
Oral-B Glide Deep Clean Cool Mint Dental Floss, Value 3 Pack (40m Each)
40K
▲ 0.0%vs. prior month
$398.8K
latest month
12-month trend
B003K01BMI
DenTek Floss Picks, Advanced Clean, Plaque Remover, 150 Count | No Break & No Shred Dental Floss, Triple Clean, Mouthwash Blast Mint Flavor, Removes Bacteria, Micro-Textured Pick
30K
▼ 25.0%vs. prior month
$124.2K
latest month
12-month trend
B013OKRGWW
Reach, Waxed Dental Floss, Mint, Plaque Remover for Teeth, Shred Resistant, Floss Slides Smoothly, Easy to Use, Waxed, Deep Cleaning Teeth, Oral Care, Pfas Free, for Adults and Kids, 55 yd, 1 Count
30K
▼ 50.0%vs. prior month
$89.7K
latest month
12-month trend
B0CQD8J54W
BURST Expanding Dental Floss (Mint Eucalyptus/40 Yards) | Stain Absorbing | Woven Tooth Floss with Xylitol Coating to Fight Cavities | Vegan | Paraben Free Expanding Floss
30K
▲ 200.0%vs. prior month
$173.7K
latest month
12-month trend
B00N5XRYTE
Reach Ultraclean Access Flosser Refill Heads, Mint, Plaque Remover for Teeth, Shred Resistant, for Hard to Reach Areas, Oral Care, PFAS Free, for Adults & Kids, 1 Pack, 28 Count
20K
▲ 0.0%vs. prior month
$153.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Reach Dental Floss Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Oral-B is the best-performing reach dental floss brand in July 2026, moving 120,000 units across 4 ASINs for 48.0% of Top 10 volume. Reach follows with 60,000 units (24.0%), ahead of DenTek on 30,000 units (12.0%).
With 5 brands splitting the Top 10 and 84.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.17 to $11.29, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Oral-B
4 ASINs in Top 10
48.0%
Units
120K
Revenue
$1.2M
Avg. price
$11.29
B07FLBBWJR
$10.46·★4.3·23.6K revsGlide Comfort Plus Dental Floss, Extra Soft, Value 3 Pack (40m Each)
Units sold50KB01NBRH9TF
$9.97·★4.3·5.9K revsOral-B Glide Deep Clean Cool Mint Dental Floss, Value 3 Pack (40m Each)
Units sold40KB074F5NNCP
$3.50·★4.6·10.5K revsOral-B Essential Dental Floss, Cavity Defense, Waxed, Mint Flavor, Value 2 Pack (50m Each)
Units sold20KB01KZOTTSO
$21.24·★4.3·35.1K revsOral-B Glide Deep Clean Dental Floss, Cool Mint, Value 6 Pack (40m Each)
Units sold10K
Reach
3 ASINs in Top 10
24.0%
Units
60K
Revenue
$383K
Avg. price
$7.59
B013OKRGWW
$1.79·★4.6·16.7K revsReach, Waxed Dental Floss, Mint, Plaque Remover for Teeth, Shred Resistant, Floss Slides Smoothly, Easy to Use, Waxed, Deep Cleaning Teeth, Oral Care, Pfas Free, for Adults and Kids, 55 yd, 1 Count
Units sold30KB00N5XRYTE
$7.00·★4.8·31.6K revsReach Ultraclean Access Flosser Refill Heads, Mint, Plaque Remover for Teeth, Shred Resistant, for Hard to Reach Areas, Oral Care, PFAS Free, for Adults & Kids, 1 Pack, 28 Count
Units sold20KB00LITWSW0
$13.99·★4.5·23.7K revsReach Ultraclean Dental Floss, Mint, Plaque Remover for Teeth, Shred Resistant, Waxed, Easy on Gums & Teeth, Mint, Oral Care, PFAS Free, for Adults & Kids, 6 Pack, 30 yd
Units sold10K
DenTek
1 ASIN in Top 10
12.0%
Units
30K
Revenue
$124.2K
Avg. price
$4.17
B003K01BMI
$4.17·★4.7·89.6K revsDenTek Floss Picks, Advanced Clean, Plaque Remover, 150 Count | No Break & No Shred Dental Floss, Triple Clean, Mouthwash Blast Mint Flavor, Removes Bacteria, Micro-Textured Pick
Units sold30K
Trending Reach Dental Floss Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B01KZOTTSO booked 10K units at $21.24, with ▲ 400.0% MoM change. On the growth side, B0BQ4ZW7SS leads positive momentum with ▲ 400.0% MoM growth on 1K units, with B00NJP070G close behind at ▲ 300.0% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01KZOTTSO
Oral-B Glide Deep Clean Dental Floss, Cool Mint, Value 6 Pack (40m Each)
Price
$21.24
Rating
4.3
Reviews
35.1K
Latest month sales
B0BQ4ZW7SS
Reach Ultraclean Access Flosser Starter Bundle | Proper & Durable Oral Care & Hygiene | Effective Plaque Removal, Teeth & Gum Protection, PFAS-Free | Starter Kit + 3pk Mint Refills (28ct.)
Price
$20.39
Rating
4.7
Reviews
357
Latest month sales
B00NJP070G
Reach Cool Mint Dental Floss, Fresh Mint, Plaque Remover for Teeth, Shred Resistant, Waxed, Easy on Gums & Teeth, Fresh Breath, Oral Care, PFAS Free, for Adults & Kids, 6 Pack, 55 yd
Unlock to view ASIN details and product titles
Price
$19.49
Rating
4.5
Reviews
1.9K
Latest month sales
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